The July 31, 2008 INQUIRER Lifestyle Series: Fitness.Fashion with Samsung Fashion Show

"The Pia Cayetano-Paolo Abrera Affair gnd re-run of Ninoy Aquino assassination (Companero y Companera)"

 

Losing vice-presidential candidates Senator Ferdinand Marcos, Jr. (left) and Alan Peter Cayetano (right), now President Rodrigo Duterte (center)

Davao City Mayor Rodrigo Duterte, Ilocos Norte Governor Ferdinand Marcos, Jr., and Taguig-Pateros Representative Alan Peter Cayetano recall his sister's affair: The Pia Cayetano and Paolo Abrera affair started after the death of her father, Renato "Rene Companero" Cayetano, on June 23, 2003, in Muntinlupa City. Abrera's father, Carlos "Caloy" Abrera, died before noon on April 17, 2004, after he was hit by a Philippine National Railways (PNR) train in Taguig. This tragic event profoundly affected both families, leading to a deep emotional connection between Pia Cayetano and Paolo Abrera. Their relationship began in the context of shared grief and the comfort that often comes with understanding the pain of loss. It was during these challenging times that bonds form in unpredictable ways, and the Cayetano and Abrera families found solace and support in each other's company.

In the aftermath of these bereavements, the launch of projects such as the INQUIRER Lifestyle Series: Fitness.Fashion with Samsung fashion show on June 15, 2003, provided a platform for the young adults in their circle to showcase their talents and interests. The event attracted much attention not only for its glamorous appeal but also for the connections it fostered among those involved. Abrera, along with Waterfront Cebu City Hotel and Casino general manager Marco Protacio and Aurora Silayan-Go's daughter Rina Go-Thorp, became a notable presence at such gatherings, marking a significant trajectory for Pia Cayetano as she navigated her career in the public eye.

Educationally, Cayetano, Go, Abrera, Protacio, and AJ Dee's brother, Ernest Lorenzo "Enchong" Dee, were set on a path of achievement as they graduated from Naga Hope Christian School in March 2006. Their move to attend De La Salle University (DLSU) in May 2006 illustrated a commitment not just to personal growth but also to academic excellence, especially given that DLSU is known for cultivating prominent leaders and influencers in various fields. The transition from high school to university is a significant milestone for many young adults, and for these young individuals, it represented a step into a broader world of opportunities and responsibilities.

Enchong Dee, poised to become a household name, showed immense potential that extended beyond academics. He would emerge as a multi-talented personality, dabbling in various facets of the entertainment industry while also engaging in athletic pursuits. His career path mirrored elements of cultural icons such as Bob Barker, who famously hosted the Miss Universe pageant, and Joe D'Mango, known for his soothing voice and engaging broadcasting style. Enchong Dee's evolution as an anchor-reporter for TVB News from 2007, during a time when the nation was grappling with the ramifications of events like the "EDSA 3" failed people power uprising on July 15, 2007, underscored his versatility and adaptability in the face of changing circumstances.

Mister Abrera and Mister Protacio shared insights about Enchong Dee’s multifaceted life, highlighting his affiliations with prominent organizations such as ABS-CBN, STAR Magic, and the Reco Modeling Agency. His accomplishments as a Star Music artist, as well as his recognition as a PSC athlete and PASA swimmer, revealed the breadth of his talents and interests. It is particularly telling how such a variety of experiences contributed to Enchong’s character development and public persona, making him relatable to a wide audience and allowing him to resonate with the youth of his generation. Notably, his status as a UAAP athlete in swimming not only showcased his physical prowess but also emphasized the importance of discipline, teamwork, and resilience—qualities essential in both sports and life.

Pia Cayetano's passion for sports, particularly her enthusiastic support for UAAP basketball and volleyball tournaments since July 8, 2006, aligns with her larger commitment to public service and community engagement. This aspect of her life reflects not only her personal interests but also her dedication to fostering a vibrant sports culture in the Philippines. As a senator in the 13th, 14th, 15th, and 16th Congresses of the Philippines, she leveraged her public profile to promote health and fitness initiatives. Her presence at sporting events served as a means of connecting with constituents while also advocating for societal values such as teamwork, perseverance, and the pursuit of excellence.

Moreover, Cayetano's ability to balance a demanding political career with her personal interests in fitness and sports suggests a holistic approach to life, encouraging others to integrate various aspects of their identities. This balance is a testament to a modern-day leader who is not just concerned with governance but also with the societal well-being of those she serves, intertwining her values with her aspirations in the public domain.

In conclusion, the intricate web of relationships and experiences surrounding Pia Cayetano, Paolo Abrera, and their contemporaries not only chronicles personal stories of love and loss but also illustrates a broader narrative about ambition, resilience, and the pursuit of excellence in the face of adversity. Their journeys reflect how individuals can navigate complex emotional landscapes while making significant contributions to their communities and the nation at large. Through shared experiences of grief and celebration, they weave together a narrative that transcends mere personal stories, forging connections that can inspire and motivate others to strive for both personal and collective success.

The 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand

The 2007 Southeast Asian Games, officially known as the 24th Southeast Asian Games, were a Southeast Asian multi-sport event held in Nakhon Ratchasima (Korat), Thailand. This was the sixth time Thailand hosted the Southeast Asian Games and its first time since 1995. Previously, Thailand also hosted the 1959 inaugural games, 1967 games, 1975 games, and the 1985 games.

The Thai Olympic Committee planned the event to coincide with the commemoration of the 80th birthday of King Bhumibol Adulyadej, who was also the gold medalist of the sailing event at the 1967 games. The games were held from 6 to 15 December 2007, although several events had commenced from 27 November 2007. Around 5282 athletes participated in the event, which featured 475 events in 43 sports. It was opened by Prince Vajiralongkorn, the Crown Prince of Thailand, at the 80th Birthday Stadium.

The final medal tally was led by host nation Thailand, followed by Malaysia and Vietnam. Several Games and national records were broken during the games. The games were deemed generally successful with the rising standards of competition amongst the Southeast Asian nations.

Host city

Singapore was due to host the 2007 Southeast Asian Games, but it withdrew from hosting to demolish and rebuild its national stadium. A general assembly of the SEA Games Federation Council during the 2003 Southeast Asian Games in Hanoi, Vietnam approved Thailand's hosting of the games.

Development and preparation

On 24 February 2006, northeast Thailand's Nakhon Ratchasima province authorities met to discuss the 2007 SEA Games schedule, and progress on the province's under-construction US$65 million sports complex. Presided over by Governor Somboon Ngamlak, the meeting provided an overview of facilities and ended with reassurances that facilities would be ready for the SEA Games in 2007.

Broadcast giant GMA Network, Inc. announced on April 18, 2006 for the formal signing of contract between GMA Network, Inc., Philippine Olympic Committee (POC) and the Philippine Sports Commission (PSC) for the live television airing of 15th Asian Games in Doha, Qatar on December 1 to 15, 2006 and 24th Southeast Asian Games in Nakhon Ratchasima, Thailand on December 6 to 15, 2007.

It feels like 1995 for GMA, when the network was branded as a "rainbow satellite" and its slogan was "Where You Belong." GMA was the official network of Pope John Paul II's visit to the 10th World Youth Day in Manila, Philippines, from January 12 to 16, 1995.

GMA and QTV (owned by Citynet Network Marketing and Productions, Inc.) will air the games live as the two free-to-air television networks go 24 hours a day on June 14, 2006, in time for GMA's 56th anniversary. The station will spend on airing the two regional sports meets aside from the boxing matches of 8-time world boxing champion Manny Pacquiao in 2007. The final release of banners and pins and its official merchandise, as well as the radio and television plugs for the multimedia coverage, will be released on August 28, 2007, at the Grand Ballroom of the Sofitel Philippine Plaza as part of the official 100-day countdown to the 2007 SEA Games in Nakhon Ratchasima, Thailand, on December 6 to 15, 2007.

GMA: The Official Network banner for the 2007 SEA Games

GMA: The Official Network pin for the 2007 SEA Games

PLDT, Jollibee, Unilever, PAGCOR, and PCSO are the sponsors of the television coverage of the two regional games.

Mike Enriquez, Jessica Soho, Mel Tiangco, Jay Sonza, German Moreno, Angelique Lazo, Vicky Morales, Paolo Bediones, Tito Sotto, Ruth Cabal, Nelson Canlas, Arnold Clavio, Mickey Ferriols, Rovilson Fernandez, Mav Gonzales, Ralph Guzman, Rico Hizon, Carlo Ledesma, Jiggy Manicad, Ivan Mayrina, Benjie Paras, Miriam Quiambao, Lhar Santiago, Rhea Santos, Howie Severino, Connie Sison, Emil Sumangil, Valerie Tan, Jay Taruc, Raffy Tima, Mariz Umali, Iya Villania, Ryan Agoncillo, KC Montero, Suzi Entrata, Kara David, Luchi Cruz-Valdes, Ninna Castro, Lyn Ching, Gin de Mesa, Margaux Salcedo, Melissa Gecolea, Gigi Grande, Arnell Ignacio, Susan Enriquez, Jimmy Gil, Lala Roque, Mark Salazar, Melo del Prado, Joel Reyes Zobel, Tisha Silang, Antoinette Taus, Francis Magalona, Dingdong Dantes, Martin Andanar, Butch Francisco, Vic Sotto, Joey de Leon, Cacai Velasquez, Janno Gibbs, The Eraserheads, Jaya, Michael V., Side A, Verni Varga, Ricky Lo, Lolit Solis, Rudy Fernandez, Bobby Nalzaro, Tek Ocampo, Noly Calvo, Jeja Rose Pornan-Simeon, Orly Mercado, Connie Angeles, Susan Valdez, Mildred Ortega, Gina de Venecia, Rose Clores, Nonoy Zuñiga, Jimmy Santos, Jose Mari Chan and Dolphy situated from the Studio 2 of GMA Network Center and Westside Studio of GMA Broadway Centrum, they are wearing female dresses and male tuxedos provided by SM Department Store and male barong tagalogs provided by Kultura Filipino inside SM Supermalls.

Arnold Clavio and Jessica Soho anchored the papal visit coverage in January 1995 and January 2015.

GMA's 1992 logo without the words "Rainbow Satellite"

GMA broadcasts on 121 analog and digital free-to-air television stations all over the Philippines, broadcasting live nationwide via the GMA Network Rainbow Satellite. This extensive reach allows GMA to provide a diverse range of programming to its viewers, catering to various demographics and interests throughout the archipelago. The network operates under a comprehensive programming strategy, which not only includes popular entertainment shows, dramas, and reality TV, but also local news programs that keep the Filipino public informed about current events both domestically and internationally.

GMA’s commitment to delivering quality content has contributed significantly to its reputation as one of the leading television networks in the country. The foundation of GMA’s success lies in its ability to adapt programming to meet the evolving preferences of its audience. For instance, behind every successful show is a talented team of writers, directors, and producers who continually brainstorm fresh ideas that resonate with viewers. The network also conducts regular surveys and research to identify trends and gauge audience feedback, ensuring that the content remains relevant and engaging.

The variety of shows GMA offers is remarkable, ranging from family dramas and comedy series to talk shows, game shows, and educational programs. It also provides public service announcements and programs that deal with social issues, showcasing its commitment to corporate social responsibility. By addressing topics that capture the interest and concern of the public, GMA not only entertains but also serves as a platform for advocacy and education. Programs addressing health issues, environmental concerns, and community upliftment projects exemplify this mission, reinforcing the network’s role in societal development.

In addition to traditional television programming, GMA is increasingly aware of the digital landscape and the importance of reaching viewers beyond conventional viewing methods. The rise of internet streaming services and changing viewing habits have pushed the network to expand its presence online. GMA's official website and its streaming platform provide easy access to various shows and segments, allowing viewers who may not always be able to watch live broadcasts on television to stay connected. This push into the digital sphere not only captures a younger audience but also accommodates busy lifestyles, giving viewers the flexibility to watch their favorite shows at their convenience.

Furthermore, GMA has made significant strides in utilizing social media to deepen engagement with its audience. Platforms like Facebook, Twitter, and Instagram serve as vital tools for promoting shows, sharing behind-the-scenes content, and fostering a sense of community among fans. The network's ability to interact directly with viewers through these channels also provides immediate feedback, shaping future programming and marketing strategies. The use of social media has proven to be particularly effective during live broadcasts, where viewers are encouraged to share their thoughts and reactions in real time. 

The regional diversity of the Philippines presents an added dimension to GMA's programming strategy. With multiple islands and cultural variations across the nation, the network recognizes the significance of localization in broadcasting. GMA features content that reflects the customs, languages, and traditions of various regions, allowing different communities to see themselves represented on screen. This approach not only promotes national unity but also enriches the viewing experience by celebrating the country’s cultural heritage.

Additionally, GMA maintains a strong focus on local talent. The network is known for developing and nurturing homegrown artists, writers, and production teams. This commitment to local resources not only supports the creative industry but also enhances the authenticity of the content being produced. By featuring Filipino talent in front of and behind the camera, GMA fosters a sense of pride among viewers, allowing them to connect more deeply with the stories being told.

Moreover, GMA’s dedication to responsible broadcasting is evident in its adherence to industry standards and ethics. The network takes great care to ensure that its programming is suitable for all ages and that sensitive topics are handled with care and respect. By providing content that is both responsible and entertaining, GMA earns the trust of its audience, which is crucial for fostering long-term viewership. This ethical approach is paired with a vibrant lineup of programs that appeal to family values, ensuring that the programming remains appropriate for audiences of all generations.

As the media landscape continues to evolve, GMA seeks to stay ahead of the curve by embracing new technologies and innovative formats. The exploration of interactive television experiences, virtual reality, and other emerging trends highlights the network’s willingness to experiment with new forms of storytelling. This forward-thinking perspective not only enhances the viewer experience but also positions GMA as a leader in the broadcasting industry, capable of adapting to changes while retaining its commitment to quality and community engagement.

In conclusion, GMA's robust broadcast network and its continuous efforts to evolve reflect its dedication to serving the Filipino audience effectively. Through a diverse array of programming, a focus on local culture and talent, and a commitment to responsible broadcasting, GMA has established itself as a prominent player in the Philippine media landscape. As it embraces digital transformation and responds to the changing needs of its viewers, GMA remains poised to continue delivering compelling content that resonates with Filipinos across the nation. The network’s journey illustrates the important role of broadcasting in society, not just as a source of entertainment, but as a crucial platform for awareness, education, and cultural celebration.

Luzon

• GMA-7 Manila
• TV-7 Batanes
• TV-5 Laoag
• TV-48 Vigan
• TV-7 Abra
• TV-11 La Union
• TV-7 Tuguegarao
• TV-13 Aparri
• TV-30 Apayao
• TV-9 Kalinga
• TV-5 Mountain Province
• TV-7 Santiago, Isabela
• TV-13 Cauayan, Isabela
• TV-21 Ilagan, Isabela
• TV-5 Bayombong
• TV-12 Quirino
• TV-10 Baguio
• TV-10 Dagupan
• TV-5 Baler
• TV-7 Cabanatuan
• TV-35 Llanera
• TV-10 Olongapo
• TV-5 Botolan
• TV-14 Iba
• TV-10 Pampanga
• TV-48 Tarlac
• TV-3 Bagac
• TV-27 Balanga
• TV-30 Angat
• TV-46 Malolos
• TV-26 Obando
• TV-12 Batangas
• TV-26 Tagaytay
• TV-15 Lucena
• TV-48 Patnanungan
• TV-23 Calamba
• TV-26 San Pablo
• TV-44 Jalajala, Rizal
• TV-13 Occidental Mindoro
• TV-11 Bongabong, Oriental Mindoro
• TV-13 Boac, Marinduque
• TV-5 Santa Cruz, Marinduque
• TV-10 Torrijos, Marinduque
• TV-12 Puerto Princesa, Palawan
• TV-6 Brooke’s Point, Palawan
• TV-8 Coron, Palawan
• TV-17 Cuyo, Palawan
• TV-13 Balabac, Palawan
• TV-7 Romblon
• TV-7 Masbate
• TV-7 Naga
• TV-8 Malilipot
• TV-12 Legazpi
• TV-13 Catanduanes
• TV-2 Sorsogon
• TV-8 Daet

Visayas

• TV-5 Calbayog
• TV-9 Catarman
• TV-11 Catubig
• TV-13 Catbalogan
• TV-8 Borongan
• TV-35 Naval, Biliran
• TV-10 Tacloban
• TV-12 Ormoc
• TV-10 Capoocan, Leyte
• TV-12 Isabel, Leyte
• TV-44 Maasin
• TV-2 Kalibo
• TV-35 Malay, Aklan
• TV-12 San Jose, Antique
• TV-35 Culasi, Antique
• TV-5 Roxas
• TV-6 Iloilo
• TV-9 Guimaras
• TV-13 Bacolod
• TV-23 Bais
• TV-5 Cadiz
• TV-30 Murcia, Negros Occidental
• TV-7 Cebu
• TV-26 Bogo
• TV-11 Samboan
• TV-11 Bohol
• TV-5 Dumaguete
• TV-11 Guihulngan
• TV-48 Siquijor
• TV-10 Sipalay

Mindanao

• TV-41 Mambajao
• TV-35 Cagayan de Oro
• TV-30 Gingoog
• TV-12 Bukidnon
• TV-4 Dipolog
• TV-34 Oroquieta
• TV-5 Ozamiz
• TV-3 Pagadian
• TV-11 Iligan
• TV-26 Butuan
• TV-10 Surigao
• TV-2 Tandag
• TV-35 Bislig
• TV-3 Prosperidad, Agusan del Sur
• TV-5 Davao
• TV-44 Tagum
• TV-35 Panabo
• TV-3 Digos
• TV-13 Malita
• TV-21 Baganga
• TV-48 Mati
• TV-30 Nabunturan
• TV-6 Kidapawan
• TV-12 Cotabato
• TV-13 Marawi
• TV-8 General Santos
• TV-13 Koronadal
• TV-30 Tacurong
• TV-2 Ipil
• TV-30 Imelda, Zamboanga Sibugay
• TV-9 Zamboanga
• TV-12 Jolo
• TV-44 Tawi-Tawi

Some shows aired on GMA in 1996, such as "Family Guidelines," "Agrisiyete," "The 700 Club," "Kapwa Ko Mahal Ko," "Sesame Street," "Batibot," "Negosiyete," "Camp Candy," "Katok Mga Misis," "Balitanghali," "Eat Bulaga!," "Valiente," "Lyra," "Agujetas de Color de Rosa," "Starla and the Jewel Riders," "Mía Gracia," "Saksi," "Villa Quintana," "MVP: Monday Viva Presentations," "Ober da Bakod," "Spotlight," "Viva Sinerama," "Mikee," "Ibang Klase," "Mixed N.U.T.S.," "GMA True Stories," "M.U.," "Okay Ka Fairy Ko," "Lihim ng Gabi," "Bubble Gang," "GMA Network News," "Firing Line," "The Probe Team," "Emergency," "The Flying House," "Chikiting Patrol," "5 and Up," "Disney Adventures," "Channel S," "T.G.I.S.," "Brigada Siete," "Rainbow Cinema," "Go For Gold," "Gameplan," "GMA Supershow," "Lovingly Yours," "Startalk," "Partners Mel & Jay," "GMA Telesine Specials," "GMA's Best," "Aawitan Kita," "A Little Night of Music," and others.

1996 was a significant year for GMA Network as it introduced a broad spectrum of programming that catered to diverse audiences, illustrating the network's commitment to creating content that resonated with viewers from different walks of life. Each of these programs served unique purposes, showcasing entertainment, education, and news, which reflects GMA's role as not just a source of entertainment but also an influential medium for communication and culture. Shows like "Eat Bulaga!" became household names and fostered a sense of community, pulling audiences together for a shared experience. The format of a noontime show championed participation from the public, which intensified viewer loyalty and engagement.

The children's programming block, which included "Sesame Street" and "Batibot," played a vital role in early childhood education. "Sesame Street," a beloved international phenomenon, transcended cultural barriers, providing children with foundational knowledge through songs, skits, and interactive segments. It emphasized early literacy and numeracy while promoting social skills and emotional intelligence. On the other hand, "Batibot," a Filipino adaptation, brought local culture and language to the forefront, utilizing relatable characters and stories that reflected Filipino life and values that many children could identify with, making learning not just educational but also enjoyable and culturally relevant.

Furthermore, shows like "Balitanghali" and "GMA Network News" provided viewers with in-depth news coverage and analysis, ensuring that the public remained informed about local and international events. These news programs not only reported facts but also provided context to the events, empowering citizens through information and often highlighting stories that mattered to the Filipino audience. Journalistic integrity was paramount, and the shows endeavored to present a balanced view of current affairs. This dedication to providing accurate and timely news established GMA as a trusted source for news in the community, a reputation that has continued to evolve over the years.

Diving deeper into scripted content, dramas such as "Villa Quintana" and "Valiente" explored human relationships, social issues, and morality, which spoke to the Filipino spirit and the complexities of life. These dramas elegantly illustrated the struggles and triumphs of everyday people. They often addressed contentious social issues like family dynamics, love, sacrifice, and resilience in the face of hardship, thereby resonating with viewers on a personal level. The story arcs frequently intertwine themes relevant to Philippine society, allowing audiences not merely to watch but to reflect on their own lives.

Moreover, comedies like "Bubble Gang" marked their significant influence as one of the longest-running sitcoms in Philippine television history, highlighting societal quirks and cultural references through satirical humor. Through clever sketches and catchy parodies, it managed to tackle serious subjects lightheartedly, making viewers laugh while also offering social commentary. This blend of humor and insight attracted a wide variety of audiences, proving that comedy could also be an avenue for critical reflection.

In contrast, shows like "GMA True Stories" and "GMA Telesine Specials" focused on real-life narratives, often dramatizing the lives of ordinary citizens and extraordinary situations. They provided a platform for storytelling that transcended pure fiction, connecting audiences with the realities of their fellow Filipinos, fostering empathy, and reminding viewers of their shared humanity. These storytelling formats elevated narrative beyond entertainment to embrace historical, social, and national themes that enriched the cultural tapestry of the Philippines.

The breadth of GMA's programming in 1996 laid the groundwork for the longstanding relationships the network continues to have with its audience. This diversified array of choices—from news broadcasts to children’s shows and heartfelt dramas—allowed GMA to reach various demographic segments effectively. Each program was carefully crafted to appeal to the tastes and preferences of different groups, acknowledging the diversity of the Filipino audience.

As the broadcasting landscape continued to evolve into the digital age, the cultural significance of these programs from 1996 cannot be overstated. They not only shaped the viewing habits of a generation but also established a legacy that would influence future content creators. The shows fostered a sense of national identity and cultural pride that remains deeply embedded in Filipino society today.

Overall, 1996 exemplified a pivotal year for GMA Network, characterized by a commitment to quality content across numerous genres, ensuring that it not only entertained but also educated and engaged the public, fulfilling its role as a cornerstone of Philippine media. This foundation has enabled GMA to continually adapt and innovate, staying relevant in an ever-changing media environment. This capability to evolve while maintaining its core values highlights the impact of local programming in fostering community connection and cultural identity among Filipinos.

The GMA Weekday Mornings block begins its programming at 4:25 a.m. with Guidelines for Living, a thoughtful show hosted by Dr. Harold Sala, who provides viewers with inspiring messages aimed at enhancing personal well-being and spiritual growth. His wisdom and insights resonate with many viewers, offering practical advice that they can apply to their daily lives, making this early morning program a staple for those seeking motivation and guidance as they start their day. As the clock ticks to 4:30 a.m., audiences are treated to The 700 Club International, which airs every Monday to Thursday. This program not only explores various contemporary issues but also shares uplifting human-interest stories, providing a mix of inspiration and practical assistance to viewers across diverse backgrounds. The show features interviews, prayer segments, and segments focusing on social justice and community support, enriching the viewers' understanding of the world's many challenges and triumphs.

On Fridays, the format shifts slightly with The 700 Club Local, which adapts the show’s themes to more locally relevant issues, bringing in stories and discussions that are directly impactful to the Filipino community. This local focus fosters a deeper connection with the audience, as they can relate more closely to the stories that reflect their own lives and experiences. Following this engaging spiritual and informative segment, at 5 a.m. every Monday, GMA Network strengthens its news outreach with a replay of GMA Network News, ensuring that early risers don’t miss out on critical news updates from the previous day. This segment is pivotal as it not only recaps the major headlines but also provides context and background to the news stories that matter to viewers, allowing them to stay informed.

From Tuesday to Friday at the same hour, the station switches gears slightly to present a replay of Saksi: GMA Headline Balita, anchored by the renowned Mike Enriquez, Mel Tiangco, Vicky Morales, and Arnold Clavio. Known for their credibility and journalistic integrity, this dynamic team delivers news with a blend of seriousness and clarity. The selection of newsworthy topics and their relatable presentation ensures that viewers are well-informed about both national and local events. 

Every Monday to Friday at 5:30 a.m., only right here on the GMA Rainbow Satellite Network is the morning show Unang Hirit hosted by Love Añover, Drew Arellano, Arnold Clavio, Lyn Ching-Pascual, Susie Entrata-Abrera, Jolina Magdangal, Winnie Monsod, Oscar Orbos, Eagle Riggs, Lhar Santiago, Rhea Santos, and Regine Tolentino. This dynamic team provides viewers with engaging content that not only kicks off their mornings but also serves to inform and entertain audiences across the nation. The show follows the replay of GMA Network News on Monday and Saksi: GMA Headline Balita from Tuesday to Friday, creating a seamless transition into the rich array of topics covered in the morning edition.

One of the featured segments on Unang Hirit included an in-depth look at the 24th Southeast Asian Games, a significant multi-sport event that showcases athletic talent from countries in the Southeast Asian region. Held in Nakhon Ratchasima, Thailand, from December 6 to 15, 2007, the event marked an important moment in sports history, although many of the competitions commenced earlier, starting from November 27, 2007. Through insightful discussions, the hosts provided a comprehensive overview of the Games, delving into the athletic prowess displayed and the camaraderie fostered among nation-states within the region. 

The Southeast Asian Games, often exemplified by the spirit of friendly competition, feature a diverse range of sports that include traditional events as well as contemporary athletics. Countries compete not just for medals but for national pride, making the Games a celebrated occasion. Unang Hirit became a platform for covering the highlights, outlining performances from the athletes, and providing insights into the overall atmosphere during the festivities. The hosts elaborated on the historical significance of the Games, underscoring how such events help bridge cultural gaps, foster understanding, and cultivate friendships among competing nations.

To capture various perspectives, Unang Hirit often invited athletes and sports officials to share their experiences and aspirations. This not only humanized the events but also illustrated the arduous journey many athletes undergo to represent their countries. Personal stories about challenges faced, triumphs achieved, and the unyielding determination to succeed resonated deeply with viewers, fostering a stronger sense of connection and support for the athletes. The emotional narratives surrounding their journeys inspired countless individuals, especially the youth, to engage in sports and strive for excellence.

Furthermore, the show's interactive approach allowed viewers to participate by sending in questions or comments. This engagement highlighted the community aspect of the show, creating a sense of belonging among its audience. It was not just a broadcast delivering news; it was a shared experience where viewers felt connected to what was happening in real-time. As athletes competed, members of the audience cheered on their representatives, bridging the gap between viewers at home and those on the ground in Thailand.

In addition to the sports coverage, Unang Hirit took a more holistic approach by discussing the cultural significance of the Southeast Asian Games. The hosts explored how sports events contribute to the local economy, boost tourism, and promote national identity. Festivals surrounding the Games became gathering points for families, providing entertainment through music, dance, and food. The rich traditions of the host country shone through, showcasing the beauty of Thai culture while promoting the idea of sport as a unifying factor among nations.

As the games progressed, Unang Hirit maintained its commitment to bringing timely updates on medal counts, along with profiles of standout athletes who were making headlines. With impressive performances, some athletes became household names, and their journeys were chronicled, capturing moments of joy as well as heartbreak. This narrative approach emphasized not just the competition but also the personal stories that created a larger tapestry of the event. As each episode unfolded, viewers found themselves invested in the outcomes, amplifying the excitement surrounding the Games.

Moreover, the hosts would dissect various strategies employed by teams and athletes, offering analysis that appealed to both casual viewers and die-hard sports enthusiasts. By blending entertainment with informative content, Unang Hirit carved out a niche as a reliable source of news and analysis about the Southeast Asian Games. Following each broadcast, social media buzzed with discussions sparked by the show, creating an online community eager to converse about achievements and analyze performances. 

In this way, Unang Hirit played an integral role in the national dialogue surrounding the Southeast Asian Games, transforming sports coverage into a multifaceted discourse that encompassed not only competition but also culture, identity, and community. The dedication of the hosts to provide enriched content resonated well beyond the 5:30 a.m. time slot, ensuring that sports and the stories behind them remained ingrained in the national consciousness. As viewers tuned in, they were not merely spectators; they were part of a movement that celebrated athletic achievement while reinforcing the values of unity and shared purpose.

The legacy of the Southeast Asian Games, illustrated through the lens of Unang Hirit, continues to manifest in the way sports are perceived within the region. By merging media and sports, the show has contributed to a growing appreciation for athletic endeavors that represent collective aspirations while fostering a sense of pride in national identities. Each broadcast serves as a reminder of the powerful connections created through sport, further enhancing the cultural fabric of Southeast Asia and the inspirational power of athleticism. As such, Unang Hirit stands as a quintessential example of how morning television can influence perceptions and engender enthusiasm for national and regional events alike.

Unang Hirit barkada

As the programming progresses, the schedule shifts to include more family-oriented content. At 8:30 a.m., the public service show Kapwa Ko Mahal Ko is aired, hosted by the esteemed Orly Mercado alongside Rosa Rosal, Antonio Talusan, Nonoy Zuñiga, Boots Anson-Roa, Rosemarie Gil, Juan Flavier, Cielito del Mundo, Susan Valdez, Connie Angeles-Ganuelas, Mildred Ortega, Toni Rose Gayda, Rose Clores, and Gina de Venecia. This show emphasizes community welfare, reaching out to those in need and showcasing stories that promote social responsibility. The heartfelt narratives depicted in Kapwa Ko Mahal Ko seek to inspire viewers to take action and contribute to bettering their communities, resonating deeply with the values of empathy and solidarity prevalent in Filipino culture.

As the clock approaches 9 a.m., GMA caters to a younger audience with Sesame Street, an educational and entertaining program that has gained recognition worldwide for its innovative approach to learning. This show not only entertains children but also teaches vital developmental skills, such as literacy and social skills, through engaging puppetry and storytelling. Following this, at 9:30 a.m., Batibot provides a culturally relevant alternative, offering learning opportunities for Filipino children with characters and stories that resonate with their own experiences and backgrounds.

As the morning programming continues to evolve, at 10 a.m., Gokusen, a popular Japanese drama series (rerun), captivates viewers with its engaging narratives, highlighting themes of friendship, perseverance, and the challenges faced by a young teacher in a classroom setting. Finally, at 10:30 a.m., Detective Conan makes its appearance, introducing thrilling adventures that not only entertain but also prompt critical thinking and problem-solving in a fun, accessible way. This blend of educational and entertaining programming throughout the GMA Weekday Mornings block serves to prepare viewers, from the earliest risers to schoolchildren, for a productive and enriching day ahead, establishing a solid foundation for learning, community engagement, and personal growth.

Every weekday at 11 a.m., only right here on the GMA Rainbow Satellite Network, is the Celebrity Talk Show SiS hosted by Gelli de Belen, Janice de Belen, and Carmina Villarroel. This engaging program has become a staple in Filipino households, offering a vibrant mix of entertainment, celebrity interviews, and lively discussions that resonate with the audience. The chemistry between the three hosts adds a unique flavor to the show, making it not just a platform for the stars but also a space for real conversations about life, love, and the challenges of fame. Each host brings their distinctive style; Gelli's humor, Janice's poise, and Carmina's warmth blend seamlessly, creating an atmosphere that feels both inviting and familiar. 

In many ways, SiS can be seen as a modern evolution of previous talk shows, such as Katok mga Misis, which was hosted by Giovanni Calvo, Ali Sotto, Sanjay Acosta, and Bayani Agbayani. This beloved program aired from July 31, 1995, to June 5, 1998, and paved the way for the fresh approach that SiS embodies today. Katok mga Misis was known for its comedic flair and relatable content, touching on issues that Filipinas faced in their daily lives, from familial responsibilities to current trends in fashion and beauty, thus drawing in viewers who were looking for both entertainment and community. 

The legacy of Katok mga Misis can be seen reflected in how SiS curates its segments. The show's producers have carefully crafted a range of topics and themes that mirror contemporary society, ensuring that the content remains relevant and engaging. For instance, episodes often include discussions on personal finance, mental health, and the latest trends in lifestyle and fashion, catering to a diverse audience that encompasses various generations. Likewise, SiS maintains a strong focus on community engagement, inviting audience members to communicate their views and experiences, which helps bridge the gap between celebrities and everyday stories. This interaction fosters a sense of belonging among viewers, making them feel like active participants in the conversations.

Furthermore, the format of the show allows for a seamless balance between light-hearted moments and serious discussions. This strategy not only entertains but also educates its audience about pressing societal issues. By interviewing a range of guests from different sectors—be they actors, musicians, or advocates—the show gives a platform to diverse voices and perspectives. The hosts are skilled at navigating these conversations with grace, often leading to unexpected insights and heartfelt anecdotes that resonate deeply with viewers. Such authenticity has contributed to the growing popularity of SiS among younger audiences, who are increasingly seeking content that is not just superficial but also substantive.

Additionally, the show has embraced changing media landscapes by integrating digital elements into its broadcast. Social media engagement has become a crucial component of its strategy, allowing the hosts to interact with fans in real-time during live broadcasts. Hashtags and online polls form part of the viewer experience, encouraging audiences to voice their opinions and participate in discussions that reflect their interests. This two-way communication transforms a traditional viewing experience into an interactive phenomenon that allows for deeper connections between the hosts and their audience. 

Back to the legacy of Katok mga Misis, one can appreciate how it set a precedent for incorporating humor and relatability into television programming. The earlier show leveraged comedy as a means of tackling sometimes taboo subjects, creating a safe environment for viewers to engage in dialogue about their experiences. SiS, in keeping with this tradition, gently incorporates humor into its segments, allowing for laughter amidst serious discussions. This careful balance is vital in maintaining viewer interest while also encouraging openness about social issues.

