Tuesday, January 10, 2017

PIA at 30

North, south, east, west, central.

From Luzon, Visayas, and Mindanao.

It was an event 30 years in the making. For the first time in its history, all staff members of the Philippine Information Agency are under one roof, celebrating a milestone to remember.

On December 8, 2016, more than 500 employees, partners, former staff members, and special guests of the Philippine Information Agency gathered at the University of the Philippines (UP) Bahay ng Alumni to celebrate this landmark event. Represented in the event is the full force of PIA staff members all over its 16 regional offices and 72 provincial information centers.

“We’ve worked hard to make this happen and it’s an honor to be at the helm of this agency at this momentous occasion,” says Director General Harold Clavite who really pushed to made this happen. “It was about time for all of us to come together and not only rekindle the passion we have for our work, but also remember the successes we have accomplished.”

Established via Executive Order 100 that was signed on Christmas Eve 1986 under the Administration of President Corazon Aquino, the Philippine Information Agency was tasked to be, “an agency in government with a means to communicate with the people, and in turn for the people to vigorously express their opinions, views and beliefs to the President; and in the same manner, a need for efficient flow of public information required by the people to assist them in decision making to improve overall quality of life.”

In essence, the agency’s offices all over the Philippines are the on the ground heralds of the National Government, mandated to communicate the Administration’s message to the grassroots. The men and women of PIA are given the challenge to communicate timely, accurate, and relevant information that will improve the quality of life of the Filipino.

Also, through Executive Order 511 that signed by President Gloria Macapagal-Arroyo, the PIA has also become the advertising and public relation arm of the government, and has been developing full-scale advocacy and awareness campaigns for agencies locally and nationally.

In a symbolic toast led by Director General Clavite and Deputy Director General Angelo Villar, they envisioned a new PIA, was that is in-tune with the times, stronger together, and ready to take on the challenges ahead.

It was a signifcant gesture that not only is the agency celebrating its 30 years of existence, but is also focused on even making greater strides in the next 30.

Aside from the festive gathering enjoyed by the attendees, there was also a time to honor some of the longest-serving members of the PIA staff. Loyalty Awards were given to staff members who has served for at least 10 years.

Ms. Delicia Servande and Mr. Carlos Jackson, both from the Region 8 office of the agency were given accolades for serving the agency for 40 years, counting their loyal service to the predecessor of the PIA.

Awards were also given to staff members who promote the value of conscientious use of office resources and conservation of the environment among PIA employees (The PIA Masinop Award). The Gantimpala Award, for those who have exemplified courtesy, promptness, efficiency, dedication to duty and innovation, were also handed out. A number of PIA Special Recognition Award were bestowed on PIA employees who have shown exemplary achievement and contributed meaningfully to the agency.

A total of 12 employees were given the Meritorious Performance Award, for having attained two consecutive Outstanding Ratings for the year 2015 based on the Agency Performance Management System. Three PIA staff members who are truly worth emulating were honored the Outstanding Performer Award, for ardently achieving the extraordinary accomplishment of two (2) Outstanding Performance Ratings within a calendar year.

Guests from the Presidential Communications Office also graced the event including Assistant Secretary Marie Banaag, Assistant Secretary Bam Garcia, Director Gigi Agtay, and Undersecretary George Apacible.

As one important sign that the PIA is forward-looking and ready to take on more challenges, the attendees were one of the first to see a preview of the Philippine Information Agency’s first television program called LIKE PINAS. The weekly magazine show will give many more reasons why everyone and anyone should love the Philippines and also highlight government programs, services, and policies that are improving the lives of the Filipinos.

Though the night was about PIA’s internal achievements, the agency and it’s whole crew of dedicated information officers, directors, administrators, researchers, technical personnel, and creative staff did not forget the reason for why they’re there.

Because year in and year out, from the very beginning, the country’s chief information arm is about empowering communities and making a positive difference in the lives of the Filipino people.

http://pia.gov.ph/featured/stories/26

Vhong Navarro proud of his latest movie By: Crispina Martinez-Belen Published January 10, 2017, 12:05 AM

If Kapamilya comedian-TV host Vhong Navarro is truly proud and happy of his latest movie “Mang Kepweng Returns,” it’s because it competed well with foreign films when it opened last week. Produced by New film outfit CinekoProductions, the movie was written by Volta Delos Santos and directed by GB Sampedro.

