The Department of Health issued Administrative Order No. 10 on 22 March 1993 stating details on placing government warning "Cigarette smoking is dangerous to your health", effective July 1, 1993.
Meeting of Secretary of Health Juan Flavier with advertisers' group to place the specified warning on billboards, and voice-over on TV ads and radio commercials after the commercial. They agreed to comply.
Effect: Radio commercials for cigarettes are now followed by voiced over warning; TV ads are now followed by voiced over warning; billboards newly set up have warning at bottom - small but "readable"
Winston Cigarettes TVC
1996-2002
Hope: The Luxury Cigarette TVC
1994-1996
The Mark of Excellence
1988-1994
A New World of Freshness
1994-2004
Champion cigarettes TVC
Champion talaga!
1994-1995
Camel A taste of Adventure
1996-2004
More A taste of magic
1996-2002
Fortune International Cigarettes Menthol
TVC 1997-1998
boss master of his world TVC
westpoint cigarettes TVC (magazine ads)
maverick cigarettes TVC
Lucky Strike I Choose (1999-2003)
Dunhill Top Leaf (2005)
Winston Filter and Lights Spirit of the USA (1991-2005)
Winston Spirit of the USA (1996)
Mark Premium Menthol A new world of freshness (1994-2004
More International Taste of Magic (1996)
Champion Cigarettes (1998)
Camel Cigarettes MotoGP Racing TVC
Salem Cigarettes (1990-1997)
Camel Cigarettes TVC Adventure Version (1990s)
Mild Seven Smooth Satisfaction TVC
Bowling Gold Cigarettes TVC
And Tanduay 5 Yrs Jr.Lapad TVC
And Adventure Team Marlboro TVC
Marlboro Country TVC (Cowboys)
Meeting of Secretary of Health Juan Flavier with advertisers' group to place the specified warning on billboards, and voice-over on TV ads and radio commercials after the commercial. They agreed to comply.
Effect: Radio commercials for cigarettes are now followed by voiced over warning; TV ads are now followed by voiced over warning; billboards newly set up have warning at bottom - small but "readable"
1996-2002
Hope: The Luxury Cigarette TVC
1994-1996
The Mark of Excellence
1988-1994
A New World of Freshness
1994-2004
Champion cigarettes TVC
Champion talaga!
1994-1995
Camel A taste of Adventure
1996-2004
More A taste of magic
1996-2002
Fortune International Cigarettes Menthol
TVC 1997-1998
boss master of his world TVC
westpoint cigarettes TVC (magazine ads)
maverick cigarettes TVC
Lucky Strike I Choose (1999-2003)
Dunhill Top Leaf (2005)
Winston Filter and Lights Spirit of the USA (1991-2005)
Winston Spirit of the USA (1996)
Mark Premium Menthol A new world of freshness (1994-2004
More International Taste of Magic (1996)
Champion Cigarettes (1998)
Camel Cigarettes MotoGP Racing TVC
Salem Cigarettes (1990-1997)
Camel Cigarettes TVC Adventure Version (1990s)
Mild Seven Smooth Satisfaction TVC
Bowling Gold Cigarettes TVC
And Tanduay 5 Yrs Jr.Lapad TVC
And Adventure Team Marlboro TVC
Marlboro Country TVC (Cowboys)
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