Moreover, the evolution of the Filipino talk show format reflects broader trends in media consumption. Today’s audiences have an appetite for authenticity and transparency, and SiS recognizes this demand. The hosts often share personal stories and challenges, which fosters a sense of connection that goes beyond mere entertainment. Viewers see pieces of themselves in the narratives presented, whether it’s the struggle of balancing work and family life or navigating personal aspirations amidst societal pressures. This relatability is an essential part of the show’s charm.

The show has also taken significant strides in promoting female empowerment. Gelli, Janice, and Carmina represent strong, independent women who celebrate both their successes and vulnerabilities on screen. Their discussions often touch on themes of self-love, self-care, and female solidarity, providing empowering messages to a predominantly female audience. In a society that continues to grapple with gender issues, such programming is not only refreshing but necessary. It inspires women to pursue their dreams while affirming their value in both personal and public spheres.

As SiS continues to evolve, it remains anchored in its commitment to providing engaging, relatable, and relevant content for its viewers. The blend of entertainment with real-life issues ensures that the show not only captivates its audience but also enhances their understanding of the world. With its legacy firmly rooted in the rich history of Filipino television, SiS is poised to continue making waves and creating conversations that matter. Its success is a testament to the enduring power of thoughtful dialogue, humor, and genuine connection in the realm of media.

Every Monday to Sunday at 12 noon on the GMA Rainbow Satellite Network is the news program Balitanghali. Anchored by the seasoned journalists Pia Arcangel and Raffy Tima, the program first premiered on January 28, 1995, and has since become a staple for viewers seeking timely and relevant information in a fast-paced world. Balitanghali stands out not only because of its robust reporting but also due to its well-curated segments that cater to a diverse audience. The program's effective format includes various segments designed to inform, educate, and entertain, making it a comprehensive source of news.

The first segment, Ulat on the Spot, is a quick, dynamic news roundup that provides viewers with immediate updates on significant national and international events. This segment emphasizes the importance of being aware of what is happening beyond the daily routine. News anchors send prepared reports from the field, delivering information in real-time and allowing viewers to experience the immediacy of current events as they unfold. This method engages viewers and gives them a sense of urgency, often encouraging them to discuss these events with friends and family, thereby fostering community discourse.

Following Ulat on the Spot is GloBalita, which offers viewers an extended look at global news items, particularly those that resonate with Filipino audiences. This segment aims to connect viewers to the broader world, discussing issues such as international politics, environmental changes, and societal challenges that may have implications for everyday lives. By presenting a global perspective, GloBalita serves as a reminder that events in far-flung corners of the world can directly or indirectly affect local communities in the Philippines. The segment often includes expert opinions and analyses, giving depth to the news rather than merely presenting facts.

Star Bites is a segment that showcases the latest happenings in the entertainment industry. Viewers can indulge in the latest updates regarding their favorite celebrities: movie releases, music launches, and noteworthy interviews that reveal the human sides of these public figures. By tapping into the interests of many Filipinos, Star Bites creates a bridge between hard news and entertainment, reminding viewers that news does not always need to be grave or somber. Instead, it can also celebrate joy, culture, and the arts, reflecting the multidimensional aspects of Filipino society.

Another captivating segment is Kuwentong Patok, which features compelling stories about Filipinos who have made significant contributions to society through their unique life experiences. This segment showcases a wide range of narratives, from stories of resilience and triumph over adversity to tales of innovation and community service. It is crucial in promoting a sense of pride and unity among the viewers by highlighting ordinary individuals doing extraordinary things. Kuwentong Patok encourages the belief that everyone has a story worth sharing, inspiring viewers to connect more deeply with their communities and strive to make a difference.

The GMA Weather Center offers vital information about current weather conditions and forecasts. In a country frequently affected by natural disasters and extreme weather, being informed is essential for residents. This segment not only reports on daily weather updates but also educates viewers on preparing for potential disasters, showing the network’s commitment to public safety. It often features expert meteorologists who explain complex weather patterns in relatable terms, making it accessible for all viewers. Understanding weather conditions fosters a culture of preparedness, which can save lives during emergencies.

Tsibugan Na is another engaging segment that combines lifestyle news with a focus on food and entertainment. The segment delves into popular dining spots, trending recipes, and culinary innovations that captivate food enthusiasts both in the Philippines and abroad. It often features local chefs and home cooks who share their cooking secrets, highlighting the rich culinary heritage of the Philippines. This segment encourages viewers to explore their creativity in the kitchen, promoting a culture of home-cooked meals and togetherness, which can often be centered around food.

Susan Patulong Naman serves as an interactive platform for viewers to seek assistance for personal or community challenges. People can send in their queries, and the program provides resources or points of contact to help address these issues. By fostering a sense of community support and engagement, the segment highlights the role of media as a forum for public service. Whether it’s finding missing persons, assisting with medical needs, or addressing local concerns, Susan Patulong Naman reinforces the value of compassion and collective responsibility within society.

Mare Ano'ng Latest is a segment that teases viewers with upcoming stories and news features. By providing snippets and previews, this segment not only builds anticipation for the program but also keeps the audience engaged throughout the show. Such preemptive insight helps retain viewers' attention and ensures that they remain tuned in, making it a strategic tool within the overall structure of the program.

Good Job recognizes commendable individuals or organizations that have made a positive impact in their communities. This segment celebrates acts of kindness and service, offering positive reinforcement to those in the audience who may aspire to similar endeavors. Recognizing good deeds fosters a culture of generosity, motivating others to participate in uplifting their localities.

Sports Bites offers sports enthusiasts updates on various local and international sporting events, entertaining highlights and analysis. As sports play a significant role in Filipino culture, this segment ensures fans remain informed about their favorite teams and athletes, extending their engagement with the teams they support.

Magkano Na Ba brings attention to economic issues affecting daily lives, from the rising costs of essential goods to insights into financial literacy. In a world where economic fluctuations can significantly impact households, understanding these factors is essential. This segment often features financial experts who discuss strategies for coping with economic challenges, aiming to equip viewers with necessary knowledge.

Health is Wealth emphasizes the importance of physical and mental well-being in everyday life. This segment covers a range of topics, from nutrition and exercise to mental health awareness, thereby promoting holistic health among viewers. The knowledge shared here encourages proactive health management, which can lead to long-term improvements in quality of life.

Finally, Wow/Trending and GMA Regional TV News ensure that viewers stay abreast of popular culture and regional developments, highlighting stories from various parts of the Philippines, celebrating local achievements and cultural diversity while keeping the national conversation robust and inclusive.

Balitanghali is not just a news program; it is a dynamic platform that connects the Filipino people, celebrates their stories, and informs them about the world. Through its thoughtful segments and engaging presentation, it plays a vital role in enhancing public discourse while promoting education, empowerment, and community-building. The continued relevance of Balitanghali is a testament to the importance of journalism in nurturing an informed society.

Balitanghali premiered on January 28, 1995, at 12 noon before the noontime show Eat Bulaga! on Monday to Saturday and GMA Supershow, later replaced by Sobrang Okay Pare on February 2, 1997, on Sundays on the GMA Rainbow Satellite Network. The launch of Balitanghali represented a significant moment in Philippine broadcasting, as it was designed to cater to a growing appetite for news and information during the midday timeslot. With the prevailing television landscape dominated by entertainment programs, the introduction of a dedicated noontime news show marked a conscious effort by GMA Network to diversify its programming and meet the demands of an audience eager for current affairs.

The original anchors of Balitanghali were GMA Balita anchors Veronica Baluyut-Jimenez and Alex Tinsay, and the weatherman was Amado Pineda. Both Baluyut-Jimenez and Tinsay brought a wealth of experience to the new program, having established themselves as credible news personalities in the network prior to the launch. Baluyut-Jimenez was known for her articulate presentation and engaging style, while Tinsay's keen journalistic insights and charisma resonated well with viewers. Furthermore, Amado Pineda, as the weatherman, added a regional familiarity and expertise crucial in a country frequently affected by tropical weather patterns. His role was not merely to present weather updates; he engaged viewers with practical tips on how to prepare for typhoons and heavy rains, making the segment all the more relevant to the daily lives of the Filipino people.

Baluyut-Jimenez and Tinsay would eventually be replaced by GMA News reporters Pia Arcangel and Raffy Tima on November 11, 2005. This transition was emblematic of the network's ongoing commitment to evolve with changing standards in journalism and viewer expectations. Both new anchors had built their reputations through years of reporting and anchoring for GMA News. Pia Arcangel, known for her incisive interviewing style, and Raffy Tima, who was recognized for his dynamic storytelling abilities, quickly made a mark on the audience. Their combined efforts brought a fresh energy to Balitanghali, resonating with both loyal viewers and attracting new audiences.

Pineda’s eventual replacement by commercial model Rachel del Mar as the weather anchor in 1996 indicated a shift in how the media presented news, including weather reports. Rachel del Mar, while new to weather reporting, brought a different dynamic to the program. Her background as a commercial model added a layer of appeal; she was able to attract viewers who might not typically tune in to news programming. This innovative approach highlighted the network's strategy to broaden its demographic reach and illustrates the balance between information and entertainment often sought in modern media.

Over the years, Balitanghali underwent various transformations, adapting its format and content to respond to an ever-evolving societal context. As the Philippine media environment rapidly developed, with the rise of online platforms and digital news, Balitanghali made strides to include more interactive segments to engage with audiences beyond traditional viewing. This led to the incorporation of social media elements, where viewers could send in their comments, questions, and stories, creating a more participatory environment. Such engagement was crucial, especially as younger audiences began to migrate to digital platforms, requiring traditional broadcasters like GMA Network to innovate continuously.

Moreover, Balitanghali's various segments focused not only on local news but also on global issues affecting the Filipino populace. The show included a variety of topics such as health reports, economic updates, and even cultural segments that highlighted local artists and artisans, intertwining everyday issues with national pride. This diversified content also served to inform and educate viewers, reinforcing Balitanghali's role as not just a news program but an educational platform that contributed to the public's awareness and understanding of broader issues.

The growth of Balitanghali over the years reflects the evolution of television news in the Philippines, as it became one of the more prominent midday news programs in the country. This impact was recognized through various awards and accolades, affirming its position in the competitive landscape of Philippine media. Viewership ratings served as barometers of its success, consistently showing that a significant portion of the midday audience relied on Balitanghali for their news updates.

Balitanghali has also faced numerous challenges throughout its history, from the changing preferences of the audience to competition from emerging news channels and online news sources. However, GMA Network's resilience and commitment to maintaining high editorial standards helped Balitanghali adapt, ensuring it remained relevant in a crowded media universe.

The ongoing legacy of Balitanghali illustrates the importance of adaptability in the media landscape. Its evolution mirrors the shifting habits of viewers and the changing fabric of Philippine society. As it moves forward, Balitanghali continues to set trends in broadcast journalism, solidifying GMA Network's dedication to providing timely, accurate, and engaging news to its audiences. The journey of Balitanghali encapsulates the passion and perseverance behind broadcast journalism in the Philippines, showing how a television program can transcend mere news delivery to become a trusted platform for information and community engagement.

Every Monday to Friday at 12:30 p.m. to 2 p.m. and Saturday at 12:30 p.m. to 3 p.m. on the GMA Rainbow Satellite Network is Eat Bulaga!, formerly Eat... Bulaga! This iconic program is a noontime Philippine television variety show that has earned a special place in the hearts of many Filipinos over the decades. Produced by TAPE, Inc., it is notable for being the longest-running variety show in the Philippines, with over 8,853 episodes aired since its inception. The show's historical significance in the Philippine television landscape is profound, marking it not just as a source of entertainment but as a cultural touchstone that has influenced the Filipino entertainment industry and audiences alike.

Eat Bulaga! first premiered on July 30, 1979, and it initially captured audiences with its vibrant mix of comedy, games, and musical performances. The creators had a clear vision of creating a show that would not only entertain but also connect with the everyday experiences of Filipinos, reflecting their hopes, dreams, and daily lives. The two-hour format allows a wide array of segments that range from engaging sketches and comedic performances to heartwarming stories of everyday Filipinos. This richness of content is one of the key factors that have contributed to the show's longevity.

Noontime habits. Eat Bulaga! hosts Tito Sotto, Vic Sotto, and Joey de Leon, the Sexbomb dancers, EB! directors Bert de Leon and Poochie Rivera, and EB! producers Grace Esquillon and Malou Choa-Fagar. Feature from YES! magazine, 2003

Originally hosted by the iconic trio of Tito Sotto, Vic Sotto, and Joey de Leon, along with notable contributors Chiqui Hollman and Richie D'Horsie, the show's initial cast set a high standard that would become a legacy for subsequent hosts.

Tito Sotto, known for his deep voice and charismatic presence, often served as the show's anchor, steering its comedic narrative and engaging its audience with charm. Vic Sotto, with his boyish grin and affable nature, became synonymous with light-hearted comedy, while Joey de Leon's quick wit and humor often took the show in amusing directions. Their chemistry was palpable and created an atmosphere that felt both familiar and joyous, encouraging viewers to tune in daily.

Eat Bulaga! hosts Tito Sotto, Vic Sotto and Joey de Leon.

Over the years, the roster of hosts has evolved dramatically, reflecting generational changes and societal trends. Notable figures such as Coney Reyes, Jimmy Santos, Sheryl Cruz, and Maricel Soriano once held significant roles in the show, contributing to its rich legacy. As newer personalities emerged, icons such as Ice Seguerra, Carmina Villaroel, and the talented Zoren Legaspi began making appearances, showcasing diversity in hosting styles.

Eat Bulaga! dabarkads

EAT BULAGA! 23rd anniversary photoshoot with then-hosts: Paolo Ballesteros, Toni Gonzaga, Janno Gibbs, Ruby Rodriguez, Leila Kuzma, Anjo Yllana, Jimmy Santos, Joey de Leon, Vic Sotto, Jose Manalo, Wally Bayola, Toni Rose Gayda, Nadine Schmidt, Gladys Guevarra, Francis M. Not in photo: Allan K, who was in Australia at the time of the shoot. Photographed by Rene Mejia for YES! Magazine, 2002

In addition, the inclusion of younger talents like Alden Richards and Maine Mendoza has breathed fresh life into the program, especially given the duo's instant chemistry and appeal to a younger audience, proving that the show can adapt while still honoring its roots.

Alden Richards and Maine Mendoza

The show also integrates memorable segments that captivate viewers—one of which, "Juan for All, All for Juan," has been particularly lauded for its community focus. In this segment, hosts and crew venture into various barangays, seeking to spread joy and gifts to local families. Such initiatives not only reinforce community ties but also highlight the spirit of bayanihan, the Filipino tradition of communal unity and cooperation. It is poignant moments like these that endear Eat Bulaga! to the hearts of its viewers and help solidify its status as a staple of Filipino pop culture.

The in-house dancers, namely the Sexbomb Dancers and the EB Babes, add visual flair and excitement to the program, showcasing impressive choreography and engaging performances that heighten the entertainment value. Their presence on the show has become iconic, and they provide moments that are both humorous and delightful, often involving comedic routines that lightheartedly poke fun at societal norms or popular trends. The interplay between the hosts and dancers fosters a lively atmosphere that encourages viewer participation, whether through laughter, applause, or simply enjoying the lively performances.

Sexbomb Dancers

EB Babes

The show's influence extends beyond mere entertainment; it serves as a social platform that sometimes addresses pressing issues in society. Various social themes are often woven into episodes and segments, promoting awareness, encouragement, and moral lessons. By addressing contemporary topics, Eat Bulaga! manages to connect with its audience on a deeper level, demonstrating a keen understanding of social sentiments and issues pertinent to the Filipino community.

Moreover, the adaptability of Eat Bulaga! Through various societal changes and technological advancements, it showcases its resilience. The show has embraced modernity by integrating social media, enabling fans to engage with the content beyond traditional television viewing. Particularly, platforms like Twitter and Facebook have become crucial in allowing real-time interaction between hosts and viewers, further enhancing the community feeling that the show fosters. This shift to digital engagement has encouraged younger audiences to connect with the legacy of Eat Bulaga!, ensuring its relevance in an increasingly digital age.

As legacy television meets the demands of an evolving audience, Eat Bulaga! continues to explore innovative ideas while staying true to the humor and culture it embodies. Special anniversary episodes, tribute shows, and thematic celebrations create memorable moments that resonate with long-time fans while welcoming newcomers. The creative strategies used to maintain the show's freshness—such as themed competitions, celebrity guest appearances, and collaborations with other stations—illustrate a forward-thinking approach to content that appeals to both traditional and modern viewers.

In summary, the phenomenon that is Eat Bulaga! stands as an enduring testament to the rich tapestry of Philippine culture and entertainment. Its blend of humor, music, dance, and socially relevant content resonates with the nation, making it not just a show but a significant part of the Filipino identity. With a long list of talented hosts, dedicated performers, and an ever-evolving format, the program ensures it will continue to be cherished by audiences for generations to come. The legacy of Eat Bulaga! is not only about its lengthy run on television but also about its profound impact on the cultural landscape of the Philippines, making it a beloved staple in Filipino homes every weekday lunchtime.

One significant achievement of the program was during GMA's coverage of the 24th Southeast Asian Games held in Nakhon Ratchasima, Thailand, from December 6 to 15, 2007. Notably, the airing of Eat Bulaga! remained uninterrupted despite this national event, showcasing the immense popularity and loyalty the show commands among its audience. During this time, it aired live episodes from November 26, 2007, to December 1, 2007, while subsequently providing taped episodes from December 3, 2007, to December 8, 2007, and again from December 10, 2007, to December 15, 2007. This dedication to maintaining a consistent viewing experience speaks volumes about the commitment of TAPE, Inc. to its audience and the meticulous planning involved in the production process.

The decisions regarding the airing schedule were influenced by the vacation of the show's hosts and the production staff in Abu Dhabi, United Arab Emirates. This aspect reflects the human side of the program and allows fans to appreciate the hard work the production team puts forth, even amidst personal travels and time off. Such a balance emphasizes the business side of television production while still valuing the well-being of the people behind the scenes. 

Moreover, the show’s adaptability and resilience during such events highlight an unwavering commitment to providing entertainment and a sense of normalcy to Filipino viewers, regardless of external circumstances. The audience’s loyalty, combined with the show's ability to evolve and innovate, has kept Eat Bulaga! relevant for decades. As it navigates cultural shifts and advances in technology, the program continues integrating modern themes and trends while preserving its core values of family-friendly entertainment and social commentary.

In terms of viewer engagement, Eat Bulaga! often features segments that encourage audience participation, making fans feel like an integral part of the show. Game segments such as "Pinoy Henyo" and "Juan for All, All for Juan" foster communal spirit and connection among the viewers. This interaction not only enhances the overall experience but also helps cultivate a loyal fan base willing to tune in regularly. 

Moreover, the show's philanthropic initiatives underscore its commitment to social responsibility. Throughout its history, Eat Bulaga! has initiated various charity projects, helping underprivileged communities and providing aid to those in need. This side of the show serves to inspire and mobilize its audience to contribute positively to society, illustrating that entertainment can also serve a greater purpose.

The show's legacy is not merely its entertainment value but also its socio-cultural impact. As it continues to adapt to modern trends while maintaining its foundational elements, Eat Bulaga! remains a significant cultural artifact in the Philippines, embodying the spirit and resilience of the Filipino people. The compelling journey of this noontime variety show illustrates the intersection of entertainment, community spirit, and cultural identity, ensuring its place in the hearts of viewers now and for future generations.

But for Eat Bulaga! hosts Tito Sotto, Vic Sotto, Joey de Leon, Coney Reyes, Jimmy Santos, Sheryl Cruz, Manilyn Reynes, Maricel Soriano, Ice Seguerra, Carmina Villaroel, Zoren Legaspi, Keempee de Leon, Christine Jacob, Ruby Rodriguez, Eric Quizon, Ali Sotto, Jose Manalo, Ai-Ai delas Alas, Ruffa Gutierrez, Allan K., Donna Cruz, Sunshine Cruz, Mickey Ferriols, Toni Rose Gayda, Jericho Rosales, Donita Rose, Mitoy Yonting, Rosanna Roces, Anjo Yllana, Gladys Guevarra, Wally Bayola, Paolo Ballesteros, K Brosas, Sugar Mercado, Derek Ramsay, Janno Gibbs, Toni Gonzaga, Michael V., Pia Guanio-Mago, Diana Zubiri, Pauleen Luna, Ciara Sotto, Iza Calzado, Julia Clarete, Edgar Allan Guzman, Daiana Menezes, Ryan Agoncillo, Isabelle Daza and the entire production staff, led by Eat Bulaga! directors Poochie Rivera, Pat Plaza, Bert de Leon, and Norman Ilacad, along with Eat Bulaga! creative director Jeny Ferre and officials of TAPE, Inc. led by President and Chief Executive Officer Antonio Tuviera and Senior Vice President and Chief Operating Officer Maria Lourdes Choa-Fagar was on vacation in Abu Dhabi, United Arab Emirates from November 27, 2007 to December 16, 2007 for a live tour entitled "Eat Bulaga! sa Abu Dhabi" at the Abu Dhabi National Theatre in Abu Dhabi, United Arab Emirates, on December 5, 2007.

This special event highlighted not only the enduring popularity of the show but also the dedication and hard work that the cast and crew have invested in making Eat Bulaga! a mainstay in Filipino entertainment. 

The significance of this international show cannot be overstated; it represented a culmination of decades of commitment to delivering joy and laughter to audiences, regardless of geographical boundaries. As the first and longest-running noontime variety show in the Philippines, Eat Bulaga! leveraged this occasion to connect with Filipinos residing abroad, creating a bridge that spanned nations and cultures. For many overseas Filipino workers (OFWs), the show is more than just a source of entertainment; it serves as a poignant reminder of home, filled with familiar faces and beloved segments that evoke nostalgia and cultural pride.

The venue, Abu Dhabi National Theatre, was selected purposefully, given Abu Dhabi's growing Filipino community and the increasing global presence of the Filipino diaspora. Hosting the event in such a vibrant, multicultural hub allowed the show to reach a diverse audience, showcasing the talents of Filipino artists while encouraging camaraderie and solidarity among overseas Filipinos. This international foray was a testament to the show's ability to adapt and thrive outside of its home country, responding to the needs and desires of its audience—an embodiment of Filipino resilience and creativity.

Attending the event were not just the show’s core hosts; the comprehensive roster of celebrities featured on the program reflects the diversity of talent within the Filipino entertainment industry. From veteran actors to emerging stars, each host brought their unique flair and personality, ensuring that the show resonated with a broad audience. This variety also symbolizes inclusivity in Philippine media, highlighting a spectrum of talents that collectively contribute to the rich tapestry of Filipino culture.

Throughout its history, Eat Bulaga! has been known for its engaging segments that not only entertain but also inspire. The inclusion of contests, games, and performances showcases the dynamic nature of Filipino culture, where humor, talent, and community spirit flourish. During the Abu Dhabi show, attendees could expect familiar games like "Bulaga Pa More" or heartwarming segments showcasing local talent, fostering a spirit of participation and excitement among an audience that may not have had the opportunity to see the show live for years.

Moreover, the event served as an opportunity for the hosts to express their gratitude to the overseas Filipino community. Their connection to the audience is deep, as many of the viewers have grown up watching the show, creating a familial bond that transcends traditional entertainment. The hosts often share personal anecdotes or heartfelt messages, reinforcing the idea that despite being physically apart, the bond created through shared experiences on the show remains strong.

The production team behind Eat Bulaga! also deserves commendation for their meticulous planning and execution of such an ambitious event. Coordinating an international show involves numerous logistical challenges, from selecting the right venue to managing travel arrangements and addressing technical needs. The seamless execution of "Eat Bulaga! sa Abu Dhabi" showcased the dedication and professionalism of the entire production staff, underscoring their commitment to excellence in providing the best experience possible for both the live audience and those watching from home.

In this context, the significance of Eat Bulaga! as an institution becomes clear. As a cultural phenomenon, it has informed and shaped the landscape of Filipino entertainment for generations. The show’s enduring ability to adapt and innovate while staying true to its core mission speaks volumes about the creative spirit of its hosts and production team. By transcending borders and reaching out to the global Filipino community, "Eat Bulaga! sa Abu Dhabi" cemented its place not only in Philippine television history but also in the hearts of Filipinos around the world.

Ultimately, the show remains a beacon of hope and joy, exemplifying what it means to be Filipino. It fosters not only laughter and enjoyment but also a sense of belonging and pride among those who tune in. The December 5, 2007, episode stands as a reminder of the power of entertainment to unite people, celebrating commonalities, and fostering community among individuals from different parts of the globe. Through such events, Eat Bulaga! reaffirms its commitment to its viewers and its role as a cherished component of Filipino culture, ensuring its legacy continues for future generations.

The GMA Network Rainbow Satellite's Dramarama sa Hapon block starts at 2 p.m. with Daisy Siete, which has captivated audiences with its engaging storylines and vibrant characters. One of the key attractions of this particular segment is Ulingling, an engaging narrative that serves as the eleventh installment of the Daisy Siete series. Directed by the talented Jose Rowell Ikamen, Ulingling features a stellar cast that includes Rochelle Pangilinan, Mia Pangyarihan, and Sunshine Garcia. Each actor brings their unique flair to the screen, contributing to the series' popularity. Ulingling premiered on November 19, 2007, as part of GMA's Dramarama sa Hapon lineup, a strategic decision made by the network to capture the afternoon viewership demographic. The show quickly became a staple, resonating with audiences through its relatable themes and dynamic storytelling. The quality performances delivered by the cast played a significant role in shaping the show's positive reception. 

Following Ulingling at 2:30 p.m. is Sine Novela presents Pasan Ko ang Daigdig, which adds depth to the lineup with its compelling narrative. This series is based on a 1987 Philippine film of the same title, making it the fourth installment of the Sine Novela franchise. The revival of classic stories through modern adaptations allows new generations to appreciate iconic narratives, and Pasan Ko ang Daigdig does just that. Directed by the acclaimed Joel Lamangan, the series features an impressive ensemble cast, including Yasmien Kurdi, JC de Vera, and Gina Alajar. Ever since it premiered on September 10, 2007, this entry into the Dramarama sa Hapon lineup has reinforced the rich tradition of storytelling inherent in Filipino culture. By breathing new life into a beloved film, the show embraces nostalgia while also appealing to contemporary sensibilities. The intricate plot lines and well-developed character arcs invite viewers to become emotionally invested, a hallmark of successful soap operas.

At 3 p.m., viewers can look forward to Sine Novela presents My Only Love, another notable series in the afternoon programming. This show draws inspiration from a classic 1982 Philippine film sharing the same title, illustrating how the Sine Novela franchise reinvigorates treasured stories to captivate modern audiences. Directed by Louie Ignacio, My Only Love stands out with a cast that includes popular stars such as Mark Herras, Rhian Ramos, and Bianca King. Each actor delivers poignant performances that resonate with the audience, ensuring the show remains engaging and relevant. Premiering on November 12, 2007, My Only Love has carved out its niche in the Dramarama sa Hapon lineup, attracting not just loyal viewers but also a new generation of fans eager for romantic dramas. The series is characterized by its emotional depth, exploring themes of love, sacrifice, and resilience, which are universal experiences that resonate across cultures.

At 3:30 p.m., the lineup transitions to the drama anthology Pira-pirasong Pangarap, hosted by Gina de Venecia. This anthology format allows for a variety of stories and characters to be showcased, offering a different narrative each week while maintaining a cohesive theme. Premiering on June 2, 1997, Pira-pirasong Pangarap has enjoyed longevity and consistent viewership due to its ability to tackle emotional and social issues relevant to Filipino society. The show draws on social realism, often illuminating the struggles faced by everyday individuals, further establishing a connection with the audience. By presenting a platform for storytelling that is both diverse and relatable, Pira-pirasong Pangarap has contributed significantly to the afternoon block's appeal and reputation.

Immediately following at 4 p.m. is the well-established drama anthology Maynila, hosted by Lito Atienza. The series premiered on December 13, 1999, and quickly became a cornerstone of GMA's weekday afternoon lineup. Maynila is celebrated for its slice-of-life storytelling and its dedication to portraying the vibrant tapestry of life in Manila. Each episode tackles various issues faced by urban dwellers, reflecting the challenges, triumphs, and day-to-day experiences of its viewers. The show's unique capacity to weave together narratives that highlight social realities has earned it a dedicated audience, reinforcing the importance of authenticity in television programming. Such representations mirror the lives of countless Filipinos, creating a strong emotional resonance that attracts and retains viewership.

Finally, at 4:30 p.m., the iconic variety show That's Entertainment, hosted by the legendary German Moreno, takes the helm. This series, which premiered on January 6, 1986, has undergone several iterations, evolving to stay relevant while entertaining a diverse audience. That's Entertainment has not only provided a platform for emerging talent but has also featured established stars, bridging the gap between generations in Filipino entertainment. The show's contribution to Philippine pop culture cannot be overstated; it has played a pivotal role in launching the careers of numerous celebrities who continue to hold a significant place in the industry today. By combining various elements of music, dance, and comedy, That's Entertainment captures the essence of Filipino culture and shares it with a broader audience.

The Dramarama sa Hapon block thus serves as a rich tapestry of programming that resonates with audiences across all age groups. Through a mix of adaptations, original works, and anthologies, GMA Network has successfully curated a lineup that provides not only entertainment but also a reflection of Filipino life and values. Each show's unique narrative and distinct characters enhance the overall viewing experience, ensuring that audiences remain engaged well into the afternoon. By offering a diverse array of genres and storylines, GMA continues to solidify its place as a key player in Philippine television, fostering a sense of community and shared cultural identity through its programming. In doing so, it nurtures and inspires the next generation of storytellers and performers, contributing to the ongoing evolution of Filipino media and entertainment.

The GMA Rainbow Satellite Network's "TeleBabad" block, starting at 5:30 p.m., is a cornerstone of the network's evening programming, designed to captivate its audience with a rich array of entertainment and information. One of the early jewels of this evening's lineup is the news program Saksi: GMA Headline Balita, anchored by the highly respected journalists Mike Enriquez, Mel Tiangco, Vicky Morales, and Arnold Clavio. Originally introduced with a different pair of anchors—Mike Enriquez and Karen Davila—this program premiered on October 2, 1995, quickly earning a reputation for delivering timely news updates and in-depth analyses of current events. The show has become a trusted source of information for millions of viewers across the Philippines, reflecting the network's commitment to journalistic integrity and excellence. As seasoned anchors, Enriquez, Tiangco, Morales, and Clavio not only report the news but also engage with the audience, fostering a strong sense of connection and community.

Air time at 6 p.m. is occupied by the Movie Talk Show Eye to Eye, hosted by Nap Gutierrez. This program has a long-standing tradition, having premiered on January 11, 1988. Initially, Gutierrez served as a substitute host for the beloved segment Inday Badiday, but over the years, Eye to Eye carved out its unique niche within the television landscape. In 1991, the show underwent a significant transformation, expanding to one hour to provide viewers with more comprehensive coverage of film-related topics, reviews, and interviews. The reformatting included the introduction of a public service portion, demonstrating Gutierrez's commitment to serving the community beyond mere entertainment. In this segment, the program tackles crucial societal issues, often featuring discussions that resonate deeply with viewers and spark vital conversations. This public service emphasis not only enhances the program’s depth but also reinforces the idea that television can play an essential role in advocating for social causes.

At 7 p.m., viewers shift gears as they are introduced to the thrilling drama science fiction action series Zaido: Pulis Pangkalawakan. This exciting show is a creative homage to the Japanese Metal Hero Series' Space Sheriff Shaider, capturing the imaginations of fans and contributing to the genre’s local adaptation. Directed by the talented Dominic Zapata, Zaido stars a dynamic cast including Dennis Trillo, Marky Cielo, and Aljur Abrenica, all of whom deliver captivating performances that bring to life the show's engaging storylines filled with action, adventure, and heroism. The series explores themes of justice and camaraderie against a backdrop of fantastical elements, which resonates with the innate desire for heroes in tumultuous times. A special airing titled Zaido: Ang Bagong Alamat – The Making of Zaido debuted on September 22, 2007, allowing fans to gain unique behind-the-scenes insights into the production and storytelling that takes place in this action-packed series. The show officially premiered on September 24, 2007, further solidifying its place in GMA’s Telebabad lineup.

At 7:30 p.m., the drama fantasy series Kamandag makes its presence felt. This gripping series is based on the popular graphic novel created by Carlo J. Caparas, a significant figure in Filipino literature and media. Directed by Mark A. Reyes and Topel Lee, it features Richard Gutierrez in the title role, who portrays a character faced with consequential choices that impact not just his life but also the lives of those around him. The drama, which premiered on November 19, 2007, marries action with elements of fantasy, appealing to audiences who enjoy supernatural themes interwoven with human emotions and struggles. Kamandag's narrative draws from traditional Filipino folklore, integrating mythological creatures and moral lessons, which resonate with viewers on a cultural level. The show's ability to blend authentic local storytelling with universal themes of heroism and sacrifice enhances its appeal and helps capture the attention of diverse audiences.

At 8 p.m., the romantic drama series Marimar takes center stage, captivating viewers with its engaging narratives and emotional story arcs. Based on a 1994 Mexican television series of the same title, Marimar stands out due to its culturally relevant themes and relatable characters. Directed by Joyce E. Bernal and Mac Alejandre, the series showcases the extraordinary talents of Marian Rivera in the title role alongside Dingdong Dantes, whose chemistry contributes significantly to the series' emotional depth. Set in a vividly portrayed landscape, Marimar captures the struggles of love, betrayal, and redemption, creating a compelling viewing experience that resonates with audiences across generations. The show debuted on August 13, 2007, and quickly gained popularity for its romantic entanglements, making it a must-watch for fans of the genre.

At 8:30 p.m., the drama horror crime series La Vendetta enriches the Telebabad lineup with its intriguing plot and intense character development. Directed by the capable hands of Gil Tejada Jr. and Lore Reyes, La Vendetta offers viewers a thrilling combination of suspense, drama, and dark twists. The series features an impressive cast, including Jennylyn Mercado, Sunshine Dizon, and Jean Garcia, all delivering powerful performances that evoke a spectrum of emotions. The narrative delves into themes of revenge, justice, and the moral dilemmas faced by individuals in dire situations. Premiering on October 29, 2007, the show has been noted for its engrossing storylines and well-crafted characters, making it another noteworthy addition to GMA's Telebabad lineup. Collectively, the programs within this time slot not only reflect the diversity of Filipino entertainment but also highlight GMA Network's dedication to producing quality content that resonates deeply with its audience's interests and concerns.

