Tuesday, September 3, 2019

ABS-CBN dominates nationwide TV ratings in August

ABS-CBN continued to dominate national TV ratings in August after hitting an audience share of 45 percent compared to rival GMA Network's 31 percent, according to data from global audience measurement provider Kantar Media released Tuesday.

ABS-CBN led in the urban and rural areas with a rating of 41 percent against GMA's 25 percent in Metro Manila, 36 percent over GMA's 31 percent in Mega Manila, 41 percent versus GMA's 34 percent in total Luzon, 55 percent over GMA's 24 percent in total Visayas and 52 percent over GMA's 28 percent in total Mindanao.

The leading TV network also won in all time blocks, sustaining its primetime lead (6 p.m. to 12 a.m.) with an average audience share of 48 percent versus GMA's 31 percent, in the morning block (6 a.m. to 12 p.m.) with 39 percent over GMA's 29 percent, in the noontime block (12 p.m. to 3 p.m.) with 46 percent over GMA's 32 percent and in the afternoon block (3 p.m. to 6 p.m.) with 47 percent compared to GMA's 33 percent, it said.

Nine ABS-CBN shows occupied the top 10 most-watched programs in August with “FPJ’s Ang Probinsyano” keeping its number 1 spot with 35.8 percent ratings.

ABS-CBN also claimed lead in the noontime segment with its “It’s Showtime” which, ABS-CBN said, had regained the top slot from “Eat Bulaga,” which airs on GMA.

ABS-CBN said “It’s Showtime” had an audience share of 34.2 percent against “Eat Bulaga”’s 31.2 percent.

"The Voice Kids,” “The General's Daughter,” “Sino ang Maysala?: Mea Culpa,” “Hiwaga ng Kambat,” “Maalaala Mo Kaya,” the recently-concluded “Pinoy Big Brother: Otso,” “I Can See Your Voice,” “Gandang Gabi Vice,” “Tonight with Boy Abunda,” “Bandila,” “TV Patrol,” “Home Sweetie Home: Extra Sweet,” “Rated K,” “Nang Ngumiti ang Langit,” “Kadenang Ginto,” “Los Bastardos” and “The Killer Bride” were also part of the top 10, data showed.

Kantar Media uses a nationwide panel size of 2,610 urban and rural homes representing 100 percent of the total Philippine TV viewing population.

Aside from radio and television, ABS-CBN has also become the leader in the local music, film, cable TV, and publishing industries and is also the pioneer of digital television in the country.

In July this year, ABS-CBN TVplus sales rose to 8 million boxes from its launch in 2015. It continues to give Filipinos a premium TV watching experience by adding 5 new channels to its current line-up, namely the Asianovela Channel, Movie Central, MYX, Jeepney TV, and O Shopping in Metro Manila, Rizal, Cavite, Laguna, and Metro Cebu.

In June, the company launched the mobile version of ABS-CBN TVplus in the form of a dongle, the ABS-CBN TVplus Go, giving mobile Filipinos the chance to watch shows available on networks broadcasting in digital anytime, anywhere. The mobile device was rolled out nationwide in the last week of August.

It launched its new streaming service, iWant, which became the most in-demand app for Filipino iOS and Android users as it reached more than one million mobile app downloads on the first day of its official drop (November 17, 2018), as users scrambled to experience the platform’s original films and series, and its diverse library of content.

ABS-CBN, home to the Philippines’ top-rating TV programs, box-office films, and best-selling books and music, is rapidly transitioning into an agile digital company with the biggest online presence among all Filipino media companies, and a growing list of digital properties.

News.abs-cbn.com is the official website of ABS-CBN News.

https://news.abs-cbn.com/business/09/03/19/abs-cbn-dominates-nationwide-tv-ratings-in-august

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