Said Vhong: “I’m really happy with the turn out of this project. Imagine, it’s the first time in my entire acting career that my film commercially opened on my birthday (Jan. 4) and it was the first local movie to be shown this 2017. This really means a lot to me. The very encouraging feedbacks and its box-office performance only show that viewers like the movie. I hope it continues to make money in the coming days.”

“Mang Kepweng Returns,” a reboot of a Chiquito classic, is now on its second week.

“I’ve always been a great fan of Papang. During his prime, he breathed life to numerous zany characters that became popular among the moviegoers, among them Mang Kepweng which was the character of four of his box-office hit films shown in 1976, 1977, 1979 and 1981. ‘Mang Kepweng Returns is a dream project for me,” Vhong added.

Also in the cast are Jaclyn Jose, Pen Medina, Sunshine Cruz, James Blanco, Louise delos Reyes, Jackie Rice, Valeen Montenegro, Jhong Hilario, Juancho TriviƱo, and Kim Domingo. In special roles are Lotlot de Leon, Matet de Leon, Shalala, Ryan Bang, Ahron Villena, Helga Krapf, Odette Khan, and Luz Fernandez.
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2016 WOF inductees

The inductees to the 2016 Walk of Fame (WOF) in Eastwood City were presented recently in a red carpet event in Eastwood. The event was spearheaded by Kevin Tan, WOF chairman and president of Megaworld Lifestyle Malls, and Federico Moreno, president of WOF. Federico is the son of the late German Moreno who founded Walk of Fame to honor entertainment and public affairs personalities.

The inductees were: Liza Soberano (movies); Jodi Sta. Maria, Shaina Magdayao and Barbie Forteza (TV); Pepe Smith and Willy Cruz (music); Zenaida Amador (posthumous, theater); Ted Failon, Luchi Cruz-Valdez and Susan Enriquez (news public affairs).

In his speech, Federico said, “This is the best contribution my family and close friends of my father can contribute to the Philippine entertainment industry…”

The program was emceed by Jackie Lou Blanco and John Nite. Performers included the incomparable Dulce.

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GMA Network, ABS-CBN claim ratings leadership

The country’s two largest television networks on Friday claimed leadership in the nationwide TV ratings for 2015.

GMA Network, according to Nielsen TV Audience Measurement’s full year 2015 National Urban Television Audience Measurement from December 27 to 31, was ahead of other networks in total day ratings with 35.4 percent, leading ABS-CBN’s 34.9 percent and TV5’s 9.2 percent. 

GMA, which airs Channel 7 on free TV, overtook its closest rival in NUTAM in September 2015, and has since sustained nationwide ratings leadership.

ABS-CBN Corp., meanwhile, said it ended 2015 on a high note after the network ruled nationwide ratings from January to December last year (excluding Holy Week) with an average national audience share of 43 percent against GMA’s 36 percent, data from Kantar Media show.

ABS-CBN also kept a stronghold of the primetime block whole year round as it scored an average national audience share of 50 percent compared to rival’s 31 percent.

This means half of the Filipino viewing population in combined urban and rural homes tuned in to the top-caliber programs offered by ABS-CBN on primetime.

Urban Luzon remains a strong area for GMA as it registered 39.7 percent, surpassing ABS-CBN’s 30.6 percent by 9.1 points and TV5’s 8.2 percent by 31.5 points.

GMA also further secured its dominant position in its bailiwick Mega Manila with 41.7 percent, up 14.7 points from ABS-CBN’s 27 percent and up 33.2 points from TV5’s 8.5 percent.

For December 2015, GMA posted a stronger total day lead with 38.9 percent in NUTAM, outscoring ABS-CBN’s 33.6 percent by 5.3 points, and TV5’s 7.8 percent by 31.1 points.