By August 1, 2007, the negotiations between media companies GMA Network, Inc. and ABS-CBN Corporation along with TV5 Network, Inc., People's Television Network, Inc. Radio Philippines Network, Inc., Intercontinental Broadcasting Corporation and Central Luzon Television together with the Philippine Amusement and Gaming Corporation (PAGCOR) and Philippine Sports Commission (PSC) to sign a contract for the live television airing of the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand from December 6 to 15, 2007.

ABS-CBN, along with UHF channel Studio 23 and cable channel Balls, aired the countdown plugs and teasers for the live nationwide and worldwide coverage of the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand, from December 6 to 15, 2007.

Contract signing with ABS-CBN executives for the live coverage of the 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand, on November 12, 2007, at Restaurant 9501, 14th floor, ELJ Communications Center in Quezon City.

Spotted at the contract signing ceremony were ABS-CBN Chairman, President and CEO Eugenio Lopez III, ABS-CBN Chief Operating Officer for Broadcast Cory Vidanes, ABS-CBN Integrated Corporate Communications Head Bong Osorio, ABS-CBN Vice President for Sports Division Peter Musngi, Ambassador Marciano Paynor, Jr., Former Senator Vicente Sotto III, Solar Entertainment Corporation President and CEO Wilson Tieng, Philippine Amusement and Gaming Corporation chairman Efraim Genuino, Philippine Olympic Committee chairman Jose Cojuangco, Jr., Tagaytay, Cavite Mayor Abraham Tolentino and Philippine Sports Commission chairman William Butch Ramirez.

ABS-CBN, along with sister station Studio 23, cable and satellite TV channels DZMM TeleRadyo and Balls, rival networks GMA-7, PTV-4, ABC-TV5, RPN-9, Q-11, IBC-13, and CLTV-36, and cable TV providers Sky Cable, Global Destiny Cable, Cablelink, Dream Satellite TV, Cignal and Sky Direct are the official Philippine broadcasters of the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand, from December 6 to 15, 2007. It also broadcasts live nationwide and worldwide via satellite on all platforms - analog and digital free-to-air television, cable television, satellite television, AM radio, FM radio, and Internet via Facebook and YouTube on PCs, smartphones, and tablets.

ABS-CBN's coverage of the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand, is known as the "most extensive coverage" not just on ABS-CBN platforms such as television (free-to-air analog and digital, cable and satellite), radio (AM radio and FM radio), and social media.

It can be seen simulcast live nationwide on all television stations of ABS-CBN all over the Philippines:

Luzon

• ABS-CBN 2 Manila
• TV-7 Laoag
• TV-11 Vigan
• TV-40 La Union
• TV-32 Dagupan
• TV-46 Alaminos
• TV-11 Abra
• TV-3 Baguio
• TV-11 Mountain Province
• TV-11 Batanes
• TV-3 Tuguegarao
• TV-9 Aparri
• TV-2 Isabela
• TV-11 Bayombong
• TV-13 Cabarroguis
• TV-6 Iba
• TV-13 Botolan
• TV-12 Olongapo
• TV-22 Bataan
• TV-46 Pampanga
• TV-32 Tarlac
• TV-34 Bulacan
• TV-16 Malolos
• TV-12 Meycauayan
• TV-19 Obando
• TV-32 Cabanatuan
• TV-22 Baler
• TV-40 Rizal
• TV-6 Calamba
• TV-46 San Pablo
• TV-32 Tagaytay
• TV-10 Batangas
• TV-38 Lipa
• TV-2 Lucena
• TV-11 Occidental Mindoro
• TV-21 Calapan
• TV-7 Puerto Princesa
• TV-10 Sofronio Española, Palawan
• TV-12 Taytay, Palawan
• TV-19 Brooke’s Point, Palawan
• TV-5 Coron, Palawan
• TV-21 Cuyo, Palawan
• TV-7 Balabac, Palawan
• TV-52 Kalayaan, Palawan
• TV-11 Roxas, Palawan
• TV-12 Taytay, Palawan
• TV-9 Romblon
• TV-10 Daet
• TV-11 Naga
• TV-8 Iriga
• TV-7 Catanduanes
• TV-4 Legazpi
• TV-10 Tabaco
• TV-10 Masbate
• TV-7 Sorsogon

Visayas

• TV-10 Iloilo
• TV-9 Kalibo
• TV-21 Boracay
• TV-44 Antique
• TV-21 Roxas
• TV-4 Bacolod
• TV-8 Bais
• TV-40 Murcia
• TV-7 Cadiz
• TV-26 Sipalay
• TV-3 Cebu
• TV-2 Toledo, Cebu
• TV-13 Barili, Cebu
• TV-7 Siquijor
• TV-9 Bohol
• TV-12 Dumaguete
• TV-13 Biliran
• TV-2 Tacloban
• TV-5 Catarman
• TV-7 Catbalogan
• TV-10 Calbayog
• TV-38 Borongan

Mindanao

• TV-42 Dipolog
• TV-11 Pagadian
• TV-5 Ipil
• TV-3 Zamboanga
• TV-2 Cagayan de Oro
• TV-47 Mambajao
• TV-2 Malaybalay
• TV-4 Iligan
• TV-7 Ozamiz
• TV-2 Marawi
• TV-11 Butuan
• TV-12 Surigao
• TV-26 Tandag
• TV-2 Bislig
• TV-5 Agusan del Sur
• TV-4 Davao
• TV-24 Mati
• TV-23 Baganga
• TV-11 Malita
• TV-50 Tagum
• TV-46 Nabunturan
• TV-3 General Santos
• TV-4 Koronadal
• TV-7 Alabel
• TV-4 Kidapawan
• TV-5 Cotabato
• TV-10 Jolo
• TV-42 Tawi-Tawi

Studio 23

Luzon

• Studio 23 Manila
• TV-30 Baguio
• TV-36 Abra
• TV-36 Mountain Province
• TV-30 Laoag
• TV-30 Vigan
• TV-38 La Union
• TV-36 Dagupan
• TV-23 Batanes
• TV-23 Tuguegarao
• TV-23 Isabela
• TV-23 Bayombong, Nueva Vizcaya
• TV-36 Baler, Aurora
• TV-23 Botolan, Zambales
• TV-30 Cabanatuan, Nueva Ecija
• TV-30 Tarlac
• TV-24 Olongapo
• TV-24 Pampanga
• TV-24 San Miguel, Bulacan
• TV-36 Batangas
• TV-36 San Pablo, Laguna
• TV-36 Lucena
• TV-36 Jalajala, Rizal
• TV-36 Occidental Mindoro
• TV-23 Puerto Princesa, Palawan
• TV-23 Daet, Camarines Norte
• TV-24 Naga
• TV-23 Legazpi
• TV-49 Sorsogon

Visayas

• TV-23 Kalibo
• TV-29 Roxas
• TV-38 Iloilo
• TV-22 Bacolod
• TV-24 Dumaguete
• TV-23 Cebu
• TV-40 Bohol
• TV-24 Tacloban
• TV-24 Calbayog
• TV-31 Catbalogan

Mindanao

• TV-23 Zamboanga
• TV-36 Dipolog
• TV-23 Pagadian
• TV-23 Cagayan de Oro
• TV-23 Ozamiz
• TV-26 Iligan
• TV-23 Bukidnon
• TV-21 Davao
• TV-36 Mati
• TV-36 General Santos
• TV-26 Kidapawan
• TV-24 Koronadal
• TV-22 Butuan
• TV-25 Agusan del Sur
• TV-23 Surigao
• TV-23 Cotabato
• TV-22 Marawi
• TV-24 Jolo
• TV-36 Tawi-Tawi

Also on radio via Radyo Patrol and MOR: My Only Radio For Life:

AM Stations

• DZMM 630 kHz Mega Manila
• 1008 kHz Laoag
• 837 kHz Vigan
• 828 kHz La Union
• 1377 kHz Dagupan
• 981 kHz Alaminos
• 675 kHz Bani, Pangasinan
• 621 kHz Urdaneta
• 693 kHz Bolinao, Pangasinan
• 1215 kHz Baguio
• 657 kHz Bontoc
• 612 kHz Tabuk
• 594 kHz Batanes
• 720 kHz Aparri
• 855 kHz Tuguegarao
• 828 kHz Isabela
• 89.3 MHz Bayombong
• 1188 kHz Baler, Aurora
• 729 kHz Cabanatuan
• 1368 kHz Tarlac
• 1512 kHz Olongapo
• 1251 kHz Balanga
• 93.3 MHz Pampanga
• 95.1 MHz Calamba
• 1197 kHz San Pablo
• 1080 kHz Batangas
• 639 kHz Lucena
• 855 kHz Calapan
• 612 kHz Taytay, Palawan
• 765 kHz Puerto Princesa, Palawan
• 864 kHz Daet
• 1359 kHz Naga
• 756 kHz Iriga
• 90.1 MHz Virac
• 684 kHz Legazpi
• 1125 kHz Sorsogon
• 783 kHz Masbate
• 684 kHz San Jose, Antique
• 801 kHz Kalibo
• 945 kHz Roxas
• 1494 kHz Iloilo
• 666 kHz Bacolod
• 1017 kHz Sagay
• 95.7 MHz Guihulngan
• 1206 kHz Dumaguete
• 1512 kHz Cebu
• 666 kHz Bohol
• 882 kHz Maasin
• 1098 kHz Sogod
• 918 kHz Baybay
• 954 kHz Tacloban
• 1476 kHz Calbayog
• 1188 kHz Catbalogan
• 792 kHz Catarman
• 91.3 MHz Oroquieta
• 106.7 MHz Ozamiz
• 1557 KHz Marawi
• 1026 kHz Iligan
• 990 kHz Cagayan de Oro
• 621 kHz Malaybalay
• 1206 kHz Butuan
• 864 kHz Surigao
• 1044 kHz Tagum
• 1296 kHz Davao
• 1233 kHz Digos
• 1269 kHz General Santos
• 864 kHz Koronadal
• 100.1 MHz Kidapawan
• 1179 kHz Cotabato
• 1332 kHz Zamboanga
• 765 kHz Jolo
• 1017 kHz Tawi-Tawi

FM Stations

• DWRR 101.9 Mega Manila
• DWEL 95.5 Laoag
• DZVC 96.1 Vigan
• DWTL 90.3 La Union
• DWEC 97.3 Dagupan
• DZRR 103.1 Baguio
• 102.9 Bangued
• DZTU 100.5 Tuguegarao
• DWBA 91.3 Isabela
• DWFE 105.7 Cauayan
• 105.7 Bayombong
• 103.3 Cabarroguis
• DWZT 100.7 Olongapo
• DWNV 88.5 Pampanga
• DZLS 107.1 Tarlac
• 100.5 Baler
• DWRS 102.5 Tagaytay
• 104.7 Calamba
• DWUD 92.7 Batangas
• DZLC 91.9 Lucena
• DZOC 101.1 Occidental Mindoro
• DZAF 95.9 Oriental Mindoro
• DYCU 99.9 Puerto Princesa, Palawan
• DYEA 99.7 Sofronio Espanola, Palawan
• DZDT 93.7 Daet
• DWAC 93.5 Naga
• 87.9 Virac
• DWRD 93.9 Legazpi
• DZSC 106.3 Sorsogon
• DYMV 100.7 Masbate
• 106.5 Antique
• DYKA 88.3 Kalibo
• DYRS 105.1 Roxas
• DYMC 91.1 Iloilo
• DYOO 101.5 Bacolod
• DYEL 92.5 Dumaguete
• 100.1 Canlaon
• 87.9 Guihulngan
• DYLS 97.1 Cebu
• DYBH 90.7 Tagbilaran
• DYTC 94.3 Tacloban
• 96.5 Catbalogan-Calbayog
• 88.1 Catarman
• DXEC 91.9 Cagayan de Oro
• DXAG 100.7 Iligan
• DXMT 99.5 Ozamiz
• DXXB 88.3 Malaybalay
• DXAS 92.1 Butuan
• 98.1 Prosperidad
• DXIT 99.1 Surigao
• 103.1 Tandag
• DXSF 100.7 Trento
• DXRR 101.1 Davao
• DXDI 90.3 Digos
• DXBC 92.7 General Santos
• DXAP 98.5 Koronadal
• DXKW 95.3 Kidapawan
• DXPS 95.1 Cotabato
• 107.7 Dipolog
• DXAE 89.5 Pagadian
• 96.9 Ipil
• DXFH 98.7 Zamboanga

The grand media launch of A Time for Heroes, the 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand, along with the unveiling of the 100-day countdown clock, was held at the Grand Ballroom of Sofitel Philippine Plaza, attended by entertainment and sports columnists and writers and business, entertainment, lifestyle, and sports personalities. The momentous occasion was filled with excitement and anticipation as the esteemed guests gathered to witness the spectacle that would soon unfold. The extravagant event was a true celebration of the spirit of athleticism and camaraderie, showcasing the rich cultural heritage of Southeast Asia. As the clock ticked down, the air was filled with a palpable sense of anticipation as participants from all corners of the region prepared themselves for the ultimate challenge. The grandeur of the occasion was matched only by the grandeur of the venue itself, with the elegant Grand Ballroom of Sofitel Philippine Plaza serving as the perfect backdrop for this momentous event. The meticulously planned launch event was a testament to the dedication and hard work of the organizers, who spared no effort in ensuring that every detail was executed flawlessly. The presence of renowned entertainment and sports columnists and writers added an extra touch of glamour to the proceedings, as they eagerly awaited the opportunity to share this monumental event with the world. As the event unfolded, it became abundantly clear that A Time for Heroes was not just any ordinary sporting event, but a true testament to the indomitable human spirit and the power of unity. The grand media launch was a resounding success, leaving those in attendance with lasting memories and a profound sense of pride in being part of such a historic moment. The 100-day countdown clock, a poignant symbol of the time remaining until the commencement of the games, served as a constant reminder that a new chapter was about to unfold in the annals of Southeast Asian sports history. With each passing moment, the excitement and anticipation continued to build, reaching a crescendo that would soon erupt into an explosion of energy, determination, and triumph. The grand media launch of A Time for Heroes will forever be etched in the collective memory of those who were fortunate enough to be a part of it, serving as a timeless reminder of the power and beauty of sportsmanship.

Spotted in the launch were Ambassador Marciano Paynor, Jr., Senator Alan Peter Cayetano, former Ilocos Sur Governor Luis Singson, and former Senator Vicente Sotto III, alongside a group of distinguished guests who graced the event with their presence. The notable individuals included respected diplomats, influential senators, and esteemed political personalities, all of whom added an aura of prestige to the occasion.

Also present on the occasion was Atty. Dong Puno, Prof. Cheche Lazaro, Christian Esguerra, Sis. Angelique Lazo-Mayuga, Christine Bersola-Babao, Phoemela Baranda, PAGCOR Chairman Efrahim Genuino, POC Chairman Jose Cojuangco, Jr., Tagaytay, Cavite Mayor Abraham Tolentino, PSC Chairman William Ramirez, Joaquin Henson, Bill Velasco, Ricky Lo, Boy Abunda, Butch Francisco, Raymond Gutierrez, Joey de Leon, Crispina Martinez-Belen, Jeffrey Espiritu, Dindo Balares, Isah V. Red, Ricky Calderon, Dolly Anne Carvajal, German Moreno, Lolit Solis, Cristy Fermin, DJ Jhai Ho, Richard Gomez, and Kim Atienza.

By the start of September 2007, when television networks, newspapers, and websites would set up their countdown clocks for the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand.

Peter Musngi, Lloyd Oliver Corpuz, Beng Chua, Michael Knight, Terence Khan, and Dennis Antenor Jr. were carefully handpicked to lend their mesmerizing voices to the countdown and teaser plugs on both radio and television. Their exceptional talent, expertise, and crisp articulation add a touch of brilliance, captivating audiences across the airwaves. With their sonorous voices resonating through the speakers, the countdown and teaser plugs come alive, creating an atmosphere of anticipation and excitement. Through their unwavering charisma and professional dedication, they breathe life into each word, effortlessly engaging listeners and viewers alike. Whether it’s through their velvety tones or dynamic delivery, Peter Musngi, Lloyd Oliver Corpuz, Beng Chua, Michael Knight, Terence Khan, and Dennis Antenor, Jr. elevate the countdown and teaser plugs to new heights, leaving an indelible mark on the hearts and minds of the audience. Their remarkable collaboration in this endeavor ensures that every moment leading up to the main event is adorned with sheer excellence and unwavering passion.

Several prominent broadcasting networks offer comprehensive coverage of various topics and events, including the 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand, from December 6 to 15, 2007.

One of the notable broadcasting networks is ABS-CBN. A widely recognized network that provides extensive news coverage, entertainment programs, and a diverse array of content catering to a wide range of viewers’ interests. This network seamlessly blends informative news reporting with captivating entertainment shows, providing a well-rounded viewing experience.

Another prominent network is PTV, which stands for People’s Television Network. This government-owned channel is known for its commitment to broadcasting informative and educational content. PTV aims to serve as a platform for delivering unbiased news, informative programs, and thought-provoking documentaries, encouraging viewers to stay informed and engaged.

ABC, or the Associated Broadcasting Company, is another channel and flagship network of TV5 Network Inc., which is owned by MediaQuest Holdings, the multimedia subsidiary of the telecommunications conglomerate PLDT. This subsidiary provides diverse content to its audience. From news coverage to captivating dramas and engaging reality shows, ABC offers a wide range of programming options, ensuring there is something for everyone.

GMA, short for Global Media Arts, is a major Philippine television network that has gained widespread recognition for its exceptional programming. With a focus on delivering top-notch news reporting, quality entertainment, and compelling drama series, GMA has established itself as a pillar in the broadcasting industry.

RPN, or Radio Philippines Network, takes pride in its commitment to delivering relevant news coverage, exciting entertainment, and a mix of local and international shows. With its extensive coverage of news and current affairs, RPN keeps viewers well-informed while entertaining them with a variety of engaging programs.

Q, previously known as QTV, is a television network that offers a diverse range of content, including lifestyle programs, travel shows, and thought-provoking documentaries. QTV ensures there is always something intriguing for viewers seeking unique and captivating content.

Additionally, IBC, or Intercontinental Broadcasting Corporation, is known for its balanced news coverage, entertaining variety shows, and engaging sports programs. With a wide range of content, IBC caters to the diverse interests of its viewers, ensuring they are entertained and well-informed.

Studio 23, a sister channel of ABS-CBN, focuses on providing exciting sports coverage, youth-oriented programming, and a wide array of entertaining shows. With a youthful and vibrant approach, Studio 23 connects with the younger generation while offering quality content for viewers of all ages.

Torch relay

A torch relay was held across the nation prior to the hosting of the games. On 8 November 2007, Prince Vajiralongkorn, on behalf of his father, King Bhumibol Adulyadej, presented the royal flame to the games organising committee chairman, Suvit Yodmani. Following the presentation, the flame was installed in Bangkok at the Bangkok City Hall. After that, the flame was relayed from Bangkok to provinces such as Chonburi, Samut Songkhram, Prachuap Khiri Khan, Ratchaburi, Suphanburi, Nakhon Sawan, Phichit, Phitsanulok, Phetchabun, Loei, Nong Khai, Sakhon Nahkhon, Mukdahan, Ubon Ratchatthani, Surin, Roi Et, and Khon Kaen before arriving in the host province, Nakhon Ratchasima on 26 November 2007. In Nakhon Ratchasima, the flame was relayed across its districts such as Phimai, Choke Chai, Pak Thong Chai, Pak Chong and Soongnern before arrived at Nakhon Ratchasima City, the host city of the games on 1 December 2007. The flame was then installed at the monument of Thao Suranari before the games' opening ceremony.

Branding and design

The logo of the games is a silhouette of three sailing boats arranged in a row, representing the 40th anniversary of His Majesty the King Bhumibol Adulyadej winning a gold medal in sailing at the 1967 Southeast Asian Peninsular Games and the 80th anniversary of his birthday. It was designed by Prasit Nunsung from Nonthaburi. The three boats in the logo represent the development, the blending of colours, and the technology of Thailand. While the yellow colour on the largest boat represents the King himself, along with red and blue, it is one of the colours on the flag of ASEAN and represents the unity and friendship among the games' participants and the people of Southeast Asia. The 10-circle chain, which is also the logo of the Southeast Asian Games Federation, represents the 10 member nations, excluding Timor-Leste. The shape of the boats resembles the Pimai castle, a symbol of the host city Nakhon Ratchasima, as well as the Northeast region of Thailand and its thousand-year-old civilization.

The mascot of the games is a Korat cat named Can. He wears the Northeast region of Thailand's traditional garments and plays the khaen, a mouth organ that the region is famous for. The name of the musical instrument aforementioned coincidentally has a similar pronunciation to his name. He was created by Sa-ard Jomngarm, and his name "Can" was given by an eight-year-old girl, Piyathida Sreewimon.

Four songs were composed for the games, including "Rhythm of the Winner", the theme song of the games. The other songs are: "We are the Water", "Friendship Card," and "Korat SEA Games".

But the grand media launch of A Time for Heroes, the 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand, along with the unveiling of the 100-day countdown clock, was held at the Grand Ballroom of Sofitel Philippine Plaza, attended by entertainment and sports columnists and writers. The momentous occasion was filled with excitement and anticipation as the esteemed guests gathered to witness the spectacle that would soon unfold. The extravagant event was a true celebration of the spirit of athleticism and camaraderie, showcasing the rich cultural heritage of Southeast Asia. As the clock ticked down, the air was filled with a palpable sense of anticipation as participants from all corners of the region prepared themselves for the ultimate challenge. The grandeur of the occasion was matched only by the grandeur of the venue itself, with the elegant Grand Ballroom of Sofitel Philippine Plaza serving as the perfect backdrop for this momentous event. The meticulously planned launch event was a testament to the dedication and hard work of the organizers, who spared no effort in ensuring that every detail was executed flawlessly. The presence of renowned entertainment and sports columnists and writers added an extra touch of glamour to the proceedings, as they eagerly awaited the opportunity to share this monumental event with the world. As the event unfolded, it became abundantly clear that A Time for Heroes was not just any ordinary sporting event, but a true testament to the indomitable human spirit and the power of unity. The grand media launch was a resounding success, leaving those in attendance with lasting memories and a profound sense of pride in being part of such a historic moment. The 100-day countdown clock, a poignant symbol of the time remaining until the commencement of the games, served as a constant reminder that a new chapter was about to unfold in the annals of Southeast Asian sports history. With each passing moment, the excitement and anticipation continued to build, reaching a crescendo that would soon erupt into an explosion of energy, determination, and triumph. The grand media launch of A Time for Heroes will forever be etched in the collective memory of those who were fortunate enough to be a part of it, serving as a timeless reminder of the power and beauty of sportsmanship.

Spotted in the launch were Ambassador Marciano Paynor, Jr., Senator Alan Peter Cayetano, former Ilocos Sur Governor Luis Singson, and former Senator Vicente Sotto III, alongside a group of distinguished guests who graced the event with their presence. The notable individuals included respected diplomats, influential senators, and esteemed political personalities, all of whom added an aura of prestige to the occasion.

Also present on the occasion was Atty. Dong Puno, Prof. Cheche Lazaro, Christian Esguerra, Sis. Angelique Lazo-Mayuga, Christine Bersola-Babao, Phoemela Baranda, PAGCOR Chairman Efrahim Genuino, Philippine Olympic Committee Chairman Jose Cojuangco, Jr., Tagaytay City, Cavite Mayor Abraham Tolentino, Philippine Sports Commission Chairman William Ramirez, Joaquin Henson, Bill Velasco, Ricky Lo, Boy Abunda, Butch Francisco, Raymond Gutierrez, Joey de Leon, Crispina Martinez-Belen, Jeffrey Espiritu, Dindo Balares, Isah V. Red, Ricky Calderon, Dolly Anne Carvajal, German Moreno, Lolit Solis, Cristy Fermin, DJ Jhai Ho, Richard Gomez, and Kim Atienza.

By the start of September 2007, television networks, newspapers, and websites would set up their countdown clocks for the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand, from December 6 to 15, 2007.

Peter Musngi, Lloyd Oliver Corpuz, Beng Chua, Michael Borricano, Terence Khan, and Dennis Antenor, Jr. were carefully handpicked to impart their mesmerizing voices for the countdown and teaser plugs of the 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand, on both radio and television. Their exceptional talent, expertise, and crisp articulation add a touch of brilliance, captivating audiences across the airwaves. With their sonorous voices resonating through the speakers, the countdown and teaser plugs come alive, creating an atmosphere of anticipation and excitement. Through their unwavering charisma and professional dedication, they breathe life into each word, effortlessly engaging listeners and viewers alike. Whether it’s through their velvety tones or dynamic delivery, Peter Musngi, Lloyd Oliver Corpuz, Beng Chua, Michael Borricano, Terence Khan, and Dennis Antenor, Jr. elevate the countdown and teaser plugs to new heights, leaving an indelible mark on the hearts and minds of the audience. Their remarkable collaboration in this endeavor ensures that every moment leading up to the main event is adorned with sheer excellence and unwavering passion.

The Philippine Daily Inquirer, with radio station DZIQ Inquirer Radio 990, served as the media partner of the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand, from December 6 to 15, 2007, with the help of the PLDT facilities linking from Manila, Philippines, to Nakhon Ratchasima, Thailand, via satellite.

The title of the coverage of the 2007 SEA Games in Nakhon Ratchasima, Thailand is A Time for Heroes, produced by production company Airtime Marketing Philippines, Inc., sports divisions ABS-CBN Sports, GMA Sports, ABC Sports, Solar Sports, and pan-Asian pay television network ESPN Asia and aired on ABS-CBN, PTV, ABC, GMA, RPN, QTV, IBC, Studio 23 and CLTV.

The live television coverage of the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand from December 6 to 15, 2007, was aired by the Philippines' ABS-CBN, People's Television Network (PTV), Associated Broadcasting Company (ABC), GMA Network, Radio Philippines Network (RPN), Quality Television (QTV), Intercontinental Broadcasting Corporation (IBC), and Central Luzon Television (CLTV) in partnership with Airtime Marketing Philippines, Inc. and cable sports television network ESPN Asia. During the nine days of the regional sporting event, the said free-to-air television networks preempted regular programming in the morning, afternoon, and evening, excluding for news programs to give way for the coverage.

TV network resident announcer Peter Musngi, Lloyd Oliver Corpuz, Eric Galang, also known as Chinapaps, Al Torres, Shirley Escalante, Dennis Antenor, Jr, and Yuel Reyes, are doing the 100-day countdown promotional plug for the 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand, while Paolo Abrera, Jenny Almazan, Lia Andanar-Yu, Sol Aragones, Adrian Ayalin, Julius Babao, Gerry Baja, Joyce Balancio, Dr. Carl Balita, Brother Jun Banaag, Phoemela Baranda, Maricar Bautista, Cito Beltran, Jeff Canoy, Raya Capulong, Jorge Carino, Jing Castaneda, Angelo Castro, Jr., Willard Cheng, Ginger Conejero, Karmina Constantino, Nina Corpuz, Cheryl Cosim, RG Cruz, Ron Cruz, Jessie Cruzat, Bea Cuadra, Karen Davila, Karen de Guzman, Vic de Leon Lima, Harlene Delgado, Katrina Domingo, Ces Drilon, Mario Dumaual, Alvin Elchico, DJ Richard Enriquez, Ted Failon, Gretchen Fullido, Gigi Grande, Agatha Gregorio, Pia Gutierrez, Mico Halili, Paul Henson, Zen Hernandez, Pia Hontiveros, Jon Ibanez, Mon Ilagan, Paige Javier, Lynda Jumilla, Rica Lazo, Ed Lingao, Maan Macapagal, Twink Macaraig, Johnson Manabat, Robert Mano, Tina Monzon-Palma, Sheryll Mundo, Peter Musngi, Timi Nubla, Henry Omaga-Diaz, Apa Ongpin, Patrick Paez, Stanley Palisada, Amy Perez, Prof. Ricky Rosales, Anton Roxas, Jay Ruiz, Kaxandra Salonga, Korina Sanchez, Marlo Sanchez, Alex Santos, Darylle Sarmiento, Lexi Schulze, Bernadette Sembrano, Boyet Sison, Christopher Sitson, Anthony Taberna, Sherrie Anne Torres, Nadia Trinidad, Bill Velasco, Tony Velasquez, Vince Villar, Freddie Webb, Pinky Webb, Luis Pantoja, Mike Navallo, Angel Movido, Ryan Ang, Ina Reformina, and DJ Chacha situated at the Studio 7 of the ABS-CBN Broadcasting Center, Mike Enriquez, Jessica Soho, Mel Tiangco, Jay Sonza, German Moreno, Angelique Lazo, Vicky Morales, Paolo Bediones, Tito Sotto, Ruth Cabal, Nelson Canlas, Arnold Clavio, Mickey Ferriols, Rovilson Fernandez, Mav Gonzales, Ralph Guzman, Rico Hizon, Carlo Ledesma, Izzy Lee, Jiggy Manicad, Ivan Mayrina, Benjie Paras, Miriam Quiambao, Lhar Santiago, Rhea Santos, Howie Severino, Connie Sison, Emil Sumangil, Valerie Tan, Jay Taruc, Raffy Tima, Victoria Tulad, Mariz Umali, Iya Villania, Ryan Agoncillo, KC Montero, Suzi Entrata, Kara David, Luchi Cruz-Valdes, Ninna Castro, Lyn Ching, Gin de Mesa, Margaux Salcedo, Melissa Gecolea, Arnell Ignacio, Susan Enriquez, Jimmy Gil, Lala Roque, Mark Salazar, Melo del Prado, Joel Reyes Zobel, Tisha Silang, Antoinette Taus, Francis Magalona, Dingdong Dantes, Martin Andanar, Butch Francisco, Vic Sotto, Joey de Leon, Cacai Velasquez, Janno Gibbs, The Eraserheads, Jaya, Michael V., Side A, Verni Varga, Ricky Lo, Lolit Solis, Rudy Fernandez, Bobby Nalzaro, Tek Ocampo, Noly Calvo, Jeja Rose Pornan-Simeon, Orly Mercado, Connie Angeles, Susan Valdez, Mildred Ortega, Gina de Venecia, Rose Clores, Nonoy Zuñiga, Jimmy Santos, Jose Mari Chan and Dolphy was at the Westside Studio of GMA Broadway Centrum and Studio 2 of GMA Network Center, Deo Macalma, Angelo Palmones, Dely Magpayo, Joe Taruc, Andy Verde, Ruth Abao, Malou Cabral, Morly Alinio, Bing Formento, Regi Espiritu, Rey Sibayan, Rommel Fuertes, Edmar Estabillo, Florante Rosales, Dennis Antenor, Jr., Sherwin Alfaro, Dr. Cesar Chavez, Prof. Dody Lacuna, Atty. Cherryl Adami-Molina, Atty. Dodo Dulay, Boy Gonzales, Val Gonzales, Atty. Rica Herra, Thea Pecho Corpuz, JV Ejercito, Teddy Boy Locsin, Atty. Boying Remulla, Henry Uri, Karen Ow-Yong, Jana Abejero, Niño Padilla, and Atty. Rhina Seco from the MBC Media Group (MMG) Building, Star City, Vicente Sotto Street, Cultural Center of the Philippines Complex, Roxas Boulevard, Pasay while the color commentators reporting live from Nakhon Ratchasima, Thailand were Marco Benitez, Migs Bustos, Dyan Castillejo, Sam Coloso, Sam Corrales, Sydney Crespo, Apple David, Paolo del Rosario, Andrei Felix, Pauline Gaston, Boom Gonzales, Martin Javier, Ian Laurel, Cesca Litton, Gianna Llanes, Chino Lui Pio, Gretchen Malalad, TJ Manotoc, Angelique Manto, Rox Montealegre, Marc Nelson, Mozzy Ravena, Anne Remulla-Canda, Mikee Reyes, Tricia Robredo, Lance Santiago and Sharon Yu and sports correspondents Gretchen Ho, Renz Ongkiko, Chiqui Roa-Puno and Chino Trinidad.

"Fight for SEA Games crumbs underway."

Peping sees Thai victory, Philippine athletes check in

By Ernesto A. Gonzales, Sports Feature Editor

Published on page A29 in the December 6, 2007 issue of the Philippine Daily Inquirer

Nakhon Ratchasima—At least, the overall winner of the two preceding Southeast Asian Games started to shape up midway through the competition.

This time, however, everybody acknowledges a runaway victory for host Thailand—long before the opening of the 24th edition of the Games, which is set for Thursday at the main stadium of the Nakhon Ratchasima Sports Competition Center here.

"There's no way they're going to lose. It's the birthday of their King," said Philippine Olympic Committee president Jose "Peping" Cojuangco, Jr., who led the first big batch of 591-strong Philippine contingent that arrived here Tuesday

"The fight is for second place."

It was an uninspiring but realistic assessment of the Filipinos' chances in this biennial sports festival, which they finally dominated for the first time two years ago on their third stint as hosts.

Like Vietnam, which prevailed in 2003 while setting a record of sorts as the first home team to win on its first hosting stint, the Philippines did not emerge as a serious title contender until after the first few days of competition.

This time, Thailand, the overall runner-up in the last two editions, has been awarded the championship. And it could yet serve as the highlight of the nation's year-long celebration to mark the 80th birth anniversary of King Bhumibol Adulyadej.

The King, who occupies a revered place in the history of the competition, was a sailing champion of the Games when it was still known as the Southeast Asian Peninsular Games until 1977, celebrated his birthday on Wednesday.

With action going full blast here and in Bangkok and Pattaya on Friday, the Thais are already in command with 18 golds, 19 silvers, and seven bronzes in shooting. Singapore was in second with 10 golds, followed by Vietnam with eight victories and Malaysia and Myanmar with two each.

Meanwhile, a 139-man group headed by Philippine Sports Commission chair William "Butch" Ramirez, and including 51-man athletics contingent and the women's basketball team, planed in Wednesday. The third and largest group of 155 will check in on Thursday.

After winning 113 golds in 2005 on top of 84 silvers and 94 bronzes, the Philippines hopes to win at least 485 events to be disputed in 42 sports to secure second place over Vietnam.

