Friday, August 18, 2017

GMA Network ups recurring revenues by 6% in H1 2017

Broadcast giant GMA Network Inc. (GMA) remained cautiously optimistic about hitting its year-end target as it capped the first half of the year with recurring revenues of P7.698 billion, ahead by 6 percent over the same period last year.

The Network managed to perform well following an election year, with its consolidated revenues dropping by only 12 percent. Political advocacies and advertisements contributed P1.488 billion to the company’s top line during the first half of 2016.


Without the impact of political advertisements, GMA’s airtime revenue platforms including GMA-7, GMA News TV, Radio, and Regional all posted revenue growths during the period.


On the other hand, the network’s international operations and other businesses, which were not affected by the election placements last year, reflected a 22 percent growth year-on-year.


Aiding the company’s steady financial performance was its efficient cost management, with total operating expenses posting a low single-digit hike of only 3 percent. This, despite the production of more expensive programs aimed at helping maintain the network’s nationwide urban TV ratings dominance.


“We will still try to accomplish our yearend financial target as we have entered the second half of the year. We are very excited about our new programs, particularly on our primetime block, as well as other business opportunities that are expected to unfold within the year,” said GMA Network Chairman and CEO Felipe L. Gozon.


EBITDA (earnings before interest, taxes, depreciation and amortization) decreased by 29 percent to P2.961 billion while net income after tax for the first half settled at P1.552 billion, a 35 percent decline year-on-year, as explained by the absence of political ads in 2017.


Fortifying the nationwide TV ratings dominance, GMA-7 sealed the first half of the year with an average people audience share of 42.2 percent in NUTAM, besting ABS-CBN’s 35.9 percent based on data from Nielsen TV Audience Measurement.


Majority of the shows in NUTAM’s list of top-rating programs were from GMA. The Kapuso Network bagged the first 16 spots in the list of top programs for the first half led by Bubble Gang, Pepito Manaloto, Magpakailanman, Full House Tonight, Celebrity Bluff, Kapuso Mo, Jessica Soho, Alyas Robin Hood, Encantadia, Mulawin vs. Ravena, Wowowin, Eat Bulaga, Sunday Pinasaya, 24 Oras, Destined to be Yours, My Love from the Star, Meant to Be, I Heart Davao, Saksi, Hay Bahay, Daig Kayo ng Lola Ko, 24 Oras Weekend, Haplos, Impostora, Legally Blind, Hahamakin ang Lahat and Ika-6 Na Utos.


Meanwhile, GMA-7’s airing of the Battle of Brisbane: Pacquiao vs Horn last July 2 was the most watched TV special nationwide and in Urban Luzon last month.

More Filipinos also tuned in to GMA’s live telecast of President Rodrigo Duterte’s second State of the Nation Address (SONA) last July 24. GMA Network’s “SONA 2017” became the most watched coverage nationwide with 37.4 percent people audience share; outranking ABS-CBN’s “Pangako ng Pagbabago: SONA 2017,” which only got 34.3 percent. GMA-7’s coverage registered an even bigger margin in Urban Luzon with 43.2 percent people audience share versus competition’s 26.2 percent.

The broadcast network said it once again “proved to be the Filipino viewers’ network of choice” as the GMA-7’s live telecast of the Miss Universe 2016 pageant on January 30 rated highest nationwide with a 57.1% people audience share, higher than ABS-CBN’s 28% and TV5’s 8.4%. 

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