Wednesday, August 12, 2020

My Only Radio

MOR (My Only Radio For Life!) is a national brand of FM radio stations operated by media conglomerate, ABS-CBN Corporation. MOR stations primarily plays contemporary MOR and OPM music, as well as radio drama and talk content (news content via TV Patrol Regional is also available on selected stations). MOR started in 2001 as the FM brand of ABS-CBN Regional, and operates 15 stations in the Philippines.

History and background

MOR was launched on July 14, 2001 in Cagayan de Oro City. The network's brand name was coined by Malvern Esparcia (Bernie Bitokbitok), which, aside from its meaning as My Only Radio, is meant to be a shorter designation to the province of Misamis Oriental, where Cagayan de Oro is based. It saw a rebrand of ABS-CBN's provincial FM stations, particularly in some long-time ones which were formerly branded as the ProStar network and ABS-CBN Radio prior to the relaunch. Numerous format changes occurred among its stations with similar program titles applied across provincial areas on July 15, 2001. MOR wasn't launched in Manila since its inception until it made a major change in mid-2013, when the company finally relaunched long-time independent station DWRR-FM (101.9 MHz) as the network's flagship station and effectively made MOR a truly national brand.

In a press conference held at the ABS-CBN Compound on June 1, 2018, coinciding the Manila station's ratings leadership and its announcement of this year's Pinoy Music Awards set on July 21, the Manila Radio and Regional divisions have agreed to relaunch MOR as MOR Philippines. Under its relaunched brand, the network will connect Manila and its provincial stations with unified program brands and strong music choices; thus, the new tagline "One Vibe, One Sound." The MOR Philippines relaunch will be by phases which began on August 11.

On June 1, 2019, MOR stations in Manila, Cebu, and Baguio expanded its video streaming platform as exclusive channels to cable TV subscription service Sky Cable in their respective cities.

Network programming

Despite its unified branding, programming among stations remained to be handled separately between Manila and Regional stations. The network's Manila station is jointly managed by ABS-CBN's Manila Radio division, along with AM flagship station DZMM Radyo Patrol 630, and the Star Creatives group; MOR Regional's programming, meanwhile, is supplied under management of the company's Regional Network Group division.

MOR Philippines began its presence on August 11, 2018 with the launching of MOR Regional's weekend programs Dyis is It and MOR Presents, which began its Manila debut on the next day. Other adjustments are underway to unify MOR's branding across all its stations with plans to create more national programs for the network.

MOR Philippines also aired Pantawid ng Pag-ibig: At Home Together Concert on March 22, 2020. The concert was aimed to help the people who were in need because of the Enhanced Community Quarantine.

National brands


  • Dear MOR
  • For MORe Information
  • MOR Presents with David Bang
  • Dyis Is It

MOR Manila


  • MORning Pinas
  • Ready Get MORe: Level Up!
  • MOR Hits
  • Request Pa MORe!
  • DereCHAhan
  • SLR: Sex, Love and Relationships
  • MOR Favorites
  • MOR Pinoy Hits
  • MOR Soundtrip
  • MOR Presents with Kisses


MOR Regional


  • Byaheng KaMORekada (during Holy Week)
  • MOR Celebrity Chat (on occasional basis)
  • MORe sa Magdamag
  • Pasko Pa MORe! (seasonal from September to December)
  • Ready Set MORe!: Ang All-Hits Karera
  • MORe sa Umaga
  • MOR Balitaktakan (Cagayan de Oro)
  • MORe sa Tanghali
  • The Tita B Show (Cagayan de Oro)
  • MORe sa Hapon
  • TV Patrol Regional sa MOR
    • North Luzon (Baguio, Dagupan, Laoag and Santiago, Isabela)
    • Bicol (Naga and Legazpi)
    • Palawan (Palawan; simulcast with DYAP Radyo Patrol 765)
    • Central Visayas (Cebu; simulcast with DYAB Radyo Patrol 1512)
    • Chavacano (Zamboanga)
    • Eastern Visayas (Tacloban)
    • North Mindanao (Cagayan de Oro)
    • South Central Mindanao (General Santos and Cotabato)
    • Southern Mindanao (Davao; simulcast with DXAB Radyo Patrol 1296)
  • MORe sa Gabi Xpress
  • Dear MOR sa Gabi (Baguio, Laoag, Cagayan de Oro and Davao)
  • MORe sa Gabi
  • MOR Classics
  • MOR Confessions (Cebu)
  • MOR Lokal na Tukar (Davao)
  • MOR Christmas Eve and New Year's Eve specials
  • Tingog Bisaya (Cebu)
  • MOR Bedtime Stories (Cebu)
  • D’un Po Sa Jammin’ (Naga)