“The Nielsen sample of TV households is robust and representative of the TV viewing audience,” said Nielsen Philippines managing director Stuart Jamieson on the accuracy of its TAM or TV Audience Measurement service.

“Its household panel selection is anchored on an Establishment Survey whose sampling design captures the geographic complexities of the Philippines and ensures fair representation of Mega Manila, cities outside Mega Manila and other provincial areas. Rigid data quality controls put in place further provide assurance of a superior and reliable TV audience measurement service,” he adds.

Nielsen has a nationwide urban sample size of 2,000 homes and 1,200 homes effective this 2016 in Mega Manila.

ABS-CBN claimed it fared better than its competition in other territories such as Balance Luzon (areas in Luzon outside Mega Manila), where it scored a national average audience share of 45 percent against GMA’s 36 percent; 55 percent in Visayas against the rival’s 27 percent; and 54 percent  in Mindanao with against GMA’s 28 percent.

Kantar data also show that 17 programs produced by ABS-CBN made it to this year’s Top 20 most-watched programs.

They are Pilipinas Debate 2016; FPJ’s Ang Probinsyano; The Voice Kids; Pangako Sa ’Yo; Dolce Amore; Till I Met You; Born For You; Meron Akong Kwento Ang Himig ng Buhay Ko concert; Pilipinas Got Talent; Dance Kids; MMK; Wansapanataym; TV Patrol; Pinoy Boyband Superstar; MMK 25th Anniversary; Halalan 2016: Ang Huling Harapan; Home Sweetie Home; Magpahanggang Wakas and Goin’ Bulilit.

Kantar Media uses a nationwide panel size of 2,609 urban and rural homes that represent 100 percent of the total Philippine TV viewing population, while the other ratings data supplier AGB Nielsen reportedly has only 1,980 homes based solely in urban areas that represent only 57 percent of the Philippine TV viewing population.

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Tidbits: Happy b-day greetings today, Jan. 10, go to Jesse Ejercito, Jestoni Alarcon, Tet Antiquera, Jackie Lim, Nora Quiaoit, Teena Cobarrubias, Christine Buenaobra, Loth Babaan, Jove Cecilio, Hilda Marie Ayllon, Christopher Ad Castillo, Celine Lim, Belen Manila–Puras, and Ruby Rodriguez…Happy wedding anniversary to Romy and Nanette Puerto, Councilor Joe and Cion Bisaya… Jan. 11: Roger Serafica, president of Burgundy Realty Corp., Anos Fonacier, Atty. Eric Aguiluz, Butch Dans, Las Vegas-based Lyn D’ Amor, Atty. Malou Sarao, Dr. Manny Palabrica, Dr. Harry Lockhart, Glenny Calleja, Dr. Fernando A. de Mesa of UST Hospital, Sheila Lina, Jojo Bacasmas, Jovy Cecilio of PCSO, Honorato Sergio Villanueva, Marvin A. Espiritu, Sen. Ralph Recto, Maricel Soriano’s son Tien-Tien, Marlon Cezar A. Esteba, Nap Alip, Tony Molina and Cindy Khan of UK…Happy birthday to Carlos Munda, Rina Floriane, Atty. Wendell Dimaculangan, Kyle Castillo, Mae Villamarta, Tanny Pantig, Arexal Yayeng, Madelaine Magdato Sardalla, Mervin Banaag, Benilda Zamora, Benito Punzal, Gina Cantillo, Lilibeth Palma, Maria Lorraine Santiago, Minda Ordonez, Nora Bayucan…Congratulations to Charo Santos-Concio, nominated as best actress in the 11th Asian Film Awards. Extra Service, now showing, starring Arci Munoz, Jessy Mendiola and Coleen Garcia, directed by Chris Martinez (Jan 8) Belated happy birthday to MB’s proof reader John Robert De Luna, EJ Acuzar, Nelson Santos at Edwin Escalona,  Arnel Sacris, Feddie Acalen, Jay Jakosalem, Jimmy Flores, Johnmer Jude Igot, Noel Carlo Colao, Paciente Dandan, Paz Judilla, Jun Padilla, Rendolph Shervin Rama, Ronel Adlawan and Xavier Kyle Baquir…