Wednesday, October 4, 2017

ABS-CBN, GMA both claim TV ratings lead



TELEVISION network rivals ABS-CBN Corp. and GMA Network Inc. continue to claim the lead in nationwide TV ratings, this time for the month of September 2017.

In a statement on Tuesday, ABS-CBN Corp. said it was still the most watched television network for the month with an average audience of 47 percent, 14 percent higher than GMA’s, based on market research firm Kantar Media.

GMA, on the other hand, said on Friday it continued to beat ABS-CBN with an average total day people audience share of 41.9 percent versus ABS-CBN’s 38.8 percent, based on data from Nielsen’s National Urban Television Audience Measurement (NUTAM).

Citing Kantar media data, ABS-CBN said it ruled the primetime block (6 p.m. to 12 a.m) with an average share of 51 percent, a 20-point lead over GMA’s 31 percent. It said it also dominated the morning block (6 a.m. to 12 noon) where it recorded an average audience share of 40 percent versus GMA’s 31 percent; the noontime block (12 noon to 3 p.m.) where it got 47 percent compared to the rival network’s 35 percent; and the afternoon block (3 p.m. to 6 p. m.) where it had 43 percent, 4 percent higher than GMA’s.

ABS-CBN said it also kept its total day lead in other areas such as Total Luzon where it registered 43 percent versus GMA’s 36 percent; in Total Visayas with 54 percent versus GMA’s 27 percent; and in Total Mindanao with 54 percent versus GMA’s 30 percent.

Furthermore, nine Kapamilya shows made it to the top 10 most watched programs in national urban and rural homes.

They are the following: FPJ's Ang Probinsyano, La Luna Sangre, A Love to Last, The Good Son, Tonight with Boy Abunda, Bandila, TV Patrol, Little Big Shots, Maalaala Mo Kaya, Rated K, I Can See Your Voice, Gandang Gabi Vice, Wansapanataym, Ikaw Lang ang Iibigin, It’s Showtime, ASAP, Banana Sundae, Ipaglaban Mo, Pusong Ligaw, The Promise of Forever, Wildflower, Home Sweetie Home and Goin’ Bulilit.

Meanwhile, citing Nielsen’s NUTAM data, GMA said it remained the dominant player across all time blocks, registering a total day people audience share of 48 percent compared to ABS-CBN’s 33 percent.

GMA also highlighted its lead in Mega Manila, where it had 50.7 percent total day people audience share compared to ABS-CBN’s 29.3 percent.

Kapuso shows dominated the list of top programs in the NUTAM survey with Kapuso Mo, Jessica Soho as the most watched GMA program nationwide in the said period. GMA, in turn, claimed nine of the top 10 programs in Urban Luzon; while sweeping the top 10 spots in Mega Manila. 

Consistent top-rating Kapuso shows include the Network’s flagship newscast 24 Oras, followed by Daig Kayo ng Lola Ko, Pepito Manaloto, Magpakailanman and Celebrity Bluff. 

Meanwhile, newly launched series Super Ma’am, with Marian Rivera-Dantes, immediately landed a spot in the list of most watched programs. Closely following is the returning hit musical game show All-Star Videoke, with Solenn Heussaff-Bolzico and Betong Sumaya.

Also making it to the list are Alyas Robin Hood, Mulawin vs. Ravena, My Korean Jagiya, Bubble Gang, Saksi, Eat Bulaga, Sunday PinaSaya, Dear Uge, Ika-6 Na Utos, Tadhana, Impostora, Haplos, Imbestigador, Road Trip, Wowowin and 24 Oras Weekend.

No comments:

Post a Comment