MOR 101.9 DJs


  • Maki Rena (2013–present)
  • Joco Loco (2013–present)
  • Eva Ronda (2013–present)
  • DJ Jhai Ho (2013–present)
  • Chico Martin (January 2020-present)
  • Kisses (2016-present)
  • Chacha Babes (2008–present)
  • Onse (2009–2011; 2013-present)
  • Nicki Morena (2018-present)
  • Kimbo (2018-present)
  • Toni Aquino (2005–present)
  • Bea (2010-present)
  • Popoy (2007–present)
  • Biboy Bwenas (2017-present)
  • Ana Ramsey (2016-present)

Program Schedule

Monday-Friday


  • 5 am – MORning Pinas (Maki Rena and Rico Romantico)
  • 9 am – Ready Get MORe: Level Up! (Yumi and Papi Charlz) (later added: Toni Ga) (Biboy Bwenas)
  • 11 am – Dyis Is It: Manila (Biboy Bwenas)
  • 12 nn – Dear MOR (Popoy)
  • 2 pm – Playlist Pa MORe (Eva Ronda) (later every Wednesday: MOR Sessions)
  • 6 pm – Playlist Pa MORe (Jhai-ho and Joco Loko)
  • 9 pm – Heartbeats (Marky and Chacha Babe)
  • 12:30 am – Dear MOR
  • 2 am – Music automation


Saturday


  • 5 am – MOR Favorites (Kisses)
  • 10 am – Dyis is It: The MOR Weekly Top 10 (Biboy Bwenas and MOR Regional DJs)
  • 12 nn – Dear MOR Uncut (Jasmin and Popoy)
  • 2 pm – MOR Pinoy Hits, Live! (Bob Zilla/Reggie Valdez)
  • 5 pm – MOR Mix (Digong Dantes)
  • 8 pm – 143 for Life (Onse)
  • 10 pm – Moments on Radio (Mr. Right)
  • 12 mn – Music automation
  • 12:30 am – Dear MOR Uncut
  • 2 am to 5 am – Music automation


Sunday


  • 5 am – MOR Favorites (Kisses)
  • 11 am – MOR Presents (with David Bang)
  • 12 nn – Dear MOR Uncut (Jasmin and Popoy)
  • 2 pm – MOR Pinoy Hits (Ana Ramsey and Reggie Valdez)
  • 5 pm – MOR Mix (Digong Dantes)
  • 8 pm – 143 for Life (Onse)
  • 10 pm – Moments on Radio (Mr. Right)
  • 12 mn – Music automation
  • 12:30 am – Dear MOR Uncut
  • 2 am to 5 am – Music automation


MOR Stations

  • DWRR 101.9 Mega Manila
  • DWEL 95.5 Laoag
  • DZRR 103.1 Baguio
  • DWEC 94.3 Dagupan
  • DYCU 99.9 Puerto Princesa, Palawan
  • DYEA 99.7 Sofronio Espanola, Palawan
  • DWAC 93.5 Naga
  • DWRD 93.9 Legazpi
  • DYMC 91.1 Iloilo
  • DYOO 101.5 Bacolod
  • DYTC 94.3 Tacloban
  • DYLS 97.1 Cebu
  • DXFH 98.7 Zamboanga
  • DXEC 91.9 Cagayan De Oro
  • DXRR 101.1 Davao
  • DXBC 92.7 General Santos
  • DXPS 95.1 Cotabato
Soon to Air!
  • DWTL 90.3 San Fernando, La Union
  • DZVC 96.1 Vigan
  • 100.5 Tuguegarao
  • DWZT 100.7 Olongapo
  • DZDT 93.7 Daet, Camarines Norte
  • DZSC 106.3 Sorsogon
  • DYMV 100.7 Masbate
  • DWBC 92.7 Batangas
  • DZLC 91.9 Lucena
  • DZOC 101.1 Occidental Mindoro
  • DZAF 95.9 Oriental Mindoro
  • 93.7 Daet, Camarines Norte
  • 106.3 Sorsogon City
  • DWAT 91.7 Santiago, Isabela
  • DZKP 91.7 Kalayaan, Palawan
  • DZSA 89.5 San Fernando, Pampanga
  • DYEL 92.5 Dumaguete
  • DYBH 90.7 Tagbilaran
  • DYKA 88.3 Kalibo, Aklan
  • DYRS 105.1 Roxas
  • DXAE 89.5 Pagadian
  • DXAG 100.7 Iligan
  • DXMT 99.5 Ozamiz
  • DXXB 88.3 Malaybalay, Bukidnon
  • DXAP 98.5 Koronadal
  • DXKW 95.3 Kidapawan
  • DXAS 92.1 Butuan
  • DXSF 100.7 Trento, Agusan del Sur
  • DXIT 99.1 Surigao

No comments:

Post a Comment