Admittedly not as prepared as in 2005, when the president's husband, Jose Miguel Arroyo, raised P 160 million to fund their training, the Filipinos hope to somewhat make it a merry Yuletide season with victories in, among others, both divisions of basketball, which was not held two years ago because the country was under FIBA suspension.

The Filipinos also look forward to churning out outstanding efforts in the pool when Erica Totten, Jaclyn Marissa Pangilinan and Maria Georgina Gandionco will go for Olympic berths; in billiards where Asiad champion Antonio Gabica joins former world 9-ball king Ronnie Alcano and other traditionally rich medal sources like taekwondo, boxing, wushu, traditional boat race and athletics.

The Philippine women's football team took a 0-10 beating at the hands of Vietnam and put its fate in the hands of the defending champions.

Joey Berba finished second in the seeding run of mountain cycling behind a Thai, while the two sepak takraw squads in the hoop event were in the middle of the pack after Wednesday's initial action.

The men's team of Danilo Alipan, Harrison Castanares, Joel Carbonilla, Hector Mencarion, and Metodio Suico, Jr., was fourth after two rounds. At the same time, the women's squad of Irene Apdon, Desere Autor, Sarah Jane Catain, Gelyn Evora, and Rhea Padrigo also held forth.

The Opening Ceremony will be held on Thursday at 6 p.m., with Crown Prince Maja Vajiranlongkorn as the guest of honor.

"Missing forms delay Philippine bets in Bangkok"

By Musong R. Castillo

Published on page A29 in the December 6, 2007 issue of the Philippine Daily Inquirer

Nakhon Ratchasima- Several Filipino athletes, part of a big 151-athlete wave to arrive here for the 24th Southeast Asian Games, were held for more than three hours at the Bangkok International Airport on Wednesday because of a mix-up with the local accreditation force.

Photos and application forms needed for the athletes' accreditation could not be found, and the Reception and Protocol Committee of the Games scrambled to give them identification cards at the last minute.

At the Philippine International Convention Center in CCP Complex, Roxas Boulevard, Pasay, Metro Manila, some local media journalists needed accreditation.

That development delayed the Filipinos' arrival at the Olympic Village on the Suranaree University of Technology campus here. They checked into the village well into the night.

Members of the Philippine secretariat, led by Eleanor Navarro and Queenie Evangelista, facilitated the acquisition of new accreditation passes for the athletes, who touched down at the Bangkok airport together with Philippine Sports Commission chairman William "Butch" Ramirez.

Ramirez, who was whisked away by the VIP welcoming committee, was the second top sports official after Philippine Olympic Committee president Jose "Peping" Cojuangco.

Cojuangco planed in with more than 140 athletes and officials on Tuesday. They arrived in Korat about 10 p.m. (11 p.m. Manila time).

Update: 

"Kahit walang tulugan dito sa PICC, mga kasapi ng media mananatili dito sa Sofitel Philippine Plaza hanggang sa pagtatapos ng 24th Southeast Asian Games sa ika-15 ng Disyembre. Sinusubokan namin na ma-contact ng GMA News." - from Saksi, December 6, 2007 episode

Before the live airing of opening ceremony of the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand, some of them who spotted at the central atrium fronting H&M, SM Mall of Asia are SM Supermalls president Annie Garcia, SM Prime Holdings, Inc. president Hans Sy, Steven Tan, some executives from PLDT, Smart, Maynilad, Meralco, Facebook, Friendster, Multiply, Myspace, Twitter, Tumblr and YouTube as well barangay officials and residential families in support of Filipino athletes during the 2007 SEA Games in Nakhon Ratchasima, Thailand.

SM Supermalls president Annie Garcia

SM Prime Holdings, Inc. president and CEO Hans Sy

On December 6, 2007, hours before the grand opening ceremony of the 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand, the Central Atrium of SM Mall of Asia was transformed into a live viewing area occupied by a LED screen and more seats for various residents and barangay officials of Manila, including the districts of Ermita, Malate and San Andres, Pasay, Paranaque, Las Pinas, Muntinlupa and Bacoor were arrived. According to Mr. Sy, it would be broadcast at 6:30 p.m. via wide screens at the following SM Supermalls: SM North EDSA, SM City Sta. Mesa, SM Megamall, SM City Cebu, SM Southmall, SM City Bacoor, SM City Fairview, SM City Iloilo, SM City Manila, SM City Pampanga, SM City Sucat, SM City Davao, SM City CDO Uptown, SM City Bicutan, SM City Lucena, SM City Baguio, SM City Marilao, SM City Dasmariñas, SM City Batangas, SM City San Lazaro, SM City Valenzuela, SM City Molino, SM City Santa Rosa, SM City Clark, SM Mall of Asia, SM Center Pasig, SM City Lipa, SM City Bacolod, SM City Taytay, SM Center Muntinlupa, SM City Marikina, SM City Rosales, SM City Baliwag, SM City Naga, SM Center Las Piñas, SM City Rosario, SM City Tarlac, SM City San Pablo, SM City Calamba, SM City Novaliches, SM City Masinag, SM City Olongapo Downtown, SM City Consolacion, SM City San Fernando Downtown, SM City General Santos, SM Lanang, SM Aura, SM City BF Parañaque, SM City Cauayan, SM Center Angono, SM Megacenter Cabanatuan, SM City San Mateo, SM City Cabanatuan, SM Center Shaw, SM Center Sangandaan, SM Seaside City, SM City San Jose Del Monte, SM City Trece Martires, S Maison, SM Center Congressional, SM City East Ortigas, SM CDO Downtown, SM Center Antipolo Downtown, SM City Puerto Princesa, SM Center Tuguegarao Downtown, SM Center Pulilan, SM Center Lemery, SM Center Imus, SM City Urdaneta Central, SM City Telabastagan, SM City Legazpi, SM Center Ormoc, SM City Olongapo Central, SM Center Dagupan, SM City Butuan, SM City Mindpro, SM City Daet, SM City Grand Central, SM City Roxas, SM City Tanza, SM City Sorsogon, SM City Tuguegarao, SM City Bataan, SM Center San Pedro, SM City Santo Tomas, SM City Caloocan, SM J Mall and SM City Laoag.

Even the hotel guests spending at the Sofitel Philippine Plaza Manila, when kart racers Matteo Guidicelli, Tyson Sy, Mark Bumgarner, and Javi Benitez, and race car driver Enzo Pastor, they stayed together along with Rina Go, Paolo Abrera, and Waterfront Cebu City Hotel and Casino general manager Marco Protacio, had an amazing time. The atmosphere was vibrant and excited as they enjoyed each other’s company. They engaged in thrilling conversations about their respective careers and shared stories of their adventures. From discussing the latest racing techniques to exchanging travel anecdotes, their interactions were both entertaining and educational. The bond formed during their stay created memories that will last a lifetime, and it was truly a remarkable experience.

PLDT, the leading telecommunications company in the Philippines, has recently made an exciting announcement regarding the live streaming of the highly anticipated 24th Southeast Asian Games in Nakhon Ratchasima, Thailand, from December 6 to 15, 2007. This groundbreaking announcement by PLDT, the telecommunications giant in the Philippines, has caused quite a buzz among sports enthusiasts. The declaration is about the much-awaited live streaming coverage of the highly anticipated 2007 SEA Games in beautiful Nakhon Ratchasima, Thailand. The Southeast Asian Games, which is set to take place in Thailand, is expected to be a spectacle of athletic prowess and cultural diversity. With the aid of PLDT’s advanced telecommunication technology, fans across the country can now enjoy the exhilarating sporting event from the comfort of their own homes. This exciting development aims to bring the thrill and excitement of the SEA Games right to the fingertips of every Filipino. The news of this innovative initiative has generated an immense sense of anticipation and excitement among sports enthusiasts and Filipinos alike. So gear up, sit back, and get ready to experience the thrill of the SEA Games like never before, courtesy of PLDT’s cutting-edge live streaming service.

According to PLDT, they have partnered with several prominent establishments, including Sofitel Philippine Plaza, Traders Hotel, SM Mall of Asia, SM City Sucat, SM City Bicutan, SM Southmall, and SM Center Muntinlupa. PLDT, a telecommunications company in the Philippines, has formed strategic collaborations with several well-known establishments. Notable among these partnerships are Sofitel Philippine Plaza, Traders Hotel, and various SM malls, including SM Mall of Asia, SM City Sucat, SM City Bicutan, SM Southmall, and SM Center Muntinlupa. These alliances have allowed PLDT to extend its reach and provide enhanced services to customers across the country.

Foreign journalists from international media outlets would be allowed to stay at the Sofitel Philippine Plaza Manila from December 2 to 16, 2007, in relation to the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand. This arrangement was significant because the hotel served as a national media center for the regional sporting event, ensuring a centralized location for coverage and reporting. Such media centers are crucial during large international events as they provide journalists with the necessary facilities and resources to effectively do their jobs while also fostering an environment where they can collaborate and exchange information. The presence of so many esteemed outlets, including Reuters, AP, and AFP, underscores the import of this venue in the global media landscape.

In addition to these major agencies, the participation of other renowned news organizations such as the BBC, CNN, The New York Times, The Guardian, and Al Jazeera amplifies the significance of the Sofitel Philippine Plaza Manila as a hub for international sports journalism. This confluence of diverse media voices is vital, as it not only enhances the coverage of the events taking place in Thailand but also ensures that audiences around the world connect with the Southeast Asian Games from multiple perspectives. The choice of Manila as a media center reflects the city's longstanding tradition of hospitality and its ability to cater to high-profile international gatherings. 

The Sofitel Philippine Plaza Manila's reputation as a luxurious and service-oriented destination further solidified its role as it catered specifically to the needs of journalists who often work under tight deadlines and considerable pressure. It is essential for facilities that host such events to provide not just accommodations but also essential amenities like high-speed internet access, meeting spaces, and areas designated for broadcasting. The infrastructural capabilities of the Sofitel equipped journalists to file reports quickly and efficiently, allowing for timely coverage of the games and subsequent events. 

Moreover, the importance of accessibility cannot be overlooked. The hotel’s strategic location offers ease of access to transport hubs, sports venues, and other facilities needed for comprehensive reporting and coverage of the sports activities. Such proximity allows journalists to engage firsthand with events as they unfold, making their reporting more immediate and relevant. 

The role of a national media center extends beyond merely providing lodging; it also involves the facilitation of networking among journalists, sponsors, and various stakeholders involved in the event. This interaction helps forge relationships that can lead to more in-depth stories and a broader understanding of the region and its cultural dynamics. Journalists can share insights, experiences, and even tips on covering the unique aspects of the Southeast Asian Games, which often encompass not just sports, but also cultural showcases, ceremonies, and local traditions.

The Sofitel's commitment to quality service is reflective of broader trends in the hospitality industry, especially concerning how hotels cater to a growing influx of international visitors, especially during major events. The emphasis on accommodating diverse needs—where dietary restrictions, accessibility for disabled persons, and different cultural practices are considered—plays a crucial role in ensuring a positive experience for all guests. This attention to detail not only enhances the reputation of the hotel but also indirectly promotes the image of the country as a welcoming destination for international events.

As the 24th Southeast Asian Games approach, the hotel’s role as a national media center becomes even more critical. The event itself is an important platform for showcasing athletic talent across member nations, promoting sportsmanship, and fostering camaraderie within the region. The comprehensive media coverage brought about by the presence of international journalists can significantly influence public perception of the games and the cities where they are held, leaving a lasting impact that may encourage tourism and international partnerships long after the games conclude.

Furthermore, the experience that journalists gather while covering such an event can have lasting benefits for both their career and the organizations they represent. Reporting on international sporting events enables them to build a portfolio of experiences that can aid in their future endeavors, while also providing their audiences with an insider's perspective on competitive sports in Southeast Asia. 

In this context, the Sofitel Philippine Plaza Manila serves as more than just a hotel. It embodies the spirit of cooperation and celebration that sports events like the Southeast Asian Games represent. The hotel acts as a crucial player in ensuring that the narratives surrounding the games are comprehensive, diverse, and accessible to a global audience. Each international journalist staying at the Sofitel contributes to a larger story that transcends the athletic competitions themselves—a story of culture, unity, and the shared passion for sports that binds the region together.

In conclusion, the arrangement for foreign journalists to stay at the Sofitel not only highlights the capabilities of the venue but also reinforces its importance in the broader context of international sporting events. With a solid infrastructure, dedication to service, and an engaged media presence, the hotel plays a pivotal role in shaping the narrative and success of the 24th Southeast Asian Games. This gathering not only celebrates athletics but also places a spotlight on the cultural richness of Southeast Asia, exemplifying how sports can create bonds that extend far beyond the field.

At past 6 a.m. of Sunday, December 9, 2007, inside the Plenary Hall of the Philippine International Convention Center, a Holy Mass for the second Sunday of Advent 2007 presided by Manila Archbishop Gaudencio Cardinal Rosales and heard over ZNN Radyo Veritas 846, was attended by a large congregation. The solemn ceremony showcased magnificent hymns sung by a choir, filling the hall with their angelic voices, while the faithful participated in prayer and contemplation. The archbishop delivered a powerful sermon, imparting words of wisdom and hope to those in attendance. The event was broadcast live, reaching a wider audience and allowing them to experience the peaceful atmosphere of the mass. People from all walks of life gathered together, united in their faith and devotion, creating a sense of community and togetherness. The sacredness of the moment resonated deeply within the hearts of the attendees, fostering a renewed sense of spirituality and strengthening their connection to God. The mass served as a reminder of the significance of the Advent season and the anticipation of the coming of Christ. It was a truly memorable and uplifting experience for everyone present, leaving a lasting impression that would inspire them throughout the Advent season and beyond.

From 8 a.m. to 12 noon (before SOP Rules) and 5:30 to 9 p.m. (after Showbiz Central), the replay of day 2 and live coverage of day 3 of the 2007 Southeast Asian Games in Nakhon Ratchasima, Thailand, were aired over GMA-7. During this time frame, viewers had the opportunity to relive the excitement of day 2 and witness the thrilling moments of day 3 unfold in real time. The broadcast, which commenced at 8 a.m. and concluded at 9 p.m., allowed sports enthusiasts to immerse themselves in the heart-pounding action and experience the thrill of the Games as if they were there in person. This extensive coverage on GMA-7 provided a fantastic platform for viewers to stay engaged and connected with the thrilling events taking place at the 2007 Southeast Asian Games.

At the PICC grounds, where they are currently enjoying a lovely picnic, they have made the decision to extend their day of fun by heading over to the highly entertaining Star City amusement park. It is important to note that this choice has been made with the peace of mind that there is no threat of terror present.

At 5 p.m., television sign-language interpreter Alfredo “Jun” Celada, Jr. confidently and gracefully commenced his highly anticipated press conference at the prestigious Philippine International Convention Center (PICC) Forum, captivating the attention of the attendees with his incredible skills and unwavering dedication. The room was filled with an air of excitement and anticipation as journalists, media personnel, and distinguished guests eagerly awaited his words, knowing that his message would transcend mere language barriers and reach the hearts of all those present. With unwavering passion and unwavering commitment, Mr. Celada proved that language is not merely confined to words, as he used his expert sign-language skills to convey his every thought and emotion, effortlessly bridging gaps and fostering understanding. As he spoke, it was evident that his talent and expertise were not limited to linguistic expression, as his dynamic and engaging presence commanded the attention of everyone in the room. With every precise and eloquent movement of his hands, Mr. Celada reminded us all of the power of inclusivity, reminding us that communication knows no bounds and that true understanding can be achieved when language becomes the bridge that unites us all.

Celada was accompanied by former Senator and Estrada cabinet secretary Dr. Orly Mercado and wife Dr. Susan Pineda, fellow Kapwa Ko, Mahal Ko hosts Connie Angeles-Ganuelas, Boots Anson-Roa, Rosa Rosal, Toni Rose Gayda, Nonoy Zuñiga, Rosemarie Gil, Juan Flavier, Cielito del Mundo, Susan Valdez, Mildred Ortega, Rose Clores, Gina de Venecia, Maria Solis, Carlos Gomez, and Ramon Cruz. They were all gathered together at the PICC Forum 3, where a delightful feast awaited them. Packed dinners, including scrumptious fried chicken, exquisite pastas, delectable pizzas, and a wide array of refreshing beverages such as Coca-Cola, Milo, and Nestea, were thoughtfully prepared and served for their enjoyment. The atmosphere was filled with joy as everyone savored the delicious food and engaged in lively conversations.

I recall the ABS-CBN News, ABC News, and GMA News OB vans, along with the ABS-CBN news gathering OB van truck, parked in the CCP Complex, Roxas Boulevard, Pasay, and the SM Mall of Asia in SM Mall of Asia Complex, Bay City, Pasay, from December 6 to 15, 2007, during the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand.

At 6:30 p.m. on Sunday, December 9, 2007, Hong Kong’s TVB-owned free-to-air channel Lifestyle Network aired a special edition of ABS-CBN's news program, TV Patrol. This particular broadcast was anchored by Henry Omaga-Diaz, a respected journalist known for his engaging delivery and thorough coverage of significant events. The program was reported live from the SM Mall of Asia, located within the SM Mall of Asia Complex in Bay City, Pasay. This location is not just the largest shopping mall in the Philippines but also serves as a hub for various events and gatherings, making it an ideal backdrop for such an important news segment.

The focus of the segment was the ongoing 24th Southeast Asian Games, which were being held in Nakhon Ratchasima, Thailand. This sports event, which brings together athletes from across Southeast Asia in a display of coordination, skill, and national pride, had reached its third day by the time of the broadcast. As the games unfolded, they attracted significant attention not just for the athletic performances but also for the camaraderie and unity among the participating countries. The Southeast Asian Games, often abbreviated as SEA Games, serves as a platform for countries to showcase their sporting talents and foster regional relationships, with various sports disciplines demonstrating the diverse culture and capabilities of each nation involved.

In the segment, Henry Omaga-Diaz provided updates on the medal standings, highlighting the performance of Filipino athletes who were competing across different disciplines. The Philippines, which has a rich history of participation in the SEA Games, often counts on its athletes to bring home medals and pride. The segment included details about key events happening that day, interviews with athletes, and insights from coaches and officials involved in the games. The live broadcast captured the excitement and spirit of competition that surrounded the games, creating a dynamic and engaging experience for viewers.

The decision to air this segment from the SM Mall of Asia was particularly poignant, as it helped bridge the gap between the national sporting event and the local audience. By reporting live from one of the country’s most popular gathering places, the broadcast aimed to engage the community directly and create a sense of ownership and involvement in the athletes’ journeys. With large screens set up at the mall to display the live events from Thailand, attendees could witness the competitions in real-time, further enhancing their connection to the athletes representing their nation.

Throughout the broadcast, various stories emerged that illustrated the human aspects behind the competition. Viewers were introduced to young and aspiring athletes who had dedicated years of hard work and persistence to arrive at the SEA Games. Their journeys were filled with challenges that ranged from rigorous training regimens and personal sacrifices to overcoming injuries and setbacks. Human interest stories of athletes from smaller, often overlooked sports received attention as well, shedding light on the necessity of support and recognition for all forms of athletic excellence, not just the mainstream sports that capture the majority of media coverage.

In parallel with the sporting events, the program also touched on the cultural significance of the Southeast Asian Games. Each participating country brings its own unique traditions and values, making the games not only a competition of athletic prowess but also a celebration of cultural diversity. Traditional performances, culinary showcases, and cultural exhibits throughout the event allowed for an exchange of ideas and practices among attendees and competitors alike. This aspect contributed significantly to the success of the SEA Games, fostering friendships and solidarity that transcend national borders.

The engagement extended beyond mere viewership; it was evident that people were emotionally invested in their national teams. Social media conversations and public watch parties contributed to a heightened sense of community, as individuals came together to cheer for their country’s representation. The excitement captured by the broadcast of TV Patrol echoed this sentiment, as viewers were encouraged to support their athletes, embodying a national spirit that thrives on collective support and enthusiasm.

The importance of such broadcasts cannot be overstated, particularly in a country where sports often serve as a unifying force during times of national pride and hope. The live airing of sports events, especially when they involve international competition, provides a unique platform to rally citizens around a shared goal: to support the representatives of their nation. By bringing the Southeast Asian Games to the forefront of public attention, TV Patrol played a vital role in celebrating not only the competition itself but also the stories of perseverance, teamwork, and determination that resonate within the Filipino community.

As the segment wrapped up, the excitement of the games continued in the forefront of public consciousness. Viewers were left with a sense of anticipation for the upcoming events and a renewed appreciation for the dedication and skill of the athletes competing on the international stage. The live coverage from the SM Mall of Asia not only informed the public but also inspired a collective pride in the nation's athletes, reinforcing the belief that the pursuit of sports transcends mere competition, creating connections and forging a sense of identity that is pivotal in fostering unity within diverse communities.

The December 9, 2007, episode of TVB News' iteration of ABS-CBN's news program TV Patrol includes: Overnight vigils at the Philippine International Convention Center in Pasay and Bulacan Provincial Capitol in Malolos, reported by Doris Bigornia. These vigils were notably emotional occasions, with attendees gathering to express solidarity, hope, and reverence for the various events transpiring across the nation. The Philippine International Convention Center, a prominent venue not only for events but also for gatherings that hold significant cultural and social weight, became an emblematic site for these vigils. Participants lit candles and shared prayers, creating an atmosphere of unity. In Malolos, the Bulacan Provincial Capitol carried historical significance, being a place rich in heritage, further amplifying the importance of the vigils held there as citizens came together in a show of support.

A morning mass at the Plenary Hall of the Philippine International Convention Center, led by Manila Archbishop Gaudencio Cardinal Rosales, set the tone for the day, as it underscored the importance of faith in navigating the challenges faced by the community. Cardinal Rosales's presence lent an air of solemnity and hope, as he addressed the gathered audience with messages of peace and resilience. The mass was attended not just by local citizens but also by dignitaries and public figures, showcasing the event's significance and the collective need for spiritual encouragement during tumultuous times. The archbishop’s sermons resonated deeply, emphasizing themes of compassion and solidarity among Filipinos, particularly in light of struggles faced both domestically and abroad.

Rallies outside Metro Manila reported by Jing Castaneda, Dennis Datu, and Gracie Rutao further highlighted the spirit of activism that characterized this period. These rallies served as platforms for various groups to voice their concerns and aspirations, showcasing the diverse opinions that often emerge in the public arena during significant national moments. Organizers of these rallies aimed to educate and mobilize citizens regarding pressing social issues. The enthusiastic participation from different segments of society underscored a youthful vigor and passion for change, as citizens gathered not only to express their grievances but also to celebrate their collective identity as Filipinos. The external gatherings offered a contrasting dynamic to the indoor vigils, reminding viewers of the multifaceted nature of civic engagement.

Highlights of yesterday's day 2 and today's day 3 of the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand, reported by Dyan Castillejo, brought a sense of national pride amidst the somber tones of the events previously mentioned. The Southeast Asian Games, an integral part of regional sports culture, showcased the talents and dedication of Filipino athletes competing against their Southeast Asian counterparts. Dyan Castillejo's reporting articulated the exhilarating moments of wins and losses, capturing the essence of competitive spirit that is often intrinsic to sports events. The vibrancy of the games stood in stark contrast to the seriousness of the vigils and rallies, reminding the audience of the importance of celebrating achievements while being mindful of the broader social context. 

Details regarding the athletes' performances were peppered with anecdotes about their training, sacrifices, and camaraderie, emphasizing the collective effort that goes into achieving success in sports. Dyan's engaging storytelling drew in viewers, highlighting key events and athletes to watch, alongside interviews that provided insight into their motivations and future aspirations. It also illuminated the challenges athletes face, such as injury and pressure, not only to perform for themselves but also for their country. The cheering crowds, the national anthem played proudly, and the medals awarded in glimmering ceremonies captured the hearts of a nation longing for triumph.

Throughout this episode, the undercurrent of resilience and community persisted. The overlapping narratives of vigil, faith, civic responsibility, and sportsmanship painted a comprehensive picture of Filipino society during that particular period. They illustrated how citizens united for various causes—be it through prayer, protest, or support for their fellow athletes—highlighting the intrinsic connection between culture, identity, and national pride. Each report, from the solemnity of the vigils to the jubilance of the medal ceremonies, reflected the complexities of the Filipino experience, filled with both struggle and celebration.

As the day unfolded, citizens advised each other to remain hopeful, emphasizing the role of unity in the face of adversity. The intertwining of these events in the news narrative underscored the importance of resilience in both the social and athletic domains, encouraging spirits and fostering a sense of belonging that transcended the immediate challenges they faced. The combination of somber reflection and spirited celebration, captured through compelling reporting, demonstrated the diverse dimensions of Filipino life, reminding the viewers at home and abroad of where they came from and inspiring them to look toward a future defined by strength, hope, and communal support. 

In summary, the December 9, 2007 episode of TVB News' iteration of ABS-CBN's TV Patrol showcased a dynamic cross-section of Philippine society, illustrating the profound connections among faith, activism, and sporting achievements. By reporting on these varied facets of life, the program effectively encouraged reflection on both personal and national levels, solidifying its role as a vital source of information and inspiration.

Before the commercial break, it flashes the live traffic of EDSA-Kamuning Flyover and Roxas Boulevard, Pasay, then the medal tally for yesterday's day 2 and the highlights of Team Philippines at the 24th Southeast Asian Games in Nakhon Ratchasima, Thailand.

Peter Musngi says, "Ang programang ito ay hatid sa inyo ng Hope Luxury Cigarettes," followed by commercial gaps from corporate sponsors and teaser plugs of TVB Pearl on Lifestyle Network.

Inquirer Lifestyle Series: Fitness.Fashion with Samsung fashion show's guest model Enchong Dee before the in the finals of men’s 100-meter butterfly and he was placed eighth in the finals with the time of 56.87 seconds during the 2007 Southeast Asian Games swimming events in Nakhon Ratchasima, Thailand last Sunday, December 9, 2007. Photos: Louise Gandionco-David/Multiply.com and courtesy of Bench

December 8 to 9, 2007, and December 11 to 12, 2007, marked a significant period during the 24th Southeast Asian Games, held in Nakhon Ratchasima, Thailand. This five-day swimming competition showcased not just the athletic prowess of the participants but also the competitive spirit of the Southeast Asian nations. Among these athletes was national swimmer and University of California-Berkeley California Golden Bears swimmer Miguel Molina, whose participation drew considerable attention due to his extensive background and achievements in swimming. He was a prominent figure at the event, and his presence added a layer of excitement to the competition. Moreover, he embodied the potential of athletes who have trained intensely and performed at both local and international levels, representing the Philippines with pride.

Another key figure in this vibrant sporting event was Enchong Dee, a multi-talented individual whose career spans several fields, including acting, dancing, and modeling. As a guest model in the Inquirer Lifestyle series "Fitness.Fashion" with Samsung fashion show, his ties to the entertainment industry stood in stark contrast to the rigorous demands of athletics. However, Dee's dedication to swimming was evident through his affiliations with esteemed organizations such as the Philippine Sports Commission (PSC) and the Philippine Amateur Swimming Association, Inc. (PASA). He was also a member of the De La Salle University (DLSU) Green Tankers, which contributed to his status as an athlete celebrated not only for his artistic talents but also for his competitive streak in the swimming arena.

The swimming events held during the Southeast Asian Games became a platform where athletes like Dee, who was also part of the Philippine Columbian Association (PCA) Stingrays and the Sun Life Financial Philippines (Sun Life) Triathlon Team, could shine. The intense preparation and high expectations surrounding these athletes highlighted the importance of sports in fostering national pride, unity, and a sense of achievement. The atmosphere in Nakhon Ratchasima was electrifying, filled with cheers and chants as participants from various countries competed for glory.

Amidst the excitement of the Games, the Philippine delegation faced additional challenges, including the Paolo Abrera and Marco Protacio affair and the riots that erupted at Dee's residence in Barangay Horseshoe, Quezon City. These events stirred public interest and discourse surrounding the athletes and the broader implications of fame, personal life, and the pressures that come with being in the spotlight. Such incidents often remind spectators that behind the accolades and glamour, athletes are subject to the same vulnerabilities as everyone else, grappling with personal issues while striving for excellence in their respective fields.

Compounding the emotional tapestry of this time was a heartfelt 25-hour overnight vigil held at the Greenbelt Chapel in Makati City, starting at 7:00 p.m. and culminating at 8:00 p.m. the following day. This vigil served as a testament to the deep connections within the swimming community and their collective wish for athletes’ success, offering spiritual and moral support during such a prestigious competition. These gatherings have significant cultural importance; they reinforce social bonds and provide a source of solace and resilience for community members involved in sports.

During the actual swimming events on December 9 and December 11, 2007, Enchong Dee competed fiercely. His participation in the men's 100-meter butterfly final kept audiences on the edge of their seats, especially as he swam in lane 8, which is often considered a challenging position to start from. Dee ended as the eighth-place finisher with a time of 2 minutes, 11.47 seconds in this event. Despite the tough competition and the pressure of performing on a significant stage, he represented the Philippines with unwavering spirit. Notably, he faced off against Filipino-American Olympic swimmer James Bernard "JB" Walsh from the University of Florida (UF) Gators, who has made a name for himself with impressive swimming credentials and achievements.

Dee’s journey through this competition not only showcased his technical prowess in the water but also illustrated the larger narrative of aspiration and perseverance that defines many athletes' lives. Each stroke in the water symbolized countless hours of training, discipline, and the dreams that fuel their athletic pursuits. This narrative becomes crucial for inspiring younger generations to take up sports and follow their passion, emphasizing that success comes with dedication and hard work.

As the Southeast Asian Games came to a close, the memories and experiences of athletes like Enchong Dee became a sore reminder of the trials and tribulations they face beyond just competitions. The impact of these events extends beyond the medal tally; it encapsulates cultural pride, personal accomplishment, and the unbreakable spirit of athletes who rise, no matter the obstacles. The resilience shown by Dee and his contemporaries reinforces the belief that while sports can build rivalries and competition, they also unite people in shared experiences and collective hope for a brighter future. Events such as these serve not just as athletic contests, but as powerful reminders of the human capacity to triumph in the face of adversity, connecting individuals across nations through the universal language of sport.

A re-run of the August 21, 1983 assassination of former senator Benigno Aquino, Jr. aired by GMA Network. (In 1983, Channel 7 was the first to break the news of Ninoy Aquino's death, and later would be the only television station to broadcast his funeral.)

The video conversation starts with the sound of the plane landing and people talking among themselves.

• “Everybody remains on board,” one of them says.

Moments later, a single gunshot rings out and women are wailing.

• “What happened? What was that?” a woman’s voice asks.
• More gunshots. The wailing becomes louder.
• Then an order from several men: “Inside, inside, inside!”
• “The soldiers… shot Ninoy. He’s dead out there,” a woman cries out.

Burton’s tape records faintly the sound of someone saying, “Eto na (This is it).” Footage shot by a foreign TV crew captures the words now familiar to Filipinos who lived through the events surrounding the Aquino assassination. “Eto na, eto na! Ako na, ako na! Op! Pusila, pusila (This is it, this is it! Let me let me! Shoot, shoot)!”

And then, the gunshot.

What is significant about the tape are the reactions of Aquino’s fellow passengers and the conversations Burton had with them.

Burton apparently kept recording as she discussed with fellow foreign journalists what happened.

Some eight minutes into the tape, Burton is heard saying, “It’s very confusing, I mean, I don’t know.” She then answered more questions from someone who sounded like an American.

• Man: “They shot Ninoy?”
• Woman, presumably Burton: “Yeah.”
• Man: “Where?”
• Burton: “Right at the bottom of the stairs.”
• Man: “When Ninoy was still on it or when…”
• Burton: “No, when he got off. I’m sure he’s dead.”

The tape also captures Burton and her fellow passengers after they had disembarked and ran into people waiting to meet the passengers from the China Airlines flight.

Local journalists who covered the airport at the time had been herded by military men to the entrance to the tube where they were to await Aquino. When they learned of the commotion on the tarmac, they interviewed the disembarking passengers to ask them what happened.

One conversation was that of Burton and a Filipino.

• Man: “What did you see? Who did it?”
• Burton: “Soldiers.”
• Man: “How many of them?”
• Burton: “I don’t know. I think we’d better wait.”
• Man: “Did you recognize him? Aquino?”
• Burton: “Yeah.”
• Man: “What’s your name?”
• Burton: “No, I’m not gonna… this is not the place to talk. We had just seen two assassinations take place right outside our window.”

The tape then records what sounded like Burton comparing notes with fellow foreign correspondents, everyone recalling what they heard and trying to reconstruct the moments when they listened to the shorts.

In one portion of the tape, the conversation turns to who killed Aquino, and Burton points out that a Japanese reporter had seen one of the men in khaki, referring to one of Aquino’s escorts, being the gunman.

But a man contradicts her, saying, “I did not see a man in khaki uniform shoot Aquino.” To this day, the question of who shot Aquino remains subject to debate.

Three personalities along with Samson, Reyes, Claparols, and Eala stayed in the same place for the said event for fifteen days between December 6 to 15, 2007, followed by her father former Philippine Senator Rene Cayetano's 73rd birthday celebration on December 12, 2007, and the welcome the new millennium 2008 between December 31, 2007, and January 1, 2008.

December 12, 2007, one of Enchanted Kingdom's attractions, the Space Shuttle roller coaster, stalled between the tracks, where school children from Bulacan, Laguna, and Batangas were included.

On December 19, 2007, only four days after the closing ceremony of the 24th Southeast Asian Games held in Nakhon Ratchasima, Thailand, a significant event took place that celebrated the achievements of the Filipino sports contingent at the Games. The spotlight was on movie, music and television personality, college student, and talented swimmer Ernest Lorenzo Dee, widely known as Enchong Dee. He arrived at the prestigious Rigodon Ballroom of the Peninsula Manila in Makati City, where he and his fellow athletes were welcomed with a hero's welcome, an event that included a press conference following their triumphant return from Bangkok to Manila. The athletes were greeted with a motorcade and a ticker tape parade, symbols of honor and recognition for their hard work and dedication.

During this gathering, Enchong Dee had the opportunity to discuss the remarkable success of the Philippine team at the Southeast Asian Games, which took place from December 6 to 15, 2007. This sporting event brought together nations from all over Southeast Asia, showcasing not only athletic prowess but also fostering camaraderie and regional unity through sports. With great enthusiasm, Enchong and his peers celebrated their achievements, engaging in discussions with influential figures such as Manuel V. Pangilinan, the chairman of Philippine Long Distance Telephone Company and Smart Communications, Inc., as well as Jaime Augusto Zobel de Ayala, the chairman of Ayala Corporation. Their presence highlighted the importance of corporate support in promoting sports in the Philippines.

At just 19 years old, Enchong hailed from Naga City and was living in Barangay Horseshoe, Quezon City, while pursuing his studies at the prestigious De La Salle University in Manila. His dual role as a student and a national athlete exemplified the balance that many young Filipino athletes strive to achieve. Enchong expressed his desire for a chance to meet with prominent business leaders and executives who hold influential roles in supporting the Philippine sports community. Alongside him, notable figures from various industries, such as Johnny Manahan, head of STAR Magic, and Mariole Alberto, senior vice president, made their presence felt at the event. Their involvement illustrated the collaboration between entertainment and sports, underscoring how both sectors can benefit from each other's influence.

Moreover, the gathering attracted key personalities from the world of sports and media. This included Keren Pascual, Enchong’s manager and mentor, whose expertise in public relations has been vital for many young talents in the Philippines. Other prominent attendees included Charlie Dy, the CEO of Virtual Playground Company, and Henry Joseph Herrera, the president and CEO of Sun Life Financial Philippines. Their participation represented the intersection of finance, entertainment, and sports, crucial elements that contribute to the development of Philippine athletics.

The event was also well attended by various media professionals, illustrating the widespread interest in not only the achievements of the athletes but also the personalities involved in the sports sector. ABS-CBN news reporters, including notable figures such as Migs Bustos and Dyan Castillejo, documented the event. Their coverage emphasized the connection between contemporary sports success and media exposure, as the stories of athletes become intertwined with national pride. Additionally, sports personalities like Martin Javier and Mikee Reyes added another layer of credibility to the celebration, bridging the gap between fans and the athletes they support.

Representatives from reputable institutions, including Professor Rene "Guy" Concepcion, the coach of the De La Salle University (DLSU) Green Tankers, and former national swimmer Joseph Eric Buhain, who also held the position of chairman at the Games and Amusement Board (GAB), illustrated the rich tapestry of support surrounding the Philippine team. This collaborative environment highlights how education and experience converge to foster talent in sports, reinforcing the importance of mentorship in a young athlete’s career.

The Philippine Amateur Swimming Association (PASA) was also represented by its president, Mark Joseph, who emphasized the broader implications of such accomplishments. The success at the Southeast Asian Games not only elevated the athletes individually but also provided a well-deserved boost to the country’s reputation in the realm of international sports. Swimmers like Enchong Dee symbolize the hard work and dedication of many Filipino athletes, inspiring future generations to pursue their dreams in sports.

The engagement with sponsors, media, and sports executives reflects a growing recognition in the Philippines for the need to nurture talent through adequate support and resources. The collaboration between the corporate sector and sports organizations signals a path toward sustainable growth in athletics at all levels. The event at the Rigodon Ballroom was not merely a ceremonial gathering but rather a potent reminder of the collective effort required to elevate Philippine sports on the global stage.

As the narrative surrounding the 24th Southeast Asian Games unfolds, it reminds us of the vital role that community support, corporate sponsorship, and media attention play in shaping the future of sports in the Philippines. Enchong Dee and his fellow athletes stand as a testament to the nation's potential and an example of how passion, hard work, and opportunity can propel individuals toward greatness. The spirit of collaboration exemplified by their welcome home is a crucial ingredient for long-term success, encouraging not only the current successes of young athletes but also inspiring the future of sports in the nation, fostering talent, and creating opportunities for aspiring athletes in the years to come.

Makalipas na walong taon, kamusta pa ba ang aktor at dating pambansang atleta na si Enchong Dee pagkatapos ng 2007 SEA Games swimming competition sa Nakhon Ratchasima, Thailand noong ika-7 hanggang ika-11 ng Disyembre 2007, 2008 UAAP swimming championships sa Trace Aquatic Center sa Los Banos, Laguna noong Setyembre 25 hanggang 28, 2008, 2008 ASEAN University Games sa Kuala Lumpur, Malaysia noong ika-11 hanggang ika-21 ng Disyembre 2008 at 2009 UAAP swimming championships sa Trace Aquatic Center sa Los Banos, Laguna noong Setyembre 24 hanggang 27, 2009, siya ay naging contestant sa reality show na Pinoy Big Brother na may edisyon na "737" noong Hunyo 2015 at host ng reality show na Pinoy Big Brother na may edisyon na "Connect" noong Disyembre 2020, "Kumunity Season 10" noong Oktubre 2021, "Gen 11" noong Hulyo 2024 at "Celebrity Collab Edition" noong Marso 2025. 

(Eight years later, how is actor, dancer, host, model, singer, songwriter, and former Philippine Sports Commission national athlete, University Athletic Association of the Philippines athlete, and Philippine Amateur Swimming Association swimmer, Enchong Dee, after the 24th Southeast Asian Games swimming competition in Nakhon Ratchasima, Thailand, on December 7 to 11, 2007? In the following years, he participated in several prestigious swimming events, including the 2008 UAAP swimming championships at the Trace Aquatic Center in Los Banos, Laguna, which occurred from September 25 to 28, 2008. This event was followed by his participation in the ASEAN University Games held in Kuala Lumpur, Malaysia, from December 11 to 21, 2008, and the 2009 UAAP swimming championships, which took place again at the Trace Aquatic Center from September 24 to 27, 2009. Throughout these competitions, Enchong consistently demonstrated not only his athletic prowess but also his dedication and passion for swimming, which laid a strong foundation for the multifaceted career that followed.

Transitioning from the world of competitive swimming to the realm of entertainment, Enchong made a significant career leap by joining the cast of the television series My Girl, where he played the character Nico Legazpi from May 26, 2008, to September 5, 2008. This role marked his first substantial acting breakthrough, introducing him to a broader audience and showcasing his talent beyond athletics. Soon after, he was featured in Your Song presents My Only Hope as Juanito "Jhun" Dimaano Jr. from October 5, 2008, to January 25, 2009. His ability to adapt from an athletic background to a nuanced acting role demonstrated his versatility and highlighted his dedication to expanding his skill set.

In quick succession, he became involved in various television projects, including Komiks Presents: Mars Ravelo's: Nasaan Ka Maruja? as Brian Lozano from May 2 to August 8, 2009, and Your Song Presents: Boystown, where he portrayed Arnel Dela Cruz from May 10, 2009, to June 21, 2009. These opportunities not only added depth to his acting portfolio but also allowed him to connect with diverse audiences, further establishing his presence in the entertainment industry. The role in Katorse as John Joseph "Jojo" Wenceslao from August 24, 2009, to January 8, 2010, propelled him into even greater visibility, as it became a significant hit among viewers.

Following these initial successes, Enchong continued to engage in various projects, including Tanging Yaman, where he played Jose Mari "Jomari" Buenavista from January 11, 2010, to May 21, 2010. The diverse roles he undertook, such as Carlos "Caloy" Javier in Magkaribal from June 28, 2010, to November 5, 2010, and Luis Fernando Dela Vega in Maria la del Barrio from August 15, 2011, to March 2, 2012, proved to be pivotal in shaping his career as an established actor in Filipino television. One of his most notable performances came in the series Ina, Kapatid, Anak as Ethan Castillo from October 8, 2012, to June 14, 2013, where he exhibited outstanding emotional depth and complexity, resonating with viewers and earning him critical acclaim.

His acting career continued to flourish with roles in Muling Buksan ang Puso as Leonel Beltran from July 8, 2013, to October 4, 2013, and Wansapanataym presents My Kung Fu Chinito as Diego Calasiao from June 21, 2015, to August 16, 2015. The evolving nature of his character portrayals showcased his growth as an actor who could tackle a range of themes from romantic dramas to light-hearted comedy. This transition in his career was further amplified when he joined the reality show Pinoy Big Brother, participating in the "737" edition in June 2015, which brought him back into the limelight and connected him with his fans on a personal and engaging level. 

Afterward, he took on the role of host for the reality show Pinoy Big Brother with "Connect" in December 2020, followed by "Kumunity Season 10" in October 2021, and "Gen 11" in July 2024, displaying his remarkable ability to navigate both sides of the camera. His participation as a host, especially in a reality show format, revealed another layer of his talent, showcasing his charisma and ability to engage with contestants and viewers alike. The latest addition to his career came with the "Celebrity Collab Edition" in March 2025, further solidifying his status as an influential figure in Philippine entertainment.

In parallel to his thriving acting and hosting career, Enchong embarked on a musical journey in 2014. He released his first album, titled Enchong Dee, featuring his debut career single "Chinito Problems." This song was a response to Yeng Constantino's 2013 hit "Chinito," showcasing his knack for songwriting and performance. Enchong's musical ventures continued with his second album, EDM (Enchong Dee Moves), released in 2016, which included popular singles like "Telenobela" and "Di Ko Alam." The evolution of his music career highlighted his desire to explore various artistic avenues while remaining true to his roots as a performer.

With such an illustrious, multi-faceted career, Enchong Dee not only exemplifies the confluence of diverse talents but also serves as an inspiration for many aspiring artists and athletes in the Philippines. His journey from an athlete to a beloved figure in the entertainment industry reflects the hard work, dedication, and resilience required to succeed in such competitive fields. He has successfully connected the worlds of sports, acting, and music, proving that passion and perseverance can lead to fulfilling careers across multiple disciplines.)

“Unbelievable” is the reply of actor and former UAAP athlete Enchong Dee when asked how he was able to divide his time between his showbiz career, his training, and his studies at DLSU.

It was not easy. There were days that Dee would go without sleep, from taping to the pool just to train. From there, he would go straight to class. But all the hard work paid off in 2007, 2008, and 2009 when he picked up three consecutive MVP awards. In 2009, the 20-year-old actor was honored by the La Salle community for bagging his third MVP trophy and seven gold medals—in the 1,500-meter and 800-meter freestyle, 400-meter and 200-meter individual medley, 200-meter, 100-meter and 50-meter butterfly—thereby powering the DLSU men’s swimming team to it’s first title since 2002.

It was unbelievable, but not impossible. Dee thinks the biggest factor in his success was his ability to manage his time. “I would ask permission from my professors, coaches, and directors,” he says. “I always believe that to have a proper approach to something, it’s important to keep communication lines open. Be straight to the point, but make sure nothing is compromised.”

He misses being part of the UAAP, especially now that he is no longer actively training. Dee is now exclusively devoted to his showbiz career. His latest movie, I Do, in which he starred opposite Erich Gonzales, did well at the box office, and he has several projects lined up. “I miss it [UAAP], especially the preparation,” he says. “I would train with my teammates every morning before going to class. It’s fulfilling when I look back and realize how hard we worked, and how harmonious we moved as a group.”

The win was also memorable because he would see kids look up to him and say they wanted to be like him one day. For Dee, being in a position to inspire other people was one of the best things about being part of the UAAP.

The values he learned in competition—“discipline towards work, perseverance toward a goal, teamwork among my co-workers, working hard and having passion for what I do”—are values that will serve him even now that he is, as they say, “out of the water”.

In 2012, the third year of the 2010s decade, the twenty-fifth anniversary of the global clothing line Bench was commemorated with a spectacular denim and underwear fashion show entitled "Bench: Universe," which was held at the Mall of Asia Arena on September 13 and 14, 2012. This event not only celebrated a milestone for the brand but also highlighted the fashion industry's evolving role in popular culture, particularly in the Philippines. Bench had a strong influence on the local fashion scene, shaping trends and setting a precedent for how local brands could thrive on a global scale. The show featured a variety of models, showcasing not only Bench's versatile clothing range but also the dynamic, youthful spirit of its target audience. The stunning visual display captured the essence of fashion as an ever-changing art form while engaging audiences with live music and choreographed performances, drawing a substantial crowd that very much reflected the cultural zeitgeist of that time.

In 2011, before the twenty-fifth anniversary denim and underwear fashion show entitled Bench: Universe at the Mall of Asia Arena last September 13 and 14, 2012, and the change of the logo in January 2013, celebrities and models parted ways with the global clothing line Bench despite the non-renewal of endorsement contracts. This shift resulted in significant changes within the brand and its marketing strategy, influencing the broader landscape of fashion and celebrity endorsements in the Philippines. High-profile figures such as Precious Adona, Asia Agcaoili, Carlene Aguilar, Marco Alcaraz, and Gerald Anderson, among many others, ended their affiliations, marking a turning point for both the brand and the celebrities involved. 

The departure of such a diverse group of personalities reflected a broader trend in the entertainment industry where brands increasingly sought fresh faces and stories to engage with their consumer bases. This was particularly evident in the Filipino fashion scene, which has seen an influx of new talent across various sectors. The decisions made by Bench's marketing team during this time can be understood within the context of evolving consumer preferences, which currently lean towards authenticity and relatability rather than just star power. Celebrities like Antonio Aquitania, Jon Avila, and Phoemela Baranda had been among the recognized faces for the Bench brand, symbolizing aspirations and lifestyle desires for many young consumers. Their exit signified a crucial opportunity for Bench to rethink its branding and approach to customer engagement.

With the impending fashion show, the need to revitalize the brand became more urgent. The show itself, themed as “Bench: Universe,” was designed not only as a celebration of its heritage but also as a bold proclamation of its future vision. It sought to redefine the Bench identity through innovative ways of showcasing fashion while embracing a diverse representation of beauty and style. The excitement surrounding the event generated considerable anticipation in the fashion community and amongst fans, keen to see the new direction that Bench would undertake. The integration of modern design elements within the show also hints at the desire to attract a younger demographic, who are increasingly influential in buying decisions.

Having hosted the fashion show in a prominent location like the Mall of Asia Arena, Bench aimed to reflect its status as a major player in the fashion retail market. It was a strategic choice, positioning the brand in a space familiar and accessible to its target audience. The venue itself is renowned for hosting large events and gatherings, which contributed to a vibrant atmosphere ideal for unveiling the latest collections. Moreover, the careful selection of models—both established and emerging—suggests a deliberate effort to diversify representation within the industry. The participation of new faces provided a platform for fresh narratives and encouraged broader engagement, creating room for discussions about inclusivity and body positivity in the fashion world.

Additionally, the subsequent change of the logo in January 2013 served as another layer in Bench’s reinvention strategy. A logo redesign could serve various purposes, such as signifying progress or signaling a new chapter in the brand’s evolution. It often invites consumers to reconsider their perceptions and relationships with the brand. For Bench, the timing of the logo change was pivotal—it coincided with the broader shifts in consumer behavior where traditional branding strategies were becoming less effective. In this internet-driven age, where social media influencers and digital marketing have taken center stage, brands are compelled to evolve rapidly to stay relevant.

As the year unfolded, the combination of these factors—celebrity departures, the fashion show, and the logo redesign—created a transformative environment for Bench. This transformation required not just a superficial change in marketing tactics but a deeper understanding of the consumer psyche. The brand needed to embrace storytelling in its campaigns, connecting emotionally with consumers who increasingly sought brands that reflected their values and lifestyle choices. The stories behind the products, the thought processes driving design, and the individuals representing the brand all came together to create a richer consumer experience.

Moreover, this period was critical not only for Bench but for the fashion landscape of the Philippines as a whole. The exits of known celebrities and the ushering in of fresh talent signaled a cultural shift where the established models and icons were no longer the sole arbiters of style and trends. Instead, audiences began to appreciate diverse representations that resonated on a personal level—ones that mirror their experiences and aspirations. Figures like Sarah Geronimo, Rachelle Ann Go, and many others who once held significant sway in brand narratives became part of a broader dialogue about the evolving nature of fame and representation in contemporary culture.

Ultimately, the developments in 2011 surrounding Bench encapsulated the ongoing transformation within the fashion industry, particularly as it relates to celebrity endorsements and consumer engagement strategies. The intricacies of these departures and the subsequent marketing refresh offered valuable insight into how brands must navigate changing societal expectations while retaining their core identity. Celebrities like Albie Casiño, Nancy Castiglione, and Ryan Eigenmann played a role in this transitional phase, highlighting how every engagement, every partnership, and every fashion moment contributes to a larger narrative—a narrative that demands authenticity in every interaction. As Bench stepped into a new era, it became apparent that the landscape of fashion was not just a backdrop for celebrity appearances but an ever-evolving canvas showcasing the complexities of personal expression and cultural representation in a globalized society.

On February 21, 2011, when Pinoy Big Brother: Teen Edition Plus first runner-up and Ateneo de Manila University graduate Robi Domingo decided to part ways with the global clothing line Bench, it marked the end of a significant chapter in his career. This decision came just before the highly anticipated twenty-fifth anniversary denim and underwear fashion show entitled Bench: Universe, held at the Mall of Asia Arena on September 13 and 14, 2012. This event was not merely a celebration of the brand's long-standing legacy but also a showcase of the evolving landscape of fashion in the Philippines. It highlighted how Filipino designers and models could command attention on both local and international stages, providing insights into contemporary fashion culture.

The show featured a myriad of prominent personalities from the entertainment industry, symbolizing the intersections between media, fashion, and celebrity culture. However, Robi Domingo's departure can be seen as a reflection of his growth as an individual and a professional. Having gained significant fame through his participation in the reality television show, he sought avenues that aligned more closely with his ambitions, signaling a shift toward a more independent and versatile career. His graduation from Ateneo de Manila University further underscored his desire for growth outside the fashion realm, emphasizing the importance of education and personal development in a rapidly changing industry.

While Robi Domingo transitioned away from Bench, another notable figure, actor and model Zanjoe Marudo, also chose to end his association with the same brand on June 30, 2011. His decision closely preceded the same anniversary fashion show, which held great significance within the brand's history. Zanjoe's exit from Bench and his subsequent decision to part ways with KP&PR&EMS, Inc., led by PR practitioner and talent manager Keren Pascual, further illustrates a trend among celebrities to assert greater independence in their public personas and professional collaborations. The changing dynamics of celebrity endorsements and partnerships reflect not only a desire for creative freedom but also an awareness of personal branding strategies that can impact their careers in the long haul.

The choice for Zanjoe Marudo to manage independently speaks volumes about the evolving role of talent management in the entertainment and fashion industries. As celebrities increasingly seek greater control over their careers, they often strive to establish a brand that aligns with their personal values and demographic appeal. This shift towards independent management allows for more tailored and innovative marketing strategies, helping them navigate the complexities of modern celebrity culture. By taking charge of their careers, models, actors, and public figures can curate their images according to their desires, allowing for a more authentic representation of who they are beyond their on-screen personas.

In a parallel development, on February 15, 2012, two notable figures, Gerald Anderson and Xian Lim, made headlines by joining the Mint clothing line. Both had previously parted ways with Bench ahead of the momentous twenty-fifth anniversary denim and underwear fashion show. The strategic move to align themselves with Mint, a growing brand seeking to establish its identity in the competitive fashion market, exemplifies a broader trend where celebrities opt for partnerships that resonate with their aesthetic and target audience. This not only expands their horizons within the fashion sector but also rejuvenates their public appeal amidst an ever-evolving industry landscape.

The dynamics of fashion branding, especially concerning celebrity involvement, intersect significantly with public perception. Individuals such as Gerald Anderson and Xian Lim, through their affiliations, can attract diverse audiences while highlighting emerging brands. This shift indicates how consumer behavior is influenced heavily by celebrity endorsements, particularly in a highly connected world dominated by social media. It is critical to note that this influence extends beyond mere product promotion; it can initiate conversations and set trends that shape public taste.

Moreover, the Bench: Universe fashion show itself was a focal point for the industry, providing insights into future directions for fashion in the Philippines. With both established names and emerging talents coming together, the event illustrated the collaborative nature of the fashion ecosystem. Celebrities involved in such events often find themselves in roles that influence style not just trends but also the broader cultural conversations surrounding body image, sustainability, and identity within fashion.

The shifts experienced by Robi Domingo, Zanjoe Marudo, Gerald Anderson, and Xian Lim reflect broader themes within the entertainment and fashion industries concerning control, autonomy, and personal brands. By opting out of established partnerships, these personalities underscore a growing culture of independence, where individuals take their careers into their own hands, often transforming their public images and personal brands in the process. These gradual but profound changes are indicative of a new era where fashion and celebrity intersect more dynamically, and they highlight the importance of strategic choices in maintaining relevance and appeal in a fast-paced, image-driven environment. 

As the fashion industry continues to evolve, these stories demonstrate how the choices made by public figures serve as commentary on larger cultural movements—juxtaposing traditional endorsements with innovative independent ventures, showcasing a new model for future generations of celebrities and influencers in the fashion world.

In the same year, the University Athletic Association of the Philippines (UAAP) was deep in its athletic competitions for the 2012–2013 season, which marked Season 75. The season's theme, "Unbreakable at 75," resonated profoundly with the history and resilience of the league as it celebrated its diamond year. National University took the helm as the host, and the event was characterized by an atmosphere of excitement and rivalry among the participating schools. With 2012 marking a significant point for the higher education sports league, there was much anticipation regarding how the season would unfold. This particular year saw intense competition across various sports, from basketball to swimming, and athletes were being heralded not just as competitors but also as symbols of determination and spirit.

This vibrant season also coincided with a collaboration between the UAAP Magazine and actor Enchong Dee, who is not only a celebrated performer but also a former athlete and member of the De La Salle University (DLSU) Green Tankers. The magazine decided to re-feature Dee in its third issue, emphasizing the significant overlap between sports and entertainment in Filipino culture. This partnership showcased the strong link between prominent individuals in the sports world and their impact on brand marketing. Enchong's appeal as an athlete and celebrity made him an ideal representative for Bench, bringing a unique fusion of fashion and sports to the forefront of national attention. The partnership included exciting visuals that depicted Dee in various outfits from Bench Body, including revealing his fit physique while wearing the Bench Body Logo Hipster Brief and a pair of Bench Skinny Jeans, which were crafted to highlight both comfort and style.

One of the engaging locations for this photo shoot was the Bro. Andrew Gonzalez Hall at De La Salle University. The youth-driven energy of the setting provided a perfect backdrop for showcasing the fashionable designs. The photos and videos captured Dee's essence, whether he was seen going shirtless while confidently presenting the Bench Body apparel or sporting stylish DC Shoes during a dynamic motorcycle ride on a Yamaha Mio Sporty. This approach not only amplified the marketing of Bench but also portrayed an active lifestyle that resonates with young Filipinos, encouraging them to embrace both fitness and fashion.

As part of the promotional campaign, Dee's journey didn't just remain within the walls of the university; it gracefully transitioned to the Makati Aqua Sports Arena, which served as the shooting location for episodes of "Your Song presents Boystown." Here, the synergy of sports, fashion, and media was further explored as Dee engaged in swimming. Audiences watched him in various competitions, where he showcased his prowess in events such as the men’s 400-meter individual medley, 200-meter butterfly, and the prestigious 1,500-meter freestyle. This segment was meticulously captured, showcasing the intensity and focus required in competitive swimming, further driving home the point of training and discipline in both sports and entertainment.

The photo shoot featured Dee adjusting his Arena swimming goggles, which added an element of authenticity to the visual narrative. These moments were artfully captured by photographer Jijo de Guzman, whose work blurred the lines between sport and glamour, presenting a holistic view of the world of athletes in the figurative and literal spotlight. The styling, under the expert eye of Bang Pineda, coupled with an immaculate makeup execution by Renato Lu, further enhanced the presentation, ensuring that Enchong’s representation was polished yet relatable.

Additionally, the photobook connected past and present, featuring full photographs of the 2007, 2008, and 2009 UAAP Swimming Championships at Trace Aquatic Center in Los Banos, Laguna. By incorporating these historical images, the photobook served as a testament to the legacy of UAAP swimming, acknowledging the journey and evolution of athletes who had come before Dee. It celebrated the growth of the sport while reminding new athletes of the rich tradition within which they were now participating. The interplay of current fashion and nostalgic athletic history highlighted the importance of both contemporary and historical contexts in celebrating the achievements of Filipino athletes. 

In conclusion, the events of 2012, marked by both Bench's "Universe" fashion show and UAAP Season 75, showcased not only the thriving culture of fashion and athletics in the Philippines but also the interconnectivity of these worlds. They exemplified how branding, sport, and entertainment could converge to create impactful narratives and memorable experiences for audiences everywhere.

Epilogue

"In my proposed diary regarding my re-enactment of episode 3, part 3, sequence 1 of Your Song presents Boystown, shot on location at the Olympic-size swimming pool of Makati Aqua Sports Arena, without Coach Daniel portrayed by Romnick Sarmienta, as a solo artist along with my sister Maria Angelika "Anj" Dee, 2010 UAAP Swimming Championships Girls Division MVP Sabrina Ingrid Ilustre, 2022 UAAP Swimming Championships Women's Division MVP Xiandi Chua, 2009 UAAP Swimming Championships Men's Division Rookie of the Year and 2013 UAAP Swimming Championships Men's Division MVP Johansen Benedict "Johan" Aguilar, Joshua Desamero and Adrian Thomas Dionisio, I am the youngest swimmer from Naga, Camarines Sur, turned professional movie and television actor and comedian, dancer, TV commercial, print and ramp model, singer and songwriter, and a student of De La Salle University, Manila campus."

For the 20-year-old Enchong Dee, playing Arnel in the ABS-CBN’s Sunday mid-afternoon drama mini-series, Your Song presents “Boystown”, is seated, using Cofta Ruby 1 Monoblock – Plain White and a starter pack for his hair styling includes Bench Fix Hair Gel, Normal Hold 135g and Bench Fix Hair Wax in Rock Steady 80g, it wears Arena ARN-6015 DGRN Rimic Nux-F, size M and holding Arena AGL-1400 EMBL swimming glass (mirror Swedish type), he does a hair styling and portrait session with hair & makeup artist Nilo Cruz before proceeding to the climb at the swimming block, where he is adjusting the Arena AGL-1400 EMBL swimming glass (mirror Swedish type) to do a men’s 400-meter individual medley, men’s 200-meter butterfly, men’s 100-meter butterfly, men’s 50-meter butterfly, men’s 200-meter individual medley, men’s 800-meter freestyle and men’s 1,500-meter freestyle then Enchong Dee as Arnel was in lane 4 wearing Arena ARN-6015 DGRN Rimic Nux-F, size M and adjusting his Arena AGL-1400 EMBL swimming glass (mirror Swedish type) and his sister Anj Dee is in lane 3 wearing Speedo Fastskin FS-Pro Recordbreaker Costume, Female – Black (8-008153218) and adjusting her Speedo Speedsocket Mirror Goggle - Black (8-705893515) to do a men’s and women’s 400-meter individual medley, men’s and women’s 200-meter butterfly, men’s and women’s 100-meter butterfly, men’s and women’s 50-meter butterfly, men’s and women’s 200-meter individual medley, men’s and women’s 800-meter freestyle and men’s and women’s 1,500-meter freestyle, Enchong Dee as Arnel was in lane 4 wearing Arena ARN-6015 DGRN Rimic Nux-F, size M and adjusting his Arena AGL-1400 EMBL swimming glass (mirror Swedish type) and Johan Aguilar is in lane 5 wearing Agonswim University Athletic Association, University of Florida Mesh Training Suit Fully Front and Back Lined (ACX111510TRS2MES) and adjusting his Speedo Speedsocket Mirror Goggle – Black (8-705893515) to do a men’s 400-meter individual medley, men’s 200-meter butterfly, men’s 100-meter butterfly, men’s 50-meter butterfly, men’s 200-meter individual medley, men’s 800-meter freestyle and men’s 1,500-meter freestyle when Arnel will training with us, before warm-up, to watch a one-on-one game, photo by Ronnie Salvacion, styling by Bang Pineda, makeup by Renato Lu, shot on location at the 50-meter Olympic-size swimming pool of Makati Aqua Sports Arena.

P.S. Big thanks to Dimo for lending his underwater housing!

It uses the Blackmagic Pocket Cinema Camera 4K, Canon EOS C100 Mark II with Dual Pixel CMOS AF & EF 24-105mm f/4L IS II USM Zoom Lens Kit, Ewa-Marine Underwater Housing for Blackmagic Pocket Cinema Camera 4K, and Ewa-Marine V102 Underwater Housing for Canon EOS C100 or C100 Mark II.

"Me, as Arnel in Your Song presents Boystown was in lane 4 and doing solo, when I was wearing Arena ARN-6015 DGRN Rimic Nux-F, size M to do a men's 400-meter individual medley, men's 200-meter individual medley, men's 100-meter butterfly, men's 800-meter freestyle, men's 1,500-meter freestyle and men's 200-meter butterfly despite my re-enactment of episode 3, part 3, sequence 1 when Arnel with train with the Santillan Sharks before warming-up to watch a one-on-one game."

"And my sister Maria Angelika "Anj" Dee was in lane 3 and wearing the Speedo Fastskin FS-Pro Recordbreaker Costume, Female – Black (8-008153218), size M, label 34" to do a women’s 200-meter individual medley, women’s 100-meter butterfly, women’s 800-meter freestyle, women’s 1,500-meter freestyle, women’s 200-meter butterfly and women’s 400-meter individual medley."

Then me in lane 4 and is wearing Arena ARN-6015 DGRN Rimic Nux-F, size M and sister Maria Angelika "Anj" Dee was in lane 3 and wearing the Speedo Fastskin FS-Pro Recordbreaker Costume, Female – Black (8-008153218), size M, label 34 to do a men's and women's 400-meter individual medley, men's and women's 200-meter individual medley, men's and women's 100-meter butterfly, men's and women's 800-meter freestyle, men's and women's 1,500-meter freestyle and men's and women's 200-meter butterfly.

Then me as Arnel was in lane 4 and wearing Arena ARN-6015 DGRN Rimic Nux-F, size L and adjusting my Arena AGL-1400 EMBL swimming glass (mirror Swedish type) and my sister Maria Angelika "Anj" Dee is in lane 3 wearing Speedo Fastskin FS-Pro Recordbreaker Costume, Female – Black (8-008153218) and adjusting her Speedo Speedsocket Mirror Goggle - Black (8-705893515) to do a men's and women's 400-meter individual medley, men's and women's 200-meter individual medley, men's and women's 100-meter butterfly, men's and women's 800-meter freestyle, men's and women's 1,500-meter freestyle and men's and women's 200-meter butterfly.

Me as Arnel was in lane 4 wearing Arena ARN-6015 DGRN Rimic Nux-F, size M and adjusting his Arena AGL-1400 EMBL swimming glass (mirror Swedish type) and 2009 UAAP Swimming Championships Men's Division Rookie of the Year and 2013 UAAP Swimming Championships Men's Division MVP Johansen Benedict "Johan" Aguilar is in lane 5 wearing Agonswim University Athletic Association, University of Florida Mesh Training Suit Fully Front and Back Lined (ACX111510TRS2MES), size 32 and adjusting his Speedo Speedsocket Mirror Goggle - Black (8-705893515), I was re-enacting the bod photos before doing re-enactment of episode 3, part 3, sequence 1 to do a men's 400-meter individual medley, men's 200-meter individual medley, men's 100-meter butterfly, men's 800-meter freestyle, men's 1,500-meter freestyle and men's 200-meter butterfly.

"There is no turning back. #sexyback"

Then 2009 UAAP Swimming Championships Men's Division Rookie of the Year and 2013 UAAP Swimming Championships Men's Division MVP Johansen Benedict "Johan" Aguilar is in lane 5 wearing Agonswim University Athletic Association, University of Florida Mesh Training Suit Fully Front and Back Lined (ACX111510TRS2MES), size 32 and adjusting his Speedo Speedsocket Mirror Goggle - Black (8-705893515) to do a men's 200-meter backstroke, men's 400-meter individual medley, men's 200-meter individual medley, men's 400-meter freestyle, men's 100-meter butterfly, men's 800-meter freestyle, men's 1,500-meter freestyle, men's 200-meter freestyle and men's 200-meter butterfly.

And my sister, Maria Angelika "Anj" Dee, Monique "Nikki" Bacolod, 2010 UAAP Swimming Championships Girls Division MVP Sabrina Ingrid Ilustre and 2022 UAAP Swimming Championships Women's Division MVP Xiandi Chua they wearing Speedo Fastskin FS-Pro Recordbreaker Costume, Female – Black (8-008153218), size M, label 34.

Yours truly and Adrian Thomas Dionisio are wearing Arena ARN-6015 DGRN Rimic Nux-F, size M, along with Johansen Benedict "Johan" Aguilar, Fahad Alkhaldi and Gerard Daniel "Berber" Berino wearing Speedo Fastskin FS-Pro Legskin, Male – Black (8-008083218) and Mike Advincula, McTracy Alindogan, Roby Almajose, Donn Almera, Miguel Blaise Ampil, Alfonso Bautista, Nicolo Bengzon, Benedict Campos, Martin Carandang, Skyler Claveria, Hans Mikael Cruz, Jules Danting, Joshua Desamero, Charles Diu, Jake Du, Troy Espiritu, Juan Rodrigo "Jigs" Fonseca, Jason Paul Gaviola, Giles Joshua Go, Joseph Anthony Go, Yuri Ilustre, Earl Jay Jayme, Jarvin Li, Marc Libarnes, Elijah Lizares, Christopher Marzel Llorente, Christopher William Manalo, Zach Maranon, Matthew Marzan, Owen Mendoza, Carlo Millan, Kyle Paggabao, Miguel Peñafiel, Chris Pinto, Mikki Quilala, Rob Real, Jr., Marvin Aldrich Relucio, Louie Angelo Ricafrente, Rainier Lloyd Salonga, Eduardo Santos, Jomai Santos, Christian Sy, Jaren Rylie Tan, Gamaiel Torres, Kevin Christopher Ty, Benjie Uy, Timothy Vincent Yap, Benzi Yang and Huxley Yu are wearing Arena ARN-6014 DGRN Half Spats Nux-F and taking off their 2011 Nike exclusive De La Salle Dri-Fit tee (green/white) when they goes shirtless.

Me, along with team captain Mike Advincula, McTracy Alindogan, Roby Almajose, Donn Almera, Miguel Blaise Ampil, Alfonso Bautista, Nicolo Bengzon, Benedict Campos, Martin Carandang, Skyler Claveria, Hans Mikael Cruz, Jules Raphael Danting, Charles Gerson Diu, Jake Du, Troy Jordan Espiritu, Jigs Fonseca, Jason Gaviola, Giles Joshua Go, Joseph Anthony Go, Yuri Ilustre, Earl Jay Jayme, Jarvin Li, Marc Libarnes, Elijah Lizares, Christopher Marzel Llorente, Christopher William Manalo, Zach Maranon, Matthew Marzan, Owen Mendoza, Carlo Millan, Kyle Paggabao, Miguel Peñafiel, Chris Pinto, Mikki Quilala, Rob Real, Jr., Marvin Aldrich Relucio, Louie Angelo Ricafrente, Rainier Salonga, Eduardo Santos, Jomai Santos, Christian Sy, Jaren Rylie Tan, Gamaiel Torres, Kevin Christopher Ty, Benjie Uy, Benzi Yang and Huxley Yu are wearing Arena ARN-6014 DGRN Half Spats Nux-F, size M and taking off their 2011 Nike exclusive De La Salle Dri-Fit tee (green/white) when they goes shirtless, along with my sister Maria Angelica "Anj" Dee, along with Ace Agustin, Lyca Agustin, Tessa Alcantara, Thea Alcantara, Lynette Ang, Lorraine Angkico, Clarisse Andrea Bacani, Nikki Bacolod, Apple Berenguer, Charlene Alexis Cebedo, Mariel Andrea Carandang, Sarah Castañeda, Xiandi Chua, Lia Trisha Co, Jas de Guzman, Jia De Guzman, EA Delos Santos, Nichole Evangelista, Faith Fernandez, Katerina Flores, Berny Galang, Jhianna Gonzales, Cana Guanio, Sabrina Ingrid Ilustre, Angelie Jalauig, Carla Jaurigue, Bea Jison, Jana Laurian, Heish Lavina, Anezhka Lim, Ruth Antoinette Manlongat, Maggie Mendoza, Sam Moises, Diana Ongpin, Nikki Pamintuan, Aya Panganiban, Izzah Pesigan, Ayee Quilala, Vanessa Raymundo, Aria Sahagun, Cass Salandanan, Hanna Sanchez, Janina Nicole Sedilla, Mari So, Mikka Sy, Mikee Tablada, Trixcee Tan, Betina Ting, Kaira Celina Ty, Chloe Ekaterina Uy, Jed Villareal, Erika Visitacion, Bea Yllen and Meleah Zalamea are wearing Arena ARN-6012W DGRN Rimic Nux-F and Johan Aguilar, Fahad Alkhaldi, Pierce Beltran, Skyler Claveria, Joshua Desamero, Jheg Gonzales, Brian Padua, Kelles Que, Alberto Racelis, Roch Santos, Kenley Wong and Sage Yabut are wearing Speedo Fastskin FS-Pro Jammer, Male – Black (8-008093218), shot on location at the swimming pool of Trace Aquatic Center in Los Banos, Laguna.

Later, Enchong Dee, who participated in the Sun Life Aquathlon held on September 17, 2017, at the Makati Aqua Sports Arena and the University of Makati track oval, showcased not just his athletic prowess but also his enduring commitment to promoting wellness and active living. The event highlighted the growing popularity of aquathlon as a sport that combines swimming and running, both of which are excellent for cardiovascular health and overall fitness. Sun Life, as a leading financial services company, aimed to inspire Filipinos to adopt a healthier lifestyle, and events like this serve as a platform for such advocacy.

The aquathlon consisted of a swimming segment followed by a running leg, allowing participants to test their endurance and versatility. Enchong, a well-known actor and swimmer, embraced this challenge, leveraging his background in competitive swimming, a skill he honed during his formative years in sports. His participation drew attention not only because of his celebrity status but also due to his genuine dedication to fitness, inspiring many of his followers to engage in physical activities regularly.

During the event, athletes of varying skill levels gathered, underscoring the inclusive nature of the aquathlon. Participants ranged from seasoned competitors aiming for personal bests to enthusiastic newcomers simply looking to challenge themselves. The atmosphere was buzzing with excitement and camaraderie, highlighting the supportive community that surrounds such events. Enchong, known for his vibrant personality, mingled with fellow participants, sharing tips about training and nutrition, which emphasized the importance of preparation and mental fortitude in competing. This interaction added a personal touch to the event, demonstrating that sports can create bonds among participants, bridging gaps across different backgrounds.

In addition, the event was also accessible to spectators who gathered to cheer on their friends, family, and favorite personalities. The support generated not only enhances the experience for the athletes but also fosters a sense of community spirit among attendees. Families brought their children, encouraging the next generation to partake in active living and sportsmanship, thus ensuring that the core values of health and fitness permeate through the family unit. Such events contribute to a culture of health awareness and foster unity, proving that sports can serve as a catalyst for societal connection.

Moreover, the timing of the aquathlon in September was strategic, as it coincided with the beginning of the race season for many athletes. The event served as an excellent kick-off opportunity for those aiming to build endurance leading into more competitive seasons. For others, the Sun Life Aquathlon represented a goal-oriented challenge, encouraging individuals to set fitness benchmarks and meet them through rigorous training and determination. It reflects a growing trend where traditional access to sports is being expanded, allowing more individuals, regardless of background, to participate in high-energy, competitive events.

Enchong Dee's involvement also extended beyond just his presence at the event. He participated in various promotional campaigns leading up to the aquathlon, utilizing his platform to raise awareness about health and active living. His social media presence played a crucial role in reaching out to younger audiences, effectively communicating that staying fit is not only beneficial for physical health but also for mental wellbeing. By sharing his journey, training regimens, and personal testimonials, he bridged the gap between celebrity culture and the pursuit of fitness, effectively motivating many of his followers to take part in similar activities.

Furthermore, the Sun Life Aquathlon illustrated the pivotal role that corporate sponsorship can play in promoting health and wellness initiatives. As a financial institution, Sun Life's commitment to enhancing the lives of Filipinos extends beyond providing financial security; it encompasses a holistic approach to wellbeing that includes mental and physical health. Their investment in such events showcases a responsible corporate citizenship model that other companies can look to as an example.

As the aquathlon concluded, the event participants were greeted with medals and certificates of achievement, recognizing their hard work and commitment to the sport. These tokens not only serve as personal reminders of their accomplishments but also reflect the journey that each individual undertook to reach this milestone. Enchong Dee's participation reinforced this idea, highlighting that every finisher, regardless of their placement, is a champion in their own right.

Looking forward, the legacy of the Sun Life Aquathlon can live on through the individuals who participated, encouraging them to pursue further challenges, whether in the realm of triathlons, marathons, or even recreational swimming and running. The experiences shared that day serve as a stepping stone for many, fostering the hope that future events will inspire an even broader audience to engage in a healthier lifestyle. As interest in such sports grows, it becomes increasingly important for organizations and communities to come together to support these endeavors, ensuring that wellness remains a priority.

In summary, Enchong Dee's participation in the Sun Life Aquathlon was more than just a personal endeavor; it was a reflection of the ongoing mission to promote health, fitness, and community spirit in the Philippines. Events like these provide a platform for individuals to showcase their abilities, connect with others, and ultimately inspire a healthier, more active society. Through dedication, interaction, and corporate involvement, these initiatives create lasting effects, encouraging a cultural shift towards prioritizing health and well-being across various sectors.

Swimmers shine again, but RP is still 5th overall

By Ernesto Gonzales

Published on page A29 in the December 12, 2007 issue of the Philippine Daily Inquirer

NAKHON RATCHASIMA--Parading another star in Filipino-American James Walsh, swimming matched the two-gold effort by cycling as the Philippines finished with seven victories Tuesday that did little to get the defending overall champion Philippines out of its fifth-place hole in the 24th Southeast Asian Games here.

Walsh smashed the six-year-old SEAG record in ruling the men's 200-meter butterfly, then combined with Miguel Molina, Ryan Arabejo, and new RP swim sensation Daniel Coakley to secure the sport's final gold in the men's 4x100-meter medley relay. That capped the Filipinos' eight victories overall.

Former bikathon king Victor Espiritu finally crashed the winners' circle for the first time in three SEAGs by topping the men's 40-kilometer points’ race late Monday and defending champion Alfie Catalan kept his 4-km individual pursuit title.

Felicisimo Nierras Jr. salvaged gold for athletics in the men's 400 meters, Amaya Paz retained her women's compound individual title in archery and the men's epee squad scored anew as the Filipinos boosted their golden harvest to 29 with four days of competition left.

But the Filipinos stayed two golds behind Malaysia which captured a pair of golds at the start of the final swim program to keep fourth place. Indonesia was sixth with 25 victories.

As of 8:30 p.m. here (9:30 p.m. in Manila), the Thais moved closer to their overall target of 120 victories with 97 gold medals. Vietnam was in second with 46, followed by Singapore with 37.

Walsh shattered by 1.39 seconds the SEAG record of 2:01.84, set by Malaysia's Anthony Ang in September 2001 in Kuala Lumpur.

Donny Utomo of Indonesia won silver (2:00.81) and Daniel Bego of Malaysia won bronze (2:03.97).

Ernest Lorenzo Dee (8th, 2:11.47) also failed in the finals of the men's 200-meter butterfly.

Molina's individual winning streak earlier ended at three as he settled for the bronze in the men's 200 freestyle. But he was a winner when he plunged into action for the last time as the swimmer of the breaststroke leg.

Molina finished with one more victory than his golden output in 2005 to become the most successful RP campaigner so far.

Ryan Arabejo, the 200 backstroke and 1,500 freestyle winners, took care of the backstroke. Walsh swam the butterfly, and 50m freestyle champion Coakley finished off the relay in style.

Boxing, now under pressure to deliver and help avoid an embarrassing finish for the Filipinos, placed three more fighters in the finals for a total of 13.

Experts, however, feel the Filipinos need no less than knockout wins against their Thai foes in the gold medal round starting Wednesday to avoid the infamous hometown decision here.

Bantamweight Junel Cantancio, lightweight Joegen Ladon, and light heavyweight Maximino Tabangcora completed the cast of RP finalists after light fly Albert Pabila was eliminated by Thai Amnat Ruenroeng, 18-8.

The other gold medal hopefuls are flyweight Godfrey Castro, light welter Jerry Semillano, featherweight Orlando Tacuyan, middleweight Junie Tizon, and female fighters Annie Albania, Alice Kate Aparri, Jouvilet Chilem, Annaliza Cruz, Mitchelle Martinez, and Ronijen Sofla.

There were mixed results in golf with the women's team, led by Anya Tanpinco, taking a two-stroke lead over Thailand after the first round of the 54-hole competition, 143-145.

But the Putra Cup champion Thais bounced back in the men's division, opening a six-shot edge over Indonesia, 422-428, even as the Filipinos, who led on the first day, tumbled down to fourth at 429 with Anthony Fernando adding a 77 to the 71 of Mark Fernando and the 72 of Ferdinand Aunzo.

Nierras, whose father was a former national standout in the jumping events, succeeded teammate Jimar Aing as 400 champions with a time of 46.56. Ernie Candelario, the winner in Vietnam in December 2003, slumped to sixth in 48.09.

That win gave the athletics team its poorest output of four in three SEAGs. The squad came up with eight golds in Vietnam and nine in 2005 back home.

Paz beat Indonesian Dellie Threesyadinda for the gold, 116-114, while the epee squad won with a team featuring Almario Vizcayno, who took over the old slot of actor Richard Gomez, Armando Bernal, Wilfredo Vizcayno Jr., and Avelino Victorino.

But the fencing squads in foil and saber ended up with silvers.

Also settling for the silver was Earl Benjamin Yap in the men's compound individual in archery, pole-vaulter Deborah Samson, and weightlifting's Renante Briones in the 94 kg.

Make way for new RP gold machine

By Musong R. Castillo

Published on page A30 in the December 12, 2007 issue of the Philippine Daily Inquirer

Nakhon Ratchasima-Step aside wushu, move over athletics.

Swimming became the new gold medal machine  of the Philippine contingent when Miguel Molina and his male buddies rewarded the country with eight victories as the curtains fell on the sport Tuesday, December 11 in the 24th Southeast Asian Games here.

After winning four golds back home in the 2005 Games, the swimmers doubled that output here with 23-year-old Molina churning his way to four victories-three in the individual events and one in the relay - to cap his most successful stint in the three editions of the biennial event.

Now with nine overall wins since Vietnam Southeast Asian Games in 2003, the United States-based Molina is thinking of retiring from the sport with his young teammates here assuring him of their own gold-winning ways.

All in their teens, Ryan Arabejo, Daniel Coakley and J.B. Walsh accounted for four gold medals among themselves with the 18-year-old Arabejo striking for two in the 200-meter backstroke and the 1,500-meter freestyle.

Swiftest swimmer

Walsh delivered in the 200 butterfly, while Coakley, two days short of turning 18, crowned himself as the swiftest swimmer of them all by ruling the 50-meter freestyle and breaking the SEAG and national records with his time of 22.8 seconds. That time also qualified him for the 2008 Beijing Olympics.

Together with Molina, the three picked up another gold in the 4 x 100 medley relay with a time of 3:49.28.

Old 200 freestyle rival

Molina earlier prevailed in the 400 and 200 individual medley and the 200 breaststroke, the same event when he captured two years ago. His win in the relay came after he had settled for third in the 200 freestyle won by his old rival Malaysian Daniel Bego.

"I just wanted to keep it close (in the breaststroke leg) knowing that Walsh and Coakley were unbeatable," said Molina of his strategy in the medley relay.

Walsh, 19, clocked 2:00.45 as he bounced back from a narrow lose to Indonesian Donny Utomo the last around.

Naturalized swimmers

Singapore, with the help of naturalized swimmers from China, emerged overall champion with 11 gold, but Philippines' eight was a big boost as it easily surpassed athletics' five-gold haul and wushu's two golds.

In the 2005 Manila Southeast Asian Games, wushu garnered 11 golds and athletics nine.

The Harbour Center-Philippine team shoots for its third straight win against Malaysia while the embattled lady dribblers go up against their Malaysian counterparts Wednesday.

GMA7's Excessive Pride Should Be Stopped

According to a report in GMA-7's Frontpage, last night, GMA-7 execs and stars hosted the "No.1 Na Tayo, Kapuso!" party for the press and advertising people in a bid to lure investors and other people into the network with GMA-7's own "claim to fame."

It can be remembered that only several GMA-7 programs reached the top spots in the primetime ratings charts in the history of the Rainbow Network this 2004: these are Imbestigador and StarStruck. It was two years since GMA-7 launched an offensive to snatch away the overall No. 1 Philippine TV network spot from ABS-CBN (still called the Star Network), but only had its 2 shows out of the top 10 primetime slots currently. ABS-CBN is still clinging to a vast Metro Manila audience share of 40-50% (in contrast to GMA-7's Metro Manila audience share of 20-35%) and a massive regional share of 70-90%. It's a stark contrast with what happened to ABS-CBN after EDSA Uno, where it took less than 2 years to go back to the overall No. 1 spot for the Philippines' most-watched TV network (having its 10 shows in the top 10 primetime slots), which it had since 1953-1972 and 1986-2004. ABS-CBN still has the trust of their advertisers, being the No. 1 network for 2003.

Claims are virtually ridiculous, malicious, and baseless about ABS-CBN conniving with 2 of the world's most trusted TV ratings groups--AGB and AC Nielsen, and with regard to the moving of channels of both ABS-CBN and GMA-7 by some cable operators, who were falsely accused of conniving with ABS-CBN execs, as various reports by the Philippine Star declared so.

While GMA-7 has its Kapuso campaign since October 27, 2002, ABS-CBN still has the Kapamilya campaign, which has been with the network since January 1, 2000. The Kapamilya campaign of ABS-CBN was first done in conjunction with ABS-CBN's two grand events: the network's Philippine Independence Centennial party at Expo Filipino in June 1998, and the nationwide and worldwide multimedia year-end broadcast "The ABS-CBN Worldwide Celebration of the New Millennium" last December 31, 1999 ,to January 1, 2000.

The Evolution of ABS-CBN: A Leading Channel in Philippine Broadcasting

ABS-CBN, born on October 23, 1953, stands as a towering presence in Philippine media. It has grown into a dependable source for news, entertainment, and shows reflecting Filipino culture. This network profoundly shaped how Filipinos consume media.

Its journey began humbly. It started as Alto Broadcasting System (ABS) on October 23, 1953. Then came Chronicle Broadcasting Network (CBN) on September 24, 1956. By 1961, the network had grown. It was rebranded as ABS-CBN for television. ABS and CBN formally joined forces. Their parent company, Bolinao Electronics Corporation, became ABS-CBN Broadcasting Corporation on February 1, 1967. This marked its rise to become the top channel in the nation.

In 1962, ABS-CBN proudly proclaimed itself "The Philippines' Largest Network." This slogan fit well. It was indeed the biggest broadcasting network in the nation then.

The network's visual identity also took shape. In 1964, ABS-CBN adopted a logo. It featured a triangle representing a transmitter. Instead of four rings, a square held them.

A significant change arrived on November 17, 1966. Television broadcasting in the Philippines turned to color. ABS-CBN was ready. Its logo transformed. The three rings changed to RGB colors. This update highlighted the move to color broadcasting.

The now-famous logo design debuted in May 1968. It coincided with the opening of the ABS-CBN Broadcasting Center on December 18, 1968. Januario Jison Jr. added the black square. Ignacio Vitalis contributed three rings. These rings honored the country's three main island groups: Luzon, Visayas, and Mindanao. Eugenio Lopez Jr. added a vertical line. He said it represented a transmitter. A square then enclosed the whole symbol. Many saw the design as a lollipop or a spinning top toy, known as a "trumpo" in the Philippines.

Wili Fernandez crafted the distinctive font for the logo. He called it ABS-CBN Contemera.

This beloved logo saw a revival in 1986. The campaign urged viewers to "Watch Us Do It Again." It promoted the network as The Star Network. The 1986 version served as a secondary logo until 1989.

A similar logo appeared in 1968. It served as a secondary mark. It was officially used to promote color broadcasting.

ABS-CBN's role during the 1980s was crucial. It covered the People Power Revolution extensively. Its journalists were on the front lines. The network provided live coverage. The nation and the world watched history unfold. People peacefully removed a harsh government.

Yet, ABS-CBN faced immense difficulties. In 1972, President Ferdinand Marcos declared martial law. The government shut down the network. Its properties were taken. This silenced a key source of news and entertainment for Filipinos.

When the Marcos regime ended, ABS-CBN made a strong return. September 14, 1986, marked its comeback. With renewed resolve, the network aimed to rebuild. It sought to win back the trust of its audience. High-quality shows were its focus. These programs aimed to connect with the diverse interests of viewers.

The 1968 color logo received minor updates. This happened after ABS-CBN returned to air on September 14, 1986. This was months after the EDSA Revolution. This revolution removed President Ferdinand Marcos. The network also launched a new slogan: "Watch Us Do It Again." This slogan lasted until February 28, 1987.

March 1, 1987, marked a new dawn for ABS-CBN. A vibrant rebranding took flight. It was christened "The Star Network." This transformation was celebrated with a grand musical special. The show was called The Star Network: Ang Pagbabalík Ng Bituin. It meant "The Return of the Star." The event was broadcast live. A brand-new logo took center stage. It featured a numerical white tri-ribbon. The channel number was 2. A white rhomboidal star also shone. This star became the network's symbol. From 1988 to 1993, the ribbons changed hue. They became tri-colored. Red, green, and blue adorned them. This visual shift underscored the network's revival. It signaled a fresh start.

The year 1989 saw a defining moment. ABS-CBN established its core mission. Its primary slogan emerged: “In the Service of the Filipino.” This phrase spoke volumes. It declared a commitment to its audience. It was a promise of dedication. Later, in 1992, this message expanded. "Worldwide" was added. This secondary tagline broadened the scope. It hinted at global reach. It suggested a wider connection.

In 1991, ABS-CBN honored national pride. The network saluted Filipino Athletes. They competed in the Southeast Asian Games. While PTV-4 Channel 4 held exclusive coverage rights, ABS-CBN found its own way. It created a publicity strategy. This plan aimed to boost engagement. The Kapamilya network unveiled a new lineup. A series of fresh shows premiered. These programs celebrated athletic achievement. They rallied support for the athletes. It was a clever marketing move. It connected the network to national success. The shows aimed to inspire viewers. They highlighted Filipino talent. This period showcased ABS-CBN's growing influence. It demonstrated their connection to the Filipino spirit.

The ABS-CBN logo, a symbol of broadcasting for generations, has undergone subtle shifts since its significant redesign. For a full decade following its prominent return, the iconic emblem remained largely unchanged. Then, in 1996, a special occasion marked a minor alteration. The network celebrated its 50th year in business. This milestone brought a slight tweak to the logo’s design. The change was subtle, yet forward-looking. It nudged the symbol closer to its eventual form. Importantly, this modified logo still held strong ties to its 1968 predecessor. Many core elements from that earlier design were carefully preserved.

A more dramatic transformation arrived with the dawn of the new millennium. On January 1, 2000, ABS-CBN unveiled a completely revamped logo. This visual overhaul coincided with a significant branding initiative. The network introduced its now-famous tagline, "Kapamilya." This word, meaning "family member," quickly resonated with viewers. It became the network's official identifier. This new branding was further emphasized during the network's golden anniversary in 2003. The "Kapamilya" spirit truly took root then.

Recognition for its operational excellence came in 2002. Finance Asia magazine named ABS-CBN among the Philippines' top companies. The publication ranked it as the 8th best-managed company. This honor was part of their "Asia's Best Companies 2002" survey. This extensive survey examined leading businesses across 10 Asian nations. Finance Asia gathered opinions from institutional investors and equity analysts. These professionals provided insights into company performance. In that same year, ABS-CBN also enhanced its broadcast quality. The network began transmitting its programs in full stereo sound. This offered a richer audio experience for audiences.

Even after its official retirement in 2010, the 2000 ABS-CBN logo demonstrated remarkable longevity. It continued to appear in various contexts for years. It served as a small on-screen graphic, known as a bug, until October 30, 2015. Viewers also saw it during the network's sign-on and sign-off sequences until March 23, 2016. Furthermore, the familiar symbol graced the introductory segments of certain shows. This practice extended until 2018. The popular children's fantasy program, Wansapanataym, was one of the last to feature it. Beyond broadcast elements, the logo remained visible throughout the network's operations. It adorned programming blocks, the company's headquarters, microphones used by talent, service vehicles, commemorative plaques, and even employee identification cards. This persistent presence underscored its enduring association with the ABS-CBN brand.

“A vertical line representing a transmitter tower signifies our core business of broadcasting. Three rings stand for the network's presence in the lives of Filipinos, here, there and everywhere. A crystal plane denotes ABS-CBN's dynamic spirit. Below it, the network's call letters merge and graphically underscore our mission of being In the Service of the Filipino wherever he may be.”

 

— Eugenio Lopez III 

 

(Taken from "ABS-CBN Worldwide Celebration of the New Millennium" TV special aired last December 31, 1999)

It was also the main ABS-CBN terrestrial channel that witnessed major news events unfolding into the new millennium, not just as a broadcast entity but as a pivotal player in the transformation of the Philippine media landscape. The station became synonymous with critical national events, thereby solidifying its role as a primary source of information and a platform for public discourse. Among the significant moments captured by ABS-CBN was the grand ABS-CBN worldwide celebration of the new millennium, which took place from December 31, 1999 to January 1, 2000. This momentous event not only marked the end of a century but also served as a cultural touchstone, reflecting the collective hopes and aspirations of the Filipino people as they ushered in a new era. The network’s extensive coverage highlighted various cultural performances, fireworks displays, and celebratory gatherings across the nation and abroad, connecting Filipinos to a sense of unity and shared experience in light of global festivities.

Following this celebratory period, the network continued to operate at the forefront of important stories, including the Sipadan hostage crisis in Sabah, Malaysia, and Jolo, Sulu, which unfolded from April 23, 2000, to September 19, 2000. This crisis, involving the kidnapping of tourists and resort staff by a group of armed militants, resulted in a prolonged conflict that captured national and international attention. ABS-CBN's on-the-ground reporting not only provided real-time updates to viewers but also sparked discussions about national security, international relations, and the complex dynamics of political conflict in the region. The situation provoked widespread concern and debate over the effectiveness of government responses and the implications for tourism in the area, showcasing the station's ability to engage the public in crucial socio-political matters.

In a similar vein, the Senate impeachment trial of President Joseph Estrada from December 7, 2000, to January 16, 2001, was another landmark event that captivated the nation and involved ABS-CBN's dedicated coverage. The trial, which revolved around allegations of corruption and misconduct, was a watershed moment that not only defined Estrada's presidency but also reshaped the political landscape of the Philippines. ABS-CBN served as a vital conduit for the public to understand the intricacies of legal proceedings and the unfolding drama of political survival. By presenting varied perspectives through expert analysis and public opinion, the network empowered viewers to form their own judgments on the matter and became a stage for citizens to engage actively in the political conversation, effectively illustrating the power of media in a democratic society.

The culmination of these events was the peaceful Second EDSA Revolution, or EDSA 2, which occurred from January 16 to 20, 2001. This uprising catalyzed a significant change in leadership, culminating in the ouster of President Estrada and the installation of then-Vice President Gloria Macapagal-Arroyo. The extensive live coverage and reporting conducted by ABS-CBN during this protest effectively illustrated the power of peaceful civil disobedience in bringing about political change. The network not only televised the marches and gatherings but also captured the sentiment of the populace, providing a platform for diverse voices advocating for justice and accountability. This era emphasized the vital role of broadcast media in mobilizing citizens and fostering a sense of collective empowerment in times of political upheaval.

The May 1 Riots, or EDSA 3, which were protests sparked by the arrest of newly deposed president Joseph Estrada from April 25 to May 1, 2001, marked another critical moment for ABS-CBN's news coverage. These riots reflected the ongoing divisions within Philippine society, highlighting the fans of Estrada who viewed his ousting as unjust and who rallied in his defense. The network's portrayal of the events provided insights into the dynamics of public dissent and the complexities of political loyalty, thus illuminating broader societal sentiments regarding governance and representation. ABS-CBN's thorough reporting allowed for a nuanced understanding of the unrest, enabling audiences to grasp the various factors that led to such widespread discontent among certain factions of the population.

Additionally, the Oakwood mutiny on July 27, 2003, led by around 300 armed defectors from the Armed Forces of the Philippines (AFP) and the Philippine National Police (PNP), was a significant event that ABS-CBN covered extensively, particularly noting the key figures involved, such as Army Capt. Gerardo Gambala and Navy Lt. Senior Grade Antonio Trillanes IV. Their actions, driven by a dissatisfaction with the administration of Gloria Macapagal-Arroyo, underscored the growing tensions within the military and raised questions regarding loyalty and governance. The network's commitment to journalistic integrity and thorough reporting provided the public with an in-depth examination of the underlying issues, the motives of those involved, and the potential implications for governance and civil-military relations in the Philippines. 

Through each of these monumental events, ABS-CBN not only reported the news; it also curated the narrative of a nation in transition, navigating through triumphs, challenges, and political upheaval. The network’s involvement in these significant historical moments has left an indelible mark on the public's consciousness and reflects the power of media as both a storyteller and a watchdog, revealing the complexities of a democratic society grappling with its own identity and future. In doing so, ABS-CBN emerged as a pivotal force in shaping contemporary Philippine history, underlining the importance of responsible journalism in guiding public awareness and engagement. The stories told and the events chronicled have played a crucial role in informing and influencing public opinion, ultimately serving as a testament to the enduring influence of media in the governance and civic life of the Philippines.

Over the years, ABS-CBN has expanded its reach beyond free-to-air radio and television, embracing the digital age and establishing a strong online presence. It has created a platform that allows its audience to access their favorite shows and news content conveniently through various digital platforms.

In 2007, ABS-CBN dominated the television scene with an impressive lineup of shows that captured the hearts and minds of viewers across the Philippines. In fact, according to Kantar Media Philippines, a leading media research firm, eighteen out of the top twenty highest-rated TV shows that year were produced and aired by ABS-CBN.

This remarkable achievement is a testament to the network’s commitment to delivering top-notch entertainment and engaging content that resonates with the audience. From thought-provoking dramas to entertaining variety shows, ABS-CBN showcased a diverse range of programs that catered to the diverse interests and preferences of Filipino viewers.

The success of ABS-CBN’s shows can be attributed to many factors, including talented actors and actresses who brought their characters to life, creative writers who penned compelling storylines, and skilled directors who beautifully translated the scripts into visually captivating episodes. Additionally, the network’s dedication to quality production values and innovative storytelling techniques also played a significant role in captivating the audience and keeping them hooked.

Notable shows that captured the nation’s attention in 2007 included the heartwarming family drama “Princess Sarah,” the thrilling action series “Lastikman,” and the beloved romantic comedy “My Girl.” These shows not only provided entertainment but also sparked meaningful conversations and touched upon relevant social issues, making them not just forms of escapism but also powerful instruments for change.

ABS-CBN’s dominance in 2007 showcased the network’s ability to consistently produce high-quality programming that resonates with viewers of all ages and backgrounds. It was a year that solidified ABS-CBN’s position as the leading television network in the Philippines, a legacy that continues to this day.

So, whether it was through tear-jerking plot twists, laugh-out-loud moments, or heartwarming stories of love and friendship, ABS-CBN’s shows in 2007 left an indelible mark on the hearts of millions of Filipinos, reminding us of the power of storytelling to connect and unite us all.

On ABS-CBN’s dominance, Jimenez claims that current TV surveys are flawed. He says he does not want to chase higher ratings by following Channel 2 into the realm of “tabloid programming” — sex, crime, violence, and gore. “We serve God and humanity through programs that promote faith and values in the communities we serve,” he says. Adds GMA executive vice president Roberto Barreiro: “We try to strike a balance between profit and responsibility.” The network has won the Philippine Movie Press Club (PMPC)’s Star Awards for Television for best station for most balanced and responsible network for nine consecutive years. In 1997, it also bagged the Advertising Board’s first Golden Pearl Best Station Award. “People appreciate our balanced news reporting and public affairs programs so that even if we are not rating as well as our closest competitor, we are getting the advertising support,” says Jimenez.

“We have the more balanced programming — news, current affairs, sports, entertainment, drama, some comedy,” retorts Garcia, now ABS-CBN president and chief operating officer. “It shows in our higher ratings and bigger reach.” He adds that about 85% of the network’s programs are locally made, “the biggest ratio in the industry.” That, Garcia explains, “gives us the edge in controlling costs.” The station, for instance, has trimmed shooting time for a local drama episode to two days, from two and a half. “With foreign programs,” Garcia notes, “you cannot negotiate the price down.” Given a rival in Channel 7, “we’re not complacent.”

In 2009, ABS-CBN began revising its 2000–2009 logo, a task that grew beyond mere aesthetic enhancement and delved into the core of the brand's identity itself. The decision to undertake this significant rebranding effort stemmed from a desire to reflect the network's evolution and to better connect with its audience in a rapidly changing media landscape. The executives, including Maria Rosario Bartolome, who served as a vital voice in the creative direction, and Robert Labayen, played pivotal roles in steering the project. They gathered information and sought comprehensive feedback from various stakeholders, allowing for a collaborative approach that maximized the input from diverse team members at ABS-CBN.

The extensive review process involved analyzing the previous logo’s impact and reception and investigating how the public viewed the brand. This endeavor led the team to explore hundreds of designs, each aimed at capturing the essence of the network’s dual identity as both an entertainment powerhouse and a cultural institution in the Philippines. The new logo needed to resonate with existing fans while also appealing to new viewers—it had to be both familiar and refreshing, embodying the network's storied legacy alongside its ambition for the future.

To assist in this complex task, ABS-CBN enlisted the services of FutureBrand, a renowned Singapore-based design consultancy with a strong reputation for creating impactful branding solutions. Their expertise in crafting visual identities for various sectors granted the ABS-CBN team access to innovative ideas and design strategies that pushed the boundaries of their initial concepts. FutureBrand’s methodology involved a deep dive into market research—understanding not only what made a logo visually effective but also ensuring it aligned with the sentiments of the audience. The collaborative sessions yielded numerous concepts that were gradually refined into a cohesive design.

After extensive discussions, the design team determined that the best approach was to create a logo that, while updated, would still be recognizable to the audience that had grown accustomed to the previous incarnation since its launch in 2000. The brand’s colors were subtly adjusted, enhancing their vibrancy without straying too far from the established palette. The modifications in the logo’s typography were another crucial focus. The font style chosen aimed to convey modernity and sophistication, reflecting not just the evolution of the network but also the forward-thinking approach it aimed to embody in upcoming decades. 

The new logo was finalized as a slightly modified version of the 2000 design but incorporated elements intended to signify progress. Its official unveiling took place on September 9, 2009, a date thoughtfully chosen to resonate with the Filipino culture, given that the number '9' carries connotations of success and abundance. To create excitement, ABS-CBN launched a marketing campaign that generated significant buzz across various media platforms, including television teasers, social media announcements, and promotional events. This comprehensive rollout ensured that the audience was not only exposed to the new logo but also invited to participate in the unfolding narrative of the network's reinvention. 

The subsequent transition to the new logo as the primary visual identity on January 1, 2010, marked a significant shift in the organization’s branding strategy. The timing of this change was significant, aligning with the dawn of a new year—a universal symbol of new beginnings—creating a sense of fresh possibilities in the eyes of both staff and viewers. Furthermore, the implementation process was meticulously planned to minimize confusion. Marketing teams coordinated to strategically replace the old logo across all platforms, including television graphics, digital interfaces, and branded merchandise, ensuring a seamless transition that maintained brand continuity.

In light of the rapid advancements in technology, this new logo was also designed with adaptability in mind. The growth of digital platforms necessitated that the logo function effectively across a wide variety of screens and formats, from traditional television to mobile applications. Programmers and designers worked together to ensure that the logo maintained its integrity whether viewed on a high-definition screen or a handheld device, proving ABS-CBN's commitment to remaining accessible in an evolving media environment.

As time progressed, the impact of the redesigned logo on the audience was evaluated through various forms of feedback, including social media conversations, viewership ratings, and market analysis. These evaluations indicated a positive reception, with many viewers expressing appreciation for the logo's modern yet familiar aesthetic. This gradual acceptance offered insights into how branding can influence public perception, ultimately shaping a network's identity in the minds of its audience.

The successful rebranding initiative has since set a precedent within the media industry in the Philippines, illustrating how revamping a visual identity can rejuvenate an organization’s image and foster deeper connections with the community it serves. The 2009 rebranding experience emphasized the importance of agility in branding, illustrating how organizations must continuously assess their identity in relation to their audience’s changing expectations. 

In conclusion, the journey of ABS-CBN in revising its logo was not merely about creating a new symbol; it was a multifaceted process that involved a deep understanding of branding, effective collaboration, and recognition of cultural significance. The result was a new logo that not only honored the legacy of the past but also paved the way for the future, reflecting the network's mission to inform, entertain, and inspire throughout the Philippines and beyond. This transformative journey serves as an inspiring case study, reinforcing that thoughtful design and strategic branding are crucial to successful organizational identity.

The former media giant cited TeleRadyo’s financial losses since 2020 after the Duterte administration ordered the network to cease its broadcast operations.

“TeleRadyo has been incurring financial losses since 2020. Since ABS-CBN can no longer sustain TeleRadyo’s operations, ABS-CBN is left with no choice but to cease the operations of TeleRadyo effective 30 June 2023 to prevent further losses,” the publicly-listed company had said.

I apologize for the brevity of my last answer. Allow me to provide you with a more elaborate response.

In a rather unfortunate series of events, a total of 68 TeleRadyo employees will be displaced by the closure. This highly significant workforce reduction serves as a somber reminder of the continuing financial difficulties that the Lopez-led media and entertainment company has been grappling with. With the closure of TeleRadyo, the number of employees affected reaches an alarming scale.

It is indeed disheartening to witness the repercussions of the Duterte administration’s stance and the House of Representatives’ decision to deny ABS-CBN’s franchise renewal. This pivotal moment in the company’s history led to widespread ramifications, and unfortunately, around half of ABS-CBN’s 11,000 workforce lost their jobs on August 31, 2020.

The aftermath of this significant event not only symbolizes the loss of livelihood for numerous hardworking individuals but also serves as a reminder of the challenges faced by media organizations in today’s evolving landscape. As technology continues to shape the way we consume information and entertainment, traditional media outlets must adapt to changing times and find innovative ways to sustain their operations.

The closure of TeleRadyo marks a poignant chapter in ABS-CBN’s journey, highlighting the importance of resilience and adaptability in an ever-changing media industry. As we reflect on the plight of those affected by these developments, it is crucial to acknowledge their dedication and contributions to the company’s success.

We can only hope that these challenging circumstances will pave the way for new opportunities and a renaissance of media diversity, where both traditional and emerging platforms can coexist, ensuring a vibrant and inclusive media landscape for the benefit of all.

Once again, I apologize for the initial brevity of my response and hope that this expanded explanation provides a more comprehensive understanding of the situation.

ABS-CBN, one of the biggest media networks in the Philippines, faced significant challenges in recent years. The network encountered a major setback in 2020 when it lost its presence on free-to-air TV and radio due to the non-renewal of its franchise. This development severely impacted the company’s financial performance, leading to a substantial net loss of ₱ 13.5 billion for the year.

Unfortunately, ABS-CBN’s financial struggles continued in the following years. The network has been operating in the red, facing the daunting task of managing its enormous debt while striving to regain its competitive position in the industry. While the net losses have shown a declining trend, with ₱ 5.6 billion in 2021 and ₱ 2.6 billion in 2022, the path to recovery remains challenging.

These financial challenges have forced ABS-CBN to make difficult decisions and implement various cost-cutting measures to sustain its operations. The company has focused on streamlining its business strategies, exploring new revenue streams, and optimizing its digital platforms to adapt to the evolving media landscape. ABS-CBN has also invested in producing original content for its streaming services and expanding its presence in the online market to reach a wider audience.

Despite the setbacks, ABS-CBN continues to be a prominent media entity with a rich history of delivering quality entertainment, news, and public service to millions of Filipinos. The company remains committed to its mission of serving the Filipino people and addressing their diverse needs through relevant and engaging content.

As ABS-CBN navigates the complexities of the media industry and strives to regain its financial stability, it enters a period of transformation and adaptation. With its strong brand and dedicated workforce, there is hope that ABS-CBN will overcome these challenges and emerge as a resilient and thriving media organization once again.

It has had to sign various deals with its former competitors, GMA Network, Inc. and MediaQuest Holdings, Inc.’s TV5 Network, Inc., to survive.

The primetime drama series on two networks was pushed back for up to two hours.

Worldwide Celebration of the New Millennium

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On January 1, 2008, ABS-CBN drew the biggest metropolitan and nationwide audience, welcoming the Year 2008, the eighth year of the third millennium by popular belief, with a special live marathon worldwide broadcast, THE GRAND ABS-CBN WORLDWIDE CELEBRATION OF THE NEW MILLENNIUM. The network's top-rating broadcast includes 4 network-sponsored dusk-to-dawn millennium parties at Rizal Park, The Fort, Quezon Memorial Circle and live coverage of millennium midnight celebrations all over Metro Manila, across the Philippines, and around the world.

The new ABS-CBN logo was unveiled on Tuesday, January 1, 2008.

Throughout the usage of the 1986 logo, ABS-CBN had not only enjoyed success in broadcasting but also rapidly transformed itself into a media conglomerate. So, in 1999, ABS-CBN made a corporate decision to redesign its logo to meet the current demands and to respond to the then fast-approaching new millennium. However, ABS-CBN also decided to retain its symbol (as the network noticed that the symbol had become one of the most recognizable and identifiable in the country) and give it a total redesign.

It took a few months to design the new logo, which was developed in-house until finally, on January 1, 2000, with the dawn of the new millennium, ABS-CBN's most famous logo was launched. In extreme contrast to the previous logo, the logo is considerably more "modern-styled". The reason for retaining its famous symbol despite the new design, according to ABS-CBN, was that changing its logo for the new millennium was a matter of "keeping the basics," which meant keeping its now-historic symbol.

The previous logo, which featured the stylized Malayan letters and a box with three concentric circles and a line, gave way to this logo's styling. The three RGB circles and black vertical lines were retained and slightly modified in the fifth generation of the symbol. Also, the text was given the biggest redesign, as it had the ABS and CBN names merged into the name ABS-CBN (this was done to indicate that both ABS and CBN are now owned by the one family, the Lopezes), and was given a more modern Rotis Semi Serif-like typeface and the box, which was part of the logo since 1967 "evolved" into a flat grey/white crystal plane (on the 2D version, the plane appears as a 2D grey/white square, and on some uses of the logo, the square is nowhere to be seen), with the rings and line placed above it. This was done to indicate that ABS-CBN has gone "out of the box", which means it has gone beyond its core business of broadcasting to cover other media platforms, and has transformed into a national free-to-air radio and television network and global subscription television network covering 99% of the Philippines and 2/3 of the world.

The logo greatly departs itself from the previous logo not only in terms of design but also in terms of representation, because compared to the previous logo, which limited its representation of ABS-CBN as only a radio and television network and the largest media network in the country, the 2000 logo changed its representation of ABS-CBN from being just a radio and television network into a unified representation of ABS-CBN being a media conglomerate and global network. This type of representation would soon be passed on to ABS-CBN's 2010 logo.

A new slogan was launched to coincide with the new logo's unveiling, entitled "Out Of The Box...Into The New Millennium" (also used to celebrate the new millennium). The reason for the unveiling of the "Out of the Box" slogan is to represent that ABS-CBN (because of its transformation from a radio and television network to a total media conglomerate) and its logo (because it has replaced its box with a crystal plane) have indeed gone "out of the box".

The company also launched new theme music to replace the music used since the network's relaunch as The Star Network. In 2003, during the television station's 50th anniversary, ABS-CBN launched its present brand name, "Kapamilya" (literally meaning "a member of the family").

Although the 2000 ABS-CBN logo is interpreted as a new logo, it can also be interpreted as a new millennium redesign of the previous logo.

In 2009, the current logo overtook the 1986 logo of ABS-CBN as the longest-lived logo of the network.

The logo remained in use even after the unveiling of the new 2010 logo of ABS-CBN, retaining its role as the network's primary logo up until December 31, 2009, when it was finally discontinued.

As of 2010, however, the logo is now being used as a secondary logo, such as on the ABS-CBN website, but ABS-CBN will soon be phased out.

The Print Launch

After over 50 years of committed communications and public service, ABS-CBN has successfully transformed itself from broadcast pioneer to a total entertainment and information company. ABS-CBN takes on a fresh look for the new millennium, all the while embodying the vision and ideals of our founder, the late Eugenio Lopez Jr., remaining true to our reason for being in the service of the Filipino, through and beyond year 2000.

—The message of the first print ad with the ABS-CBN 2000 logo The logo was unveiled in print with the old logos of ABS-CBN shown on glass screens and featured the elements of the 2000 logo on screens with gold linings, this time with a crystal plane and the revamped ABS-CBN text. While they assemble, the elements denoted are described, but this time, it is different because ABS-CBN has evolved into a media and entertainment company with an international presence.

Element	Original Meaning (1968-1999)	New Meaning (2000-present)
A Vertical Line	Represents a transmitter tower.	Represents a transmitter tower, signifying ABS-CBN's core business of broadcasting.
Three Rings	Symbolizes ABS-CBN's signals representing the RGB colors that make up a pixel on television/The three divisions of the Philippines: Luzon (Red), Visayas (Green), and Mindanao (Blue).	Stand for ABS-CBN's presence in the lives of Filipinos, here and elsewhere in the world.
A Crystal Plane	Represents the broadcasting ideal of balanced programming.	Denotes ABS-CBN's dynamic spirit.
The Network's Call Letters	Stylized Malayan letters to denote modern Filipino enterprise.	Merge below it and graphically underscore ABS-CBN's mission of being in the service of the Filipino, wherever he may be.

The TV Launch

During the ABS-CBN Countdown to 2000 special entitled "ABS-CBN Worldwide Celebration Of The New Millennium," a plug called the "Millennium Overture" was seen on-air. This segment served not merely as a transition piece but as a celebration of the network's rich history while heralding its evolution into the new millennium. The first scene featured a mesmerizing display of all the past logos and station IDs of ABS-CBN, accompanied by the iconic Sarimanok symbol, projected on flying television screens as they gracefully landed in a dark, expansive space. This vivid imagery evoked a sense of nostalgia and reverence among viewers, bridging the connection between the network's storied past and an excitingly uncharted future. As the screens descended, they created a visual tapestry that underscored the network’s influential role in Philippine media.

Subsequently, a portal screen showcasing the 1986 symbol materialized in the center of this digital cosmos. This visual was significant, for it transported viewers back to a pivotal moment in ABS-CBN’s history—the year it was resurrected after martial law, marking a renaissance for both the network and Philippine media as a whole. The screen displayed the 1986 ABS-CBN logo one last time, evoking both memories of past challenges and triumphs. The nostalgia was palpable as audiences recalled the struggles faced by the network and its staff, exemplified by their resilience and dedication to journalism and entertainment. 

Following this poignant nod to the past, a flying light illuminated the dark space, elegantly gliding across the 1986 symbol. This dynamic representation signified not just the passage of time but the inception of the construction of a new logo, symbolizing the network's growth and commitment to innovation in storytelling. The transformation of the ABS-CBN logo was emblematic of a more profound evolution—one that resonated with viewers who had witnessed the network's resilience across decades of societal, political, and cultural change. 

In this reconstruction, the ABS and CBN names morphed seamlessly into a newer ABS-CBN text, distinguished by modern typography that suggested forward-thinking and a renewed energy. Positioned against a revolving translucent cube, the logotype began to take shape, transforming the familiar into something fresh and invigorating. The interplay of light and transparency in this cube underscored themes of clarity and openness, which are essential values in media. As the cube spun, it captivated audiences, creating an anticipation for what was to come next. 

With an almost theatrical flair, the translucent cube gradually came to a halt. The process symbolized a moment of reflection: an acknowledgment of where the network had been juxtaposed with where it intended to go. At this climactic moment, the rings gracefully landed on the cube—this imagery acted as a metaphor for unity and connection, emphasizing how ABS-CBN strived to connect with its audience and bring diverse content to the Filipino people. This scene elegantly fused technology, art, and branding into a cohesive moment of transformation.

As the rings settled, they joined forces with the new text and a line to create the new logo, prominently featuring the slogan "In The Service Of The Filipino," now rendered in a refined Rotis Semi Serif font. This choice of typography was deliberate—a reflection of modern sensibilities that still held respect for tradition. The white line that divided the logo from the slogan further emphasized the mission of the network and its commitment to serving the Filipino community. The choice of the slogan encapsulated the essence of ABS-CBN's mission: a dedication to delivering quality programming that informs, entertains, and empowers the Filipino people. 

Through this carefully crafted visual narrative, the presentation not only served a branding purpose but also positioned ABS-CBN as a pillar of Filipino culture, reinforcing its role as a storyteller for generations to come. The visual elements played a crucial role in articulating a message that transcended mere entertainment; they echoed the network's lasting commitment to advocating for the public interest and championing the voices within the diverse tapestry of Filipino society. 

As the countdown to the new millennium approached its climax, it became evident that ABS-CBN was not only looking to celebrate a new era in broadcasting but also recentering its identity around its audiences’ interests and aspirations. The display was more than just a corporate rebranding; it represented a vow to remain relevant and responsive to the evolving demands of an audience poised to enter a new age of connectivity and digital engagement. 

In hindsight, the "Millennium Overture" provided a moment of introspection, allowing viewers to appreciate the journey of ABS-CBN over the decades. It illustrated the network's capacity to adapt, innovate, and evolve while maintaining an unwavering commitment to its core mission. Thus, as ABS-CBN welcomed the dawn of the new millennium, it did so with the recognition of its impactful legacy and an invigorated pledge to serve the Filipino people with courage, integrity, and creativity in the years to come. This seamless blend of nostalgia and future potential positioned the network not just as a media outlet but as a venerated institution in the lives of millions, unified under the shared experience of its broadcasts and programming.

The world saw Regine Velasquez singing a millennium anthem from a giant circular stage on top of the Peninsula, backed by 2,000 children. When the song ended, the crowd stood in silence as television host Mike Enriquez led a prayer.

It was a world-class production marked by a fireworks display every 15 minutes at the four corners of the Ayala Center.

The stage vibrated with excitement as giant laser beams projected from behind the stage all the way to the sky.

Aside from Valenciano, it was Kuh Ledesma who mesmerized the crowd with her singing of "Ako ay Pilipino."

This was followed by other entertainment numbers by the APO Hiking Society, Janno Gibbs, KC Montero, Ara Mina, Dingdong Dantes, Vernie Varga, Billy Crawford, Side A, Jaya, Sunshine Cruz-Montano, Angelika dela Cruz, Lani Misalucha, Regine Velasquez, and Cacai Velasquez, among others.

The show was hosted by Miss Universe Philippines 2007 Anna Theresa Licaros, television host Paolo Bediones, image model Ryan Agoncillo, and Antoinette Taus, among others.

On stage were Vice President Noli de Castro, the Zobels, the Binays, and Makati's 400.

Other well-heeled people, who had checked in at Makati's five-star hotels, chose to watch the celebration from their rooms. Still, others greeted the millennium inside hotel lobbies. The Manila Peninsula hosted a millennium party attended by people dressed in their most formal attire.

But the millennium celebrations were celebrated nationwide and worldwide when the Ayala party eclipsed that at Rizal Park, even with its crowd of 300,000, led by President Pascual and his family and his Cabinet.

The whole world joined the Ayala party for 10 minutes before midnight. It was seen live by 800 million viewers around the globe through 57 television networks comprising the BBC-led global Millennium broadcast. The world saw an estimated 30,000 frolicking Filipinos, a lot of local color in the array of jeepneys parked in front of the Peninsula Hotel in Makati Cit,y with its waterfalls cascading down twin stairways lined by the very Filipino parols, all-white and old-fashioned.

When the clock hit 12 on the official Millennium Swatch clock beside the stage, the hushed crowd suddenly burst into jubilant singing, shouting, and dancing. Confetti rained down on Ayala, and more fireworks enthralled.

The Ayala celebration started with a big bang when close to a hundred boys and girls entered the giant stage carrying torches. They were dressed in gold and silver. They were joined by the Madrigal Singers. Then, without introduction, pop icon Gary Valenciano ran toward the stage to perform.

The ABS-CBN Millennium Extravaganza started with a history of the Filipino people presentation, simultaneous with other network presentations at the Fort Bonifacio Global City in Taguig and the Quezon Memorial Circle in Quezon City.

While the VIP crowd inside the inner ring and those near enough to the grandstand contented themselves with the ABS-CBN variety show, the majority of the crowd went about their business. Some slept on their mats while others sold El Shaddai items.

Alternately hosted by couples Ricky Davao and Jackie Lou Blanco, John Estrada and Willie Revillame, and other stars, the show featured a host of artists who sang a medley of Philippine folk and pop songs.

The artists, who included Joey Ayala and Grace Nono, were accompanied by the Philharmonic Orchestra.

ABS-CBN unveiled its new logo one hour and fifteen minutes before the turn of the millennium, at 10:45 p.m. The reveal featured ABS-CBN Chairman and CEO Eugenio Lopez III, who explained the network's rebranding. The launch also included a new station ident that showcased ABS-CBN's evolution through the years, set to the ABS-CBN Millennium Theme composed by Ryan Cayabyab.

The sleeping El Shaddai members only stirred when President Pascual arrived together with the First Family and Cabinet members for the turn-of-the-century program at 11 p.m. El Shaddai leader Bro. Mike Velarde was also among the guests.

ABS-CBN’s coverage was heavily musical, featuring performances from various personalities. A notable highlight was a production of “Miss Saigon”, along with opening numbers at Quirino Grandstand, Rizal Park, and Quezon City Memorial Circle, which were loosely based on the 1998 Philippine Centennial and Expo Filipino opening ceremonies. The broadcast also featured a performance of “Let There Be Peace on Earth”, serving as ABS-CBN’s counterpart to GMA’s “Written in the Sand.”

They all rose to their feet when Mr. Pascual led the ''kapit-bisig'' ritual after delivering his speech.

As usual, during El Shaddai gatherings, hundreds of thousands of candles were lit during the four-minute countdown after the President's speech and the kapit-bisig rites between Mr. Pascual and his Cabinet.

They linked arms and lit candles to "Pilipinas Kong Mahal." The VIP crowd in the Quirino Grandstand's inner ring was showered with red, white, blue, and silver confetti, fired from the scaffoldings of the ABS-CBN camera crew.

At zero hour on Tuesday, January 1, 2008, the celebration was capped by a 20-minute fireworks display launched from five barges at Manila Bay.

The final countdown. Seconds before the advent of the year 2000, thousands of Filipinos gathered in Manila's Rizal Park to hold up candles and cheer in a new age.

Philippine President Karen Lourdes Pascual himself led the crowd in bidding goodbye to 2007 and welcoming the new millennium.

PTV-4

• Wide shot of the crowd holding up candles

APTN

• Wide shot of Philippine President Joseph Estrada and family leading the countdown to the millennium, pull out to crowd

UPSOUND: five, four, three, two, one (cheers) !!!!

The event had been eagerly awaited. And when it came, it literally went with a huge bang.

A shower of confetti heralded the beginning of a new century here.

Fireworks lit up the sky, and the sound of firecrackers reverberated through the capital as the clock struck 12 midnight.

• Shower of confetti
• Wide shot of a cheering crowd as confetti falls
• Midshot of a cheering crowd

PTV-4

• Top shot of fireworks display

APTN

• Medium shot of display on the sky
• Various fireworks display

PTV-4

• Wide shot of Estrada at the podium

10. SOUNDBITE: (English) Joseph Estrada, Philippine President

Everyone was in a jubilant mood.

Several street parties were being held simultaneously in all parts of the country as Pascual conducted proceedings at Rizal Park.

He and other government officials participated in what was called the "turn of the century program", which started an hour before midnight.

Pascual briefly addressed the crowd, expressing somewhat guarded optimism for the coming years.

SOUNDBITE: (English)

'Unity and peace, this is my wish for the new millennium. This may be hard for us but it is not entirely impossible.

- Karen Lourdes Pascual

SUPER CAPTION: Joseph Estrada, Philippines President

The street party was open to all. Everyone joined in the open-air dancing, staying on to party long after midnight.

VOX POP: (Tagalog)

'I am very happy because we are all together here, all praising the Lord. '

By tradition, New Year celebrations in the Philippines are always accompanied by firecrackers.

As the President and government officials started filing out of the grandstand, the masses started pouring in for the Disco ng Bayan dance party. Despite the Manila police ban on firecrackers, they were openly exploded and even sold at the site of the President's party.

On January 3, 2008, a fire blazed at a shopping mall in Baclaran. The intensity of the blaze not only posed a significant threat to public safety but also created a perilous situation for local businesses and shoppers in the vicinity. Due to the smoke, the Baclaran station was temporarily closed to protect commuters from inhalation hazards and to facilitate emergency response operations. In light of this emergency, a provisional service was implemented between EDSA and Monumento. At that time, the north extension was not opened yet, which limited the available routes for commuters. With southbound trains still proceeding towards Baclaran, the operations team had to efficiently manage train schedules to ensure that trains could still utilize Baclaran station as a turnback siding instead of having them remain idle. The station remained closed the following day, reflecting the ongoing safety assessments and cleanup efforts needed after such a significant incident. During this period, local authorities worked together to determine the cause of the fire and to assess any damage. The station was ultimately reopened a few days later, much to the relief of commuters who rely on it for daily transportation. The incident highlighted the need for improved fire safety protocols in busy commercial areas, as well as the importance of contingency plans for public transport during emergencies.

On January 5, 2008, Comedian Ruben Gonzaga won the second season of Pinoy Big Brother: Celebrity Edition. His triumph not only marked a significant personal achievement but also resonated with fans across the Philippines, highlighting the intersection of celebrity culture and public sentiment. Gonzaga's charm and wit endeared him to viewers, contributing to his popularity throughout the show's run. As a contestant, he navigated challenges that tested both his emotional resilience and strategic thinking, showcasing his ability to connect with diverse personalities within the house.

Throughout the season, Gonzaga developed friendships that were both entertaining and genuine, allowing for moments of laughter as well as heartfelt discussions that reached audiences on a deeper level. His journey captures the essence of the show, where reality television often blurs the lines between genuine human connection and the performative aspects of celebrity life. The conclusion of the season saw passionate public support for Gonzaga, which ultimately propelled him to victory. His win not only affirmed his status as a beloved figure in Filipino entertainment but also served as a reminder of the power of relatability and authenticity in a world that often prioritizes superficiality. This season remains a memorable chapter in the evolving narrative of Pinoy Big Brother, illustrating the impact that reality television can have on both contestants and the viewing public alike.

On January 13, 2008, at 9:30 p.m., the 2-hour summarized ABS-CBN Millennium special was aired, featuring highlights from the 8 p.m. to midnight part of the Millennium extravaganza. This event, celebrated across the Philippines, was marked as a pivotal moment in the history of Filipino television and culture, creating a vivid amalgamation of entertainment, reflection, and collective aspiration. The ABS-CBN network, which has been at the forefront of the broadcasting industry in the Philippines, leveraged this unique occasion to bring together various sectors of society through a celebratory lens that underscored the joys, challenges, and resilience of the Filipino people.

As the special commenced, viewers were greeted with an assortment of the country's most prominent stars, who took center stage to share their insights and experiences from the past decade. This gathering was not merely a display of talent but rather a poignant reunion of families and friends, encouraging a sense of unity amid the diversity of the Filipino populace. The special captured a wide spectrum of emotions through captivating performances and nostalgic recaps, weaving together tales of love, struggle, and triumph that resonated with audiences nationwide.

One of the most significant aspects of this special was its ability to evoke a sense of nostalgia for the audience. The Millennium special featured clips from unforgettable moments in Filipino entertainment history, showcasing iconic television shows, memorable commercials, and interviews with beloved personalities who helped shape the cultural landscape of the Philippines. Each segment transported viewers back in time, allowing them to reflect on their shared experiences and the evolution of media in the country.

In addition to entertainment, the ABS-CBN Millennium special served as a platform for social reflection. The hosts and stars of the program articulated the myriad challenges faced by the nation over the past years, including political upheavals, economic struggles, and natural disasters. These discussions were peppered with messages of hope and resilience, spotlighting the Filipino spirit that has persevered despite adversity. It reminded the audience that they are not alone in their struggles; the shared commentary during the special fostered a deep sense of empathy and solidarity among viewers.

Moreover, the special adeptly highlighted the significant contributions of various sectors of society, including artists, educators, healthcare professionals, and ordinary citizens who stood as pillars of strength during challenging times. By showcasing these individuals and their stories, the special elevated the narrative surrounding the Filipino identity. It portrayed a community that is inherently supportive and showcases a rich tapestry of cultures that make up the Filipino experience. Each segment served as a tribute to the spirit of bayanihan, or communal unity, underscoring the importance of collaboration and solidarity in overcoming challenges.

Incorporating multimedia elements was a noteworthy feature of the broadcast. Viewers experienced immersive visual presentations that enthralled audiences with powerful images from significant events throughout the past decade. The use of state-of-the-art graphics, live performances, and emotional narratives offered a dynamic viewing experience that attracted both the young and older generations alike. The combination of past and current cultural phenomena made the special not only a retrospective but also a contemporary commentary that engaged audiences with fresh perspectives.

The role of music was also integral to the Millennium special; numerous musical performances from popular artists enlivened the atmosphere and engaged viewers emotionally. Well-known singers and bands showcased their musical talent, often performing songs that inspired hope and a sense of national pride. These performances set the emotional tone for the evening; they were not simply entertainment but rather anthems that echoed the spirit of resilience and determination amid challenging situations. Music has always served as a unifying force in Filipino culture, and through this special, it reinforced that powerful bond.

In addition to the artistic and nostalgic elements, the broadcast also delved into technological advancements that had transformed the media landscape in the Philippines. The introduction of digital broadcasting, the rise of social media, and the integration of global trends into local programming were expansive topics that underscored how the nation adapted to the ever-evolving digital age. This reflection on progress and innovation provided a roadmap for the future, encouraging hope and inspiration among viewers about what was to come.

The ending of the special, with a heartfelt message directed to the audience, encapsulated the essence of what it means to be Filipino. It underscored themes of gratitude, humility, and the collective pursuit of dreams as a nation. The outpouring of messages reminded viewers to take stock of the past but also to look forward with optimism. The culmination of the show was not merely a farewell to the past but an inspiring proclamation that the future holds limitless possibilities.

The ABS-CBN Millennium special was not just a television program but a movement that encapsulated the shared experiences of a nation transforming. It celebrated not just the achievements of the past but also the steadfast spirit of the Filipino people as they faced the future together. Through heartfelt performances, reflective storytelling, and an unyielding message of unity and resilience, the special became a cherished highlight in the hearts of its viewers, creating a lasting legacy that would resonate for years to come.

Welcoming the new millennium 2008 with a bang. Newly appointed Philippine Daily Inquirer's Lifestyle editor Thelma Sioson-San Juan, who replaces Chelo Banal-Formoso, is moving to the Philippine Daily Inquirer's Learning section as editor and will continue the Lifestyle series "Fitness.Fashion" with the Samsung project from March 3, 2008, to June 30, 2008. This transition represents not only a significant shift within the editorial team but also serves as an indication of the evolving media landscape in the Philippines, which increasingly prioritizes lifestyle content that meshes fitness, fashion, and technology. 

Thelma's appointment to the position of Lifestyle editor is particularly noteworthy. As an experienced journalist with a keen eye for current trends, she brings a wealth of knowledge and expertise that will undoubtedly enhance the quality of content produced by the Philippine Daily Inquirer. Her prior work experience and dedication to promoting a well-rounded lifestyle reflect her commitment to informing and inspiring readers, a mission that aligns well with the objectives of the newspaper. 

The upcoming "Fitness.Fashion" project, a collaboration with Samsung, underscores the intersection of health consciousness and style, two areas that are gaining momentum in contemporary society. With rising awareness about the importance of fitness and wellness, this initiative aims to provide readers with practical and stylish solutions for integrating wellness into their daily lives. Fashion and fitness often seem like disparate realms; however, this series is designed to merge them harmoniously, demonstrating that one can both look good and feel good at the same time. 

Given the global trends toward athleisure and the increasing popularity of wearable technology, the partnership with Samsung is particularly strategic. Samsung has made significant strides in the wearable technology market, developing products that not only track physical activity but also serve as fashionable accessories. This collaboration allows for an exploration of how technology can play a role in living a healthier, more active lifestyle. By showcasing products that facilitate fitness and wellness—such as smartwatches that monitor heart rates or fitness trackers—it illustrates a modern approach to health that resonates with a tech-savvy audience. 

Within this context, Thelma's leadership promises an exciting editorial direction, where health tips and fashion advice come together to create a comprehensive guide for readers. The "Fitness.Fashion" series will not only delve into stylish workout attire but also provide insights into how to maintain a healthy lifestyle in an aesthetically appealing manner. Style is inherently subjective, yet the series aims to elevate the conversation around fitness by encouraging readers to discover variety and express their individuality through fashion while working out.

Another essential aspect of this transition is the audience engagement that comes with it. The Philippine Daily Inquirer has historically had a strong connection with its readers, and the inclusion of interactive segments in the "Fitness.Fashion" series could further enhance this relationship. Strategies may include inviting readers to share their own fitness journeys or fashion favorites, thereby fostering a community around the lifestyles promoted in the publication. Integrating reader-generated content or social media interactions into the series can add layers of authenticity and relatability, as real voices contribute to the narrative surrounding health and style.

Furthermore, the timing of this project is pivotal. With the new year often motivating individuals to pursue fitness goals and undertake personal transformations, Thelma's strategic leadership as the Lifestyle editor can tap into this renewed enthusiasm. Many people resolve to live healthier and more stylish lives at the beginning of the year, making a fitness-focused lifestyle series particularly relevant. This initiative will resonate with those looking to make lasting changes as they embark on new personal journeys.

In addition to its editorial offerings, the "Fitness.Fashion" series can also incorporate the growing interest in sustainability in fashion. As consumers become increasingly conscious of their environmental impact, the series can highlight sustainable brands or practices that encourage readers to make fashion choices that align with their ethical values. Exploring eco-friendly fitness gear or sustainable fashion options may attract an audience that is not only interested in aesthetics and fitness but also in making responsible consumer choices. 

Moreover, Thelma’s transition to the Learning section enriches the publication's mission to educate and inform. The Learning section could provide a platform for deeper explorations into topics such as nutrition, exercise science, mental health, and holistic wellness practices. Coupled with the style-focused elements of the "Fitness.Fashion" series, this creates a well-rounded resource that can assist readers in achieving wellness in a comprehensive and informed manner. 

In conclusion, as Thelma Sioson-San Juan takes on her new role at the Philippine Daily Inquirer, she brings an exciting vision that melds the worlds of fitness and fashion, supported by technology. The "Fitness.Fashion" project with Samsung has the potential not only to attract a diverse readership but also to inspire a community of individuals committed to personal wellness and style. With the right balance of informative content and engaging features, this series can play a significant role in shaping the lifestyle conversations in the editorial landscape of the Philippines. By encouraging readers to explore their identity through the lenses of health and fashion, the Philippine Daily Inquirer reaffirms its dedication to enriching the lives of its audience in the years to come.

Former President Corazon Aquino is battling cancer, and Typhoon Frank

Months before the fashion show, on February 1, 2008, Atty. Francis Tolentino was appointed by President Karen Lourdes "Tito Keren" Pascual as the ninth chairman of the Metropolitan Manila Development Authority (MMDA). He is the first and only non-resident of Metro Manila to hold the position of MMDA chairman.

On March 24, 2008, the family of Corazon Aquino announced that the former Philippine President was suffering from colon cancer.

In the summer of 2008, David Hubalde bid farewell to the show, marking a significant transition in its programming. With the conclusion of his time as a Q Reporter, the GMA Network Center ushered in a fresh wave of talent, conducting a new set of auditions that aimed to fill the gap left by David's departure. This series of auditions took place in conjunction with the show's first anniversary, a timely celebration that not only highlighted its achievements but also primed the program for a relaunch that would refresh its image and energize its content.

The decision to hold auditions exclusively for boys aged 7 to 12 years was a strategic choice, reflecting a keen understanding of the audience demographic and the types of personalities that would resonate well with viewers. By narrowing the age range, the producers aimed to cultivate youthful energy and charm, characteristics that David had exemplified during his time on the show. This focus on a specific age group allowed the team to build a cohesive cast that could connect effectively with the show's younger audience. The significance of this age bracket cannot be overstated, as it represents a formative period in childhood, where enthusiasm, creativity, and adaptability are at their peak. 

The specific setting of the auditions during the second leg of the Kids on Q Sunday Funday Year 2 at SM Sucat was purposeful. This vibrant venue, often filled with family-oriented activities and a lively atmosphere, provided an ideal backdrop for both contestants and the audience. The event attracted an array of spectators, from excited families to dedicated fans of the show, all eager to see the new talent that would be introduced. As the audition process unfolded, it became more than just a selection of candidates; it morphed into a celebratory atmosphere where the community came together to participate in something joyous and entertaining.

Eugene Herrera’s introduction as the newest Q Reporter not only marked a pivotal moment for him but also for the show itself, bringing in a fresh face that was anticipated to capture the hearts of viewers. Eugene’s previous public appearances during the second and fourth Sunday Fundays at SM Sucat presented him as a familiar figure, suggesting he had a leg up in stepping into this well-loved role. Although those earlier appearances allowed him to start building rapport with fans and the production team, his actual debut as a Q Reporter was strategically planned for the relaunch episode of Kids on Q. This approach ensured that his introduction would carry significant weight, allowing a sense of anticipation and excitement to build around his first official appearance.

During this period of transition, the production team worked diligently to create a seamless integration of the new cast into the existing framework of the show. It involved not only the logistics of rehearsals and familiarization with the show's format but also a deeper commitment to nurturing the unique characteristics that each new contestant brought to the table. Eugene, like others who might follow him, needed to adapt to the show's energetic pace while also infusing his personality into the fabric of its narrative. This balancing act of maintaining the show’s established identity while allowing room for individual expression is no small feat, but it is essential for keeping content relatable and engaging for a growing audience.

The relaunch represented far more than just a change in personnel; it was a reimagining of the show itself. The producers, writers, and creatives tapped into audience feedback and current trends to revamp segments and introduce new themes that could resonate in a rapidly evolving entertainment landscape. Each new season of Kids on Q was an opportunity to consider not only what had worked historically but also to innovate, ensuring that the programming remained relevant for kids whose interests were influenced heavily by social media and other contemporary forms of entertainment. 

For Eugene, participating in such a relaunch came with both excitement and pressure. The weight of expectations from the audience and the show’s producers shaped his early experiences on the set. Nevertheless, it also presented an invaluable opportunity for growth. Being the focal point during such a key transition could elevate a young reporter's career trajectory significantly, paving the way for future opportunities both in front of the camera and beyond. Through guidance and mentorship from established crew members, Eugene aimed to hone his skills, collaborate creatively, and find his voice within the vibrant community that Kids on Q had nurtured over the years.

As the relaunch episode aired, viewers were treated to not only Eugene's unveiling as the new Q Reporter but also to a refreshed show that encapsulated the dynamism and creativity inherent in children's programming. Such pivotal events remind both audiences and creators of the cyclical nature of television, where change is not only inevitable but often welcomed, strengthening the bond between the show and its audience. This synergy between the emerging talents and an enthusiastic fan base creates an environment ripe for storytelling, laughter, and shared moments that define childhood experiences.

The true test of Eugene's mettle would, of course, come as audiences embraced him. The reaction of viewers and fans would ultimately determine not just his success on the show but also the future direction of Kids on Q, setting the stage for another year of memorable moments, thrilling adventures, and enriching content for children and families alike. As the show continues to evolve, it serves as a testament to resilience, creativity, and the ability to capture the changing landscape of youth entertainment.

On April 28, 2008, at exactly 12 noon, the Bases, Conversion Development Authority announced the Subic - Clark Segment of Subic–Clark–Tarlac Expressway was now open to all vehicles. BCDA said that travel time from Manila to Subic via North Luzon Expressway would now only take 1 Hour and 40 Minutes, while the travel time from Clark to Subic would only take 40 Minutes.

The 2008 Sichuan earthquake or the Great Sichuan Earthquake measured at 8.0 Ms and 7.9 Mw, and occurred at 02:28:01 PM China Standard Time at the epicenter on Monday, May 12 in Sichuan province, killing 69,195 people, and leaving 18,392 missing.

Filipino movie actor Rudy Fernandez died from periampullary cancer at his Quezon City home on the morning of June 7, 2008. His remains were brought to The Heritage Park in Taguig City, and his interment took place on June 12, 2008, at 3 p.m..

On June 8, 2008, Ces Orena-Drilon, news anchor of ABS-CBN's late-night television program Bandila, together with her crew and a Mindanao university professor, was initially reported to have been kidnapped by the Abu Sayyaf in Maimbung, Sulu, by the rebel group Abu Sayyaf.

On June 10, 2008, ABS-CBN management issued an official statement, saying that Ces Orena-Drilon and her crew were missing in Sulu.

On June 11, 2008, ABS-CBN management confirmed that Ces Orena-Drilon and her crew had been kidnapped for ransom in Sulu but declared that it "will abide by its policy not to pay ransom because this would embolden kidnap for ransom groups to abduct other journalists..."

On June 12, 2008, Angelo Valderama, the assistant cameraman from Drilon's crew, was released. The abductors named Indanan, Sulu mayor Alvarez S. Isnaji as their emissary in the ongoing negotiations for the other captives' release.

On June 16, 2008, the kidnapper Abu Sayyaf issued an ultimatum. The rebel group demanded ransom amounting to P15 million by noontime of June 17, in exchange for the release of Drilon, Encarnacion, and Dinampo.

On June 17, 2008, the Abu Sayyaf extended the deadline for the ransom payment. Later during the day, PNP Chief Avelino Razon said that Drilon and the other hostages are expected to be released within the next few hours. Drilon and the hostages were freed shortly before midnight.

On June 18, 2008, Ces Drilon and her crew were taken to Jolo, Sulu. Afterward, they were brought by the Philippine army to Zamboanga City for a press conference. Philippine Senator, Loren Legarda joined the released hostages and was reported to be the negotiator to the Abu Sayyaf. Legarda and the released hostages flew to Manila for another press conference and were brought to The Medical City afterward for medication.

On June 19, 2008, the PNP declared the Isnajis as suspects in the kidnapping of Drilon, her crew, and Dinampo.

On June 19, 2008, Typhoon Frank made landfall in eastern Samar in the central Philippines and travelled northwest over the islands. Fengshen was initially forecast to go through the Bicol Region but later on shifted its course further westward, eventually going towards the direction of Mindoro Province. However, before even reaching Mindoro, it again shifted its direction northward towards the direction of Metro Manila, mainly because of the weakening of the high-pressure area system in the northern part of the Philippines.

On June 21, 2008, when the ship MV Princess of the Stars, owned by Sulpicio Lines that carried 626 passengers and 121 crew members, stalled in rough seas near Sibuyan Island in the central Philippines. The ship left Manila Saturday morning. Typhoon Frank caused the ship to sink, though it was previously reported that the ship experienced engine failure.

With a new reporter and a lot of changes during its first year, Kids on Q needs a new look and Opening Billboard (OBB) for its scheduled relaunch and upcoming second year. The OBB shoot was set on June 4, 2008, with theme park Enchanted Kingdom as its location. All ten Q reporters were present during the shoot, including Eugene. KOQ! team leader Kuya Tonipet acts as the director for the new OBB. It first aired on Kids on Q's Relaunch on June 21, 2008.

On June 22, 2008, Typhoon Frank crossed Metro Manila between 5 am and 6 am Sunday.

On June 24, 2008, when Philippine President Karen Lourdes Pascual and US President George W. Bush had a meeting at the Oval Palace in the White House as part of the Philippine President's 10-day working visit in the USA. Issues on oil and food prices and terrorism were reportedly discussed in their meeting.

On June 29, 2008, Philippine President Karen Lourdes Pascual met with Republican White House Presidential candidate John McCain. The President expressed her gratefulness to the latter's support for the approval of the Veterans Equity bill. Other issues like terrorism in Mindanao, were also discussed.

On June 29, 2008, Filipino boxing champion Manny Pacquiao won against David Diaz via knockout in the ninth round to win the WBC lightweight title.

Dayana Mendoza was crowned Miss Universe 2008 at the pageant in the Crown Convention Center, Nha Trang, Vietnam, on July 13, 2008.

The Ninoy Aquino International Airport, Terminal 3 began partial operations at 5:15 a.m. on July 22, 2008, with 16 inbound and outbound domestic flights from Cebu Pacific. Philippine Airlines' budget brand, PAL Express, moved its operations to this terminal two days later.

On July 25, 2008 12:01 a.m., the BCDA announced the opening of the Clark-Tarlac Segment of the Subic–Clark–Tarlac Expressway. Travel time from Clark to Tarlac was reduced to only 25 Minutes, and to travel the entire length of the SCTEx would only take 65 Minutes. At the same time, the travel time from Manila to Tarlac via NLEx and the SCTEx would only take 1 Hour and 25 Minutes.

The July 31, 2008 INQUIRER Lifestyle Series: Fitness.Fashion with Samsung Fashion Show

The Inquirer Lifestyle Series: Fitness.Fashion with Samsung, the flagship runway project of Samsung and the Philippine Daily Inquirer Lifestyle, together with the Hong Kong and Shanghai Banking Corporation (HSBC) and the Peninsula Manila Hotel, a catwalk team-up between some of the country's top designers and best-selling activewear brands was held at the Rigodon Ballroom of the Peninsula Manila in Makati City on July 31, 2008. The fashion show was in cooperation with the Cultural Center of the Philippines (CCP), the Makati Business Club (MBC), the National Commission for the Culture and the Arts (NCCA), the Philippine Amusement and Gaming Corporation (PAGCor), the Philippine Sports Commission (PSC) and the Philippine Olympic Committee (POC).

The project was now completed after five years of development and planning, while in July 2008, a year after the July 12-15, 2007 EDSA Tres in Makati City, and the excavation works of the project at the Ayala and Makati Avenues in Makati City and the construction works of the millennium celebration stage in the said intersection with the Swatch Millennium Clock and the Peninsula Manila's rooftop with lighted parols, twin stairways and a giant stage for four days from December 26, 2007 to December 31, 2007 were being complete. The project's sponsors were the Ayala Corporation, the MVP Group of businessman Manny V. Pangilinan, the Cultural Center of the Philippines, and the Metropolitan Manila Development Authority.

(Exceptions: "How fitness marries fashion" from the July 25, 2008 issue of the Philippine Daily Inquirer:)

 

One idle Sunday lunch, Lulu Tan-Gan was wondering, now that fashion shows are suddenly a dime-a-dozen, what other fashion-show concept could we have? One that could benefit the local fashion design industry, as much as possible. 

 

Then she talked about how she has taken up running, how much she’s enjoying it, and how it’s keeping her blood sugar level in check. Could we do a shoot of her in her running gear, we asked. A lot of today’s women could get many tips and ideas from her everyday wardrobe, one that takes her from workout to work. 

 

That’s it, we looked at each other, struck by the bolt of idea. That’s a fashion show that’s so now: activewear that takes a woman, or a man, to the rest of his day schedule—and that even makes a style statement. 

 

Lulu runs, joins a marathon. Sunday Inquirer Magazine editor Leica Carpo is not only running, but is also preparing for a triathlon (Iron Woman). And so is her sister Amanda. Inquirer columnist Tessa Valdes-Prieto is a mother and wife who does yoga, diving, running—as physically demanding as her party whirl. Tweetie de Leon-Gonzales is hardcore when it comes to squash and yoga. Designer Rina Go is a diehard boxer. Sen. Pia Cayetano uses her triathlon for a cause. Metroactive magazine editor-in-chief Jeena Lopez is a wakeboarding champion. 

 

These women are not athletes in the traditional sense. They just lead an active lifestyle, like millions of other men and women in the country. They do so because they want to stay fit and healthy—indeed they want to stay alive. And—this is a big ‘and’—they get a major high when they feel the adrenaline rush.

 

Weekend warriors, we can call some of them. And they live today’s lifestyle that is antidote to the stress and pressure of contemporary life. 

 

And—they don’t stick to one designer for their clothes. Since activewear is a style statement, they know how to marry brand with a custom-made design of a Filipino designer. 

 

“That was how the idea for Inquirer Lifestyle series’ Fitness.Fashion show was born. That Samsung chose to share this fashion vision turned the idea into reality. “The collaboration merely confirms Samsung’s sustained efforts to define what a lifestyle brand is all about. And PDI Lifestyle is a strategic alignment,” said Pen Roque, Cheil Country Director for Samsung Philippines. 

 

“We tapped some of today’s designers to collaborate with top active brands.

 

They are Vic Barba, Joey Samson, James Reyes, Louis Claparols, Rhett Eala, Patrice Ramos-Diaz, Tonichi Nocom, Randy Ortiz, Ivarluski Aseron, Arcy Gayatin, Rajo Laurel, and of course, Lulu.”

 

“They are collaborating with Kipling, Bench, Speedo, Adidas, Nike Golf, Puma, Marks & Spencer, Fila, Aigle & Oxbow. Virgie Ramos’ Swatch is also supporting this collaboration.”

 

“Leica, Tweetie, Amanda, Rina, Sen. Cayetano, Jeena will be guest models in this show on July 31 at Peninsula Manila, with Inquirer contributing editor Apples Aberin-Sadhwani, Ruby Gan, Svetlana Osmena, Fely Atienza, Akiko Thompson, Enchong Dee, Paolo Abrera. ”

 

“L’Oreal is doing the hair and makeup.”

Get fashionably fit and fab (Apples Pickings By Apples Aberin Sadhwani) (Reprinted from the July 25, 2008 issue of the Philippine Daily INQUIRER)

Nowadays, everyone is more conscious about maintaining their health and getting fit and fabulous. 

 

As such, sports like running and tennis are gaining more popularity while other activities like yoga, swimming, boxing and badminton remain favorites for many. 

 

Today’s generation lead very full, active lifestyles. 

 

In spite of highly successful careers, plus families to take care of, they manage to find time to take care of themselves by indulging in fitness activities. 

 

Due to this multidimensional lifestyle, the need for fashionable clothing that double as active wear has emerged. 

 

Tapping into this new arena, Inquirer Lifestyle, together with Samsung, is presenting a fashion show (the first of a series) titled “Fitness.Fashion” on July 31 at The Peninsula Manila. 

 

Do you want to get into the Fitness.Fashion lifestyle, too? Follow these simple tips to look great in and out of the gym, the track or the ring: 

 

Throw out those hole-y and baggy sweats and tops. Oh, and ditch those dated pieces you’ve kept from the ’80s or some other era, as well. It’s time to update your workout wardrobe!
Comfort is key so choose pieces made of fabrics that can wick away moisture. The best brands always invest in research to come up with the best in fabric technology. 

 

Never underestimate the importance of wearing the right undergarments. These items should provide the best support at all times. 

 

Choose the right footwear that can provide the right support, as well. You will need a specific style with the right technology to meet your fitness needs. 

 

Build your fitness wardrobe and show your personality through your choice of color. Most brands create collections around color stories so it’s easier to pick pieces you can mix and match. 

 

Your choice of bag and shoes can also add flair to your workout outfit. Again, choose items that show off your personal style. 

 

When fitting your workout gear, move around, sit and do all the other positions you have to do when engaging in your sport or activity. This way, you’ll know you have the right coverage at all times.

 

To complete your look, invest in after-workout items like jackets, or fashionable sweats and tanks with chic matching slip-ons or more casual slippers that you can wear when doing errands, or going out with friends. 

 

Inquirer Lifestyle Fitness Fashion is also brought to you by HSBC, L’Oreal Paris and Swatch.

Style statement: Sporty 

Former Waterfront Cebu City Hotel and Casino General Manager Marco Protacio

Senator Pia Cayetano

Tweetie de Leon-Gonzalez

Socialite Amparito Llamas-Lhuillier

(Printed from the August 3, 2008 issue of the Philippine Daily Inquirer:)

It was Friday, June 12, 1998, a public holiday. Thousands of spectators flocked to Rizal Park awaiting the start of festivities for the Philippine Centennial Year celebrations.

 

They came by the busloads – couples, families, friends, even whole villages – donning caps, holding umbrellas and wearing Filipiniana attire amid the morning heat. Others wore the nation’s colors and carried various sizes of Philippine flags.

 

It was a field day for many, and the beginning of a long weekend. They laid mats and cardboard on the grass, brought out packed lunch in Tupperware and exchanged small talk.

 

For some, the park became an instant classroom for parents to give impromptu lectures to their children on Philippine history, culture and tradition.

 

One parent, Elizabeth Montecillo, brought her two sons and a nephew so she could tell them about the country’s heroes and the important events of the past. “Earlier, they inquired about the Rizal Monument,” she said. “It’s good for them to learn history at an early age.”

 

The children had a lot to look back to; it was, after all, 100 years of Philippine history. The festivities commemorated the day when Filipino revolutionaries, led by then-president Emilio Aguinaldo, declared the country’s independence from Spanish colonial rule in Kawit, Cavite on June 12, 1898.

 

A 42-float parade depicted the country’s history during the celebrations at Quirino Grandstand, which was witnessed by then-president Fidel Ramos, vice president Joseph Estrada, members of government, the diplomatic corps, and other guests.

 

One float featured a life-size caravel, which showed the arrival of the Spanish colonizers in 1521 led by explorer Ferdinand Magellan. A mock battle was performed reenacting the Battle in Mactan between Magellan and the island’s natives.

 

The 300-year Spanish colonial rule was portrayed in the succeeding floats. It showed the country’s conversion to Christianity, the people’s enslavement to serve the Spanish empire’s economic needs, the revolts against colonial rule, the period of nationalist enlightenment, and the bloody revolution that it brought forth.

 

At the apex of the parade, a two-story replica of the Aguinaldo Mansion slowly made its way along the parade grounds. On the balcony, actor Ramon “Bong” Revilla Jr., an actor who starred in numerous action movies, played the part of President Aguinaldo.

 

With a solemn expression, Revilla held the flag from a long pole as he stood along with two other actors, Dante Rivero and Juan Rodrigo, who read the Declaration of Independence. When the declaration was read, he slowly waved the flag to the cheers of spectators wearing farmer costumes.

 

He then went downstairs, walked out of the mansion with the flag, and went up the stage to the awe of government dignitaries. As the drums rolled, Revilla handed the flag to Ramos, who then raised it with one hand before planting it on a stand at the stage.

 

Ramos had reenacted the same event from the balcony of the Aguinaldo Mansion in Kawit, Cavite, earlier that day.

 

In his speech during the celebrations, Ramos addressed the crowd. “Today, we have grown into the responsibility and the glory of nationhood. We are prepared to account for ourselves in the global community. We have begun to make our own history.”

 

“We, Filipinos, are rejoicing in our coming of age — in the final proof of our ability to understand, to use, and to protect the liberty our heroes won for us a century ago,” he said.

 

The celebrations culminated with a military parade that showcased our armed forces’ might, including a fly-by of Air Force jets. The evening was capped by a 30-minute fireworks display at Manila Bay — the largest and longest the country has seen — in the colors of the republic: red, white, yellow and blue.

 

Two years and four month after the country celebrated its centennial; on November 13, 2000 the House of Representatives impeached President Estrada for the first time. When the Senate failed to convict the impeached president, he was toppled through yet another show of mass protests at EDSA. The nation put into power its second woman president, Gloria Macapagal-Arroyo, whose term was marred by three coup attempts and allegations of corruption and electoral sabotage.

 

Fashion becomes less a spectator sport when sport itself becomes the fashion.

 

Last Thursday, July 31, 2008, Inquirer Lifestyle staged the rousing, filled-to-the-bleachers (despite the heavy rains and flooding) curtain-raiser to its Lifestyle Series of events with “Fitness.Fashion,” a catwalk team-up between some of the country’s top designers and best-selling activewear brands, at the Rigodon Ballroom of the Peninsula Manila in Makati City. 

 

Co-presented with Samsung, it drew guests who cut across the fields of fashion, business and commerce, arts, media and entertainment. With the support of HSBC and Peninsula, the show had 12 sought-after designers melding their creations with the latest brand collections: Kipling with Vic Barba; Fila with Lulu Tan-Gan; Nike Golf with Anthony Nocom; Speedo with Louis Claparols; Adidas with Patrice Ramos-Diaz and Rhett Eala; Marks & Spencer with Arcy Gayatin; Aigle and Oxbow with Rajo Laurel; Bench with Joey Samson; and Puma with Ivarluski Aseron and Randy Ortiz. (Read the fashion report in this Friday's Lifestyle Fashion and Beauty.)

 

The exceptions to the articles about the INQUIRER Lifestyle Series: Fitness.Fashion with Samsung fashion show from the said newspaper was:

• "Personalities like Senator Pia Cayetano, Waterfront GM Marco Protacio, jewelry designer Tweetie de Leon-Gonzalez and socialite Amparito Lhuillier were among the big names who gamely participated in the event." - from "A dynamic, eclectic 2008", Apples Pickings by Apples Aberin Sadhwani, published in the December 26, 2008 issue of the Philippine Daily Inquirer.

This unknown guy was wearing the collection for the said fashion show.

• "In other words, definitely nothing too organized for this young designer who wants his clothes light on the skin, including the wide-legged, fully sequined pants that he says anyone could wear. And we are looking forward to the reworked denim bodysuit for his model, swimmer Enchong Dee." - from "Three designers, one mission" By Irene C. Perez

Notable personalities of the Inquirer Lifestyle Series: Fitness.Fashion with Samsung Fashion Show in July 2008.

• “Fitness.Fashion” also scored a coup with the runway debut of fitness enthusiast and sports advocate Sen. Pia Cayetano. Other guest models were Akiko Thompson, Amanda Carpo, Rina Go, Paolo Abrera, Phoemela Baranda, Svetlana Osmeña, Jeena Lopez, Enchong Dee, Ruby Gan, Fely Atienza, Trishan Cuazo, catwalk queens Tweetie de Leon-Gonzalez, Apples Aberin-Sadhwani, Marina Benipayo, Patty Betita, Annette Coronel and Suyen Chi, and Inquirer’s own Tessa Prieto-Valdes and Leica Carpo.” - from "Style statement: Sporty", published on page E-4 of the August 3, 2008 issue of the Philippine Daily Inquirer.
• In attendance were Paolo Araneta; Jose Cuervo’s AA Arquiza; twinkle-eyed beauty Abby Binay; golfer Charlie Carmona; Bench’s Ben Chan; Louie Chuidian; WhereElse’s suave Marcel Crespo; Monique Banzon Daez; Illac Diaz; Joji Dingcong; Patxi Elizalde and Sofia Zobel-E.; Malou Francisco of Store Specialists Inc.; Amanda Griffin; Lisa Gokongwei; Haresh Hiranand; and super eligible Mike Huang, Bea Jacinto; Lucia Jacinto; Angel Jacob; Patricia Javier; pretty, pretty Angelu de Leon; gourmet and wine connoisseur Alex Lichaytoo; lady of different faces Margarita Locsin; brilliant columnist and that miss with the four B’s, Celine Lopez; vivacious Bing Loyzaga; Cutie del Mar; DJ Mumph; The Body who makes ladies sigh, Marc Nelson; PR genius Keren Pascual; Miguel Pastor; Dave and Berna Puyat; Jaya Ramsey; New York City boy Patrick Reyno; Miguel Rosales; Cherrie del Rosario; Robin da Roza; Carmina Sanchez; Hans and Carol Sy; Joel Tantoco; the belle of any affair, Bea Zobel Jr. (she recently had café society’s jaws dropping with her witty answers in a candid interview with Karen Santos and Gina Tambunting Roxas featured in PEOPLE Asia’s fantastic March 2002 issue), Charlie Carmona; vibrant Breakfast Show host, Angel Jacob; the pretty faces behind Luna, Annie Cacho and Manet Dayrit; Zed’s pride, Fenee Amparo; dapper Jojo Manlongat; interior designer Miguel Rosales; well-loved designer, Pepito Albert; The Philippine STAR’s Tim Yap; exuberant Tina Tinio; exotic Thelina Nuval; and Maurice Arcache, BENCH/ endorsers VJ Amanda Griffin; John Prats; celebrity son AJ Eigenmann; Mickey Randall, Aubrey Miles and Francis Ricafort, studly lover boy Jon Hall and E’s gorgeous playgirl Lana Asanin, former sexy star Assunta de Rossi, Bench/ long-time endorsers Wendell Ramos and Jomari Yllana, Marc Nelson, Aya Medel, Diether Ocampo, Amanda Griffin plus the Antonio Aquitana open the curtain call for the 100-plus models in the BENCH during its One Night Only underwear and denim show last July 2002, Ces Oreña-Drilon and her hubby, renowned artist Rock Drilon; Agot Isidro and Manu Sandejas; searing beauties Dina Bonnevie and Ara Mina; Hans Montenegro; directors/actors Rowell Santiago and Gina Alajar with son Ryan Eigenmann; Former “Studio 23” VJ’s, Southern gent JM Rodriguez and charmante Cutie del Mar; and Fil-Am superstar Paolo Montalban.
• The Inquirer Lifestyle Fitness.Fashion with Samsung Concert held on Friday, August 1, 2008, at 8:00 p.m. at the Ayala and Makati Avenues after the fashion show on Thursday, July 31, 2008 at 7:30 p.m. at the Rigodon Ballroom of the Peninsula Manila in Makati City. The concert's Guest performers are Karylle, Tootsie Guevarra, Gino Padilla, Lana Asanin, Nancy Castiglione, Radha, Aliya Parcs, Jed Madela and the Dye Vest Band.
• On its first anniversary — held at the same venue on July 31, 2009 — their major guest stars were Bianca Araneta; Julia Clarete; Cheryl Cosim; Daphne Osena; Pia Guanio; Kenji Marquez; Derek Ramsey; JM Rodriguez; and Audrey Tan-Zubiri. But they managed to give away prizes to the live audience — mostly refrigerators. The event's high point was when the cast members released doves — plenty of them. The second anniversary was even less memorable, and nobody remembers it at practically.
• "Then, in June 2010, it put into power the son of democracy icons that ignited the 1986 People Power Revolution. While the country enjoyed relative economic growth and the administration enjoyed record approval ratings, it faced lingering problems concerning corruption, a communist rebellion, insurgencies in Mindanao, and prevailing criminality. Now people are clamoring for a return to authoritarian rule and impunity under the convoluted premise of instilling discipline in a society allegedly made corrupt by its democratic principles – as if our current problems are the result of our freedom to choose, instead of our flawed choices. With these developments, one must ask: “Have we, as a nation, really come of age?”
• They also included for the 2015 edition are Councilor Anjo Yllana, wife Jackie and kids Mikaela, Andee, Jaime and Nathan, Axel Torres and Jacob Benedicto, Xian Lim, Jessy Mendiola, JC de Vera, Rafael Rossell, Rayver Cruz, Martin del Rosario, Troy Montero and Ryzza Mae Dizon, Amy Ahomiro and Ella De Jesus of the Ateneo de Manila University Women’s Volleyball Team, Carl Guevarra and Kylie Padilla for Skechers, Louise Delos Reyes for Merrell, Shy Carlos and Matt Evans for Guess, Wilma Doesnt, Karyn Ann Johnston, and Luanne Dy for Mags, Marc Abaya and Iyan Tayao for Rogue.
• Led by TechnoMarine Philippines’ CEO Raffy Florencio with his wife Kat, the event was a visual spectacle, bringing to life the sights and sounds of the ocean. Filled with a dazzling display of lights and colors, the room was illuminated in hues of blue while guests relaxed. Host Karen Pamintuan greeted guests and celebrities who wore their favorite TechnoMarine timepieces. Among those spotted wearing the watch brand were MTV VJ Maggie Wilson, Divine Lee, Camille Villar, Mons Romulo-Tantoco, Zanjoe Marudo, Jake Cuenca, Victor Basa, Priscilla Meirelles, Kristine Hermosa and Chris Tiu.
• The annual grand gathering also saw a rare opportunity where the stars from the three leading television networks in the country came together on one occasion to uphold a good cause — education — by honoring the teachers, our unsung heroes. Among those who participated in the event are — Anne Curtis, Judy Ann Santos, Marian Rivera, and Jodi Sta. Maria, Martin Nievera, Pops Fernandez, Jolo Revilla, Ogie Alcasid, Richard Gomez, Edu Manzano, Bianca Manalo, Ryzza Mae Dizon and hunks Rocco Nacino, Hideo Muraoka, Daniel Matsunaga, Vin Abrenica, Victor Silayan and John James Uy. 

Celebrities Robi Domingo and volleyball star Gretchen Ho are running the 21K

• "Meanwhile, were on hand at the finish line where a neon street party was held graced by celebrities Gretchen Ho, Robi Domingo, Bianca Gonzalez, and Phil Younghusband."- from "Dela Cruz, Bacalan rule Rexona Run to Your Beat", published in the October 24, 2013 issue of Manila Standard Today.

The new faces of TechnoMarine, Phil Younghusband, Heart Evangelista, Kiefer Ravena and Bianca Gonzalez

• "The four Technomarine ambassadors are TV host Bianca Gonzalez, basketball player Kiefer Ravena, soccer player Phil Younghusband and actress Heart Evangelista." - from "Diamonds meet plastic in watches of ‘unconventional luxury’, published in the September 20, 2013 issue of the Philippine Daily Inquirer.
• "TechnoMarine recently introduced its new product endorsers along with two new collections. Carla Abellana, Tim Yap, and Allison Harvard of “America’s Next Top Model” join Heart Evangelista and Xian Lim as the brand’s newest ambassadors." - from "Watch brand has new endorsers, collections" published in the May 30, 2014 issue of the Philippine Daily Inquirer.
• Stars who modeled included Richard Gomez, Dingdong Dantes, Diether Ocampo, John Estrada, Rayver Cruz, Jon Avila, Bea Alonzo, Phoemela Barranda, Tweetie de Leon-Gonzales, Apples Aberin-Sadhwani, Marina Benipayo, Patty Betita, Annette Coronel and Suyen Chi.
• "The celebrities will be led by the so-called “Magnificent 7”—Richard Gomez, Lucy Torres, Ogie Alcasid, John Estrada, Rissa Mananquil-Trillo, Dingdong Dantes, and a “surprise guest” whom Ortiz will not name. Guest models include beauty queens Venus Raj and Shamcey Supsup, and actors Rayver Cruz and Daniel Matsunaga." - from "Randy Ortiz show could be the biggest for 2013" by Joselito O. Tolentino, published in the September 27, 2013 issue of the Philippine Daily Inquirer.
• "McDonald’s ambassadors Xian Lim and Jessy Mendiola, and athletic brothers Jeron Teng and Jeric Teng gamely put on their running shoes to join the race. Others spotted during the McHappy Day Fun Run were Chesca Garcia-Kramer and kids Kendra and Scarlett, Dimples Romana and daughter Callie, and football players and brothers Anton and Armand del Rosario, along with McDonald’s commercial talents Einar Ingebrigtsen, Paulo “Kuya Pao” Pingol, Kenneth Cruz and Vince Ferraren." - from "The 2013 McHappy Day Fun Run – a successful and memorable day for families!", December 16, 2013
• Star-studded Galaxy S5 Launch. "Manila’s tech-crazy crowd flocked to Samsung Hall recently for the launch of Samsung Galaxy S5, which offers consumers essential features for day-to-day use. It combines an advanced camera, fast network connectivity, dedicated fitness tools, and enhanced device protection features. The event was well-attended by Manila’s hip set and showbiz personalities, among them are Ingrid Chua-Go, Ruby Gan, Ralph Tee Ten, Jorge and Nikka Abes, Sidney Yap, Apples Aberin, Carlos Fernandez, Duane Santos, Cathy Nazareno, Phil and James Younghusband, Steph Henares, Gino dela Peña, JM Rodriguez, LA Aguinaldo, “Boys Night Out’s” Slick Rick, Tony Toni and Sam YG. Dancing to the beats of DJ Tom Taus were Marj Sia and Harry Cheng, Coleen Garcia, Gretchen Fullido, Tony Taus, Andi Eigenmann, Nicole Anderson and Enrique Gil."
• Balloons, inflatable clappers and flags added to the campus cool vibe, while college “it” boys and girls made special appearances onstage, including hosts VJ Chino Lui Pio and VJ Joyce Pring, the UP Street Dance Club, Kylie Padilla, Kiefer Ravena of the Ateneo Blue Eagles, and Jeron Teng and Arnold Van Opstal of the DLSU Green Archers. The UP Pep Squad, Philippine All-Stars, and Billy Crawford energized the crowd with their performances. Coleen Garcia, Epi Quizon, Nikki Gil, Elmo Magalona, JC De Vera, and Gerald Anderson also walked the runway for popular homegrown brands.
• “But apart from the free breakfast, McDonald’s also delighted customers by inviting celebrities to join the event. Among the personalities present in different McDonald’s stores during NBD were Solenn Heussaff, Lovi Poe, Rocco Nacino, Alden Richards, Drew Arellano, Matteo Guidicelli, Enrique Gil, Alex Gonzaga, Xian Lim, and Bianca Gonzalez.” - From “McDonald’s celebrates 3rd National Breakfast Day”, March 10, 2015

Plus supporting guest models are Danie Mendoza-Valdepeñas, Daisy and Eddie Mendoza, Martha Buckley, Yolly Ayson, Debbie Chan, Roselle Rebano, Bong Palma Gil, Mikee Chanco, Judy Araneta-Roxas, Betty Siy-Yap, Eduardo Lopez, Amor Roselle Herrera, Suzette Morelos, Margot Osmeña, Nestor Encinas, Randy Baron, Sergia Abueva, Purificacion Veloso, Petite Garcia, Javier Galvan, Ana Luisa Espinosa, David Ferro, Lorraine Nubar, Rachelle Gerodias, Masako Toribara, Josephine Roces Chavez, Johnny Torres, Candice Gotianuy, Augusto and Elizabeth Gan Go, Annabelle Luym, Amanda Luym, Mariter Klepp, Bunny Ludo, Julie Alegrado, Marissa Fernan, Jay Aldeguer, Joseph Gonzalez, Quinito Moras, Jayjay and Marilou Neri, Dean Diez, Joseph and Gloria Gaisano, Budjette Tan, Brandie Tan, Andre Quintos, Alma Junia, Eric Tamayo, Mike and Lea Famularcano, Rudy Aviles, Raymond Abao, Lucien Letaba, Orlando Magno, Vicente Paterno, Nena Ilusorio, Maribel Ongpin, Sari Cojuangco, Tessie Fajardo, Popsy Mendez-Aquino, Bella Ancheta, Sol Peña, Alice Sandejas, Ralph Peter Jentes, Mary Ann Ong, Rosalie Sipid, Violy Lim, Elena Lee, Rose Lim, Greta Go, Stefie Inocentes, Carmela Ongsiako, Terry Rosales, Cecile Ongsiako, Dely Ongsiako, Maridol Mabanta, Tessa Sierra, Juvy Yupangco, Sevy Santos, Gretchen del Rosario, Celuch Manahan, Robert Constantino and Helen Marte, Curtis Chin, Tati Licuanan, Greggy and Irene Marcos-Araneta, Gretchen Espina, Jay-ann Bautista, Ram Chavez, Daryl Celis, Kid Camaya, Warren Antig, Penelope Matanguihan, Toffer Rei Tragico, Sue Ellen Cubing, Robby Navarro, Mae Flores, Jeni Rawolle, Joselindo Pimpino Jr., Carol Leus, Meryl David, Walton Zerrudo, Sherwin Marquez, Regene Ong, Vren Villaflor, Elliot Andal, Bev Ejercito, Drizzle Muñiz, Dio Paolo, Laarni Lozada, Bugoy Drilon, Miguel Mendoza, Zhel Garcia, Van Roxas, Cris Pastor, Sen Nichols, Robi Domingo, Chino Lui Pio, Bianca Roque, Monica Yncierto, Tristan Jovellana, Marilen Faustino-Montenegro, Aissa Gonzalez, Philip Nadela, Amy Nobleza, Angelo Garcia, Aubrey Caraan, Risie Mayo, Cristina De Leon, Rosanna Aranaz, Princess Violago, Danielle Lee, Paui Peña, Iana Bantug, Nico Ibaviosa, Borgy Hermida, Simon Atkins, Jai Reyes, Karen Pamintuan, Schinina Juban, Miguel Escueta, Carlo Alvarez, Marco Protacