Thursday, September 6, 2018

ABS-CBN, GMA both claim Aug ratings lead



Media giants ABS-CBN and GMA Network both claimed the lead in the national ratings game for the month of August.

Citing data from Kantar Media, the Lopez-led Kapamilya network said it bested GMA in nationwide TV ratings with a 44-percent average audience share, 12 points higher than rival GMA’s 32 percent.

GMA, meanwhile, said it remained unbeatable last month, citing data from market research firm Nielsen TV Audience Measurement. GMA said it garnered a 42.6-percent total day people audience share in National Urban Television Audience Measurement (NUTAM) in August versus ABS-CBN’s 36.2 percent.

ABS-CBN said it was the leader in the primetime block with a 48-percent audience share compared to GMA’s 32 percent.

In Metro Manila, ABS-CBN said it had an audience share of 41 percent while GMA only recorded 28 percent; in Total Luzon it posted 40 percent against 36 percent of the competitor; in Total Visayas, 51 percent versus 26 percent; and in Total Mindanao, 52 percent against 26 percent.

The long-running drama “FPJ’s Ang Probinsyano” continued to be the country’s most watched program with an average national TV rating of 41.7%, followed by the reality show “Your Face Sounds Familiar Kids” (34.8%).

Also part of the top fifteen list are “TV Patrol,” new Kapamilya primetime series “Ngayon at Kailanman,” “Bagani,” “Halik,” “Since I Found You,” “Tonight with Boy Abunda,” “Bandila,” “Ipaglaban Mo,” “MMK,” “Rated K,” “I Can See Your Voice,” “Gandang Gabi Vice,” “Goin’ Bulilit,” “Wansapanataym,” “Home Sweetie Home,” “Sana Dalawa ang Puso,” “It’s Showtime,” “Asintado,” “Araw Gabi,” “Star Hunt: The Grand Audition Show” and “The Blood Sisters.”

GMA, on the other hand, said it led “across all day parts in NUTAM,” posting a 43-percent audience share in the evening block versus ABS-CBN’s 37.9 percent.

GMA said it also led ratings in Urban Luzon and Mega Manila, with a 48-percent audience share in Urban Luzon versus the rival’s 30.2 percent and 49.4 percent in Mega Manila against ABS-CBN’s 27.7 percent.

In NUTAM’s list of top-rating programs, GMA bagged 7 spots out of the top 10 with “Kapuso Mo, Jessica Soho” (KMJS) still reigning as the most watched Kapuso program.

Following KMJS were “Kambal, Karibal,” “Pepito Manaloto,” “24 Oras,” “Victor Magtanggol,” “Onanay,” and “Magpakailanman.”

Completing the Network’s list of ratings drivers for August were “The Clash,” “Daig Kayo ng Lola Ko,” “Amazing Earth,” “Inday Will Always Love You,” “Bubble Gang,” “Saksi,” “24 Oras Weekend,” “Contessa,” “The Stepdaughters,” “Hindi Ko Kayang Iwan Ka,” “Wowowin,” “Tadhana,” “Wish Ko Lang,” “Imbestigador,” “Eat Bulaga,” “Sunday Pinasaya,” and “Kapuso Movie Night.”

On Wednesday, GMA Network shares were up 0.36 percent at P5.50 each while ABS-CBN shares fell 2.10 percent to P23.30 each.

https://www.manilatimes.net/abs-cbn-gma-both-claim-aug-ratings-lead/438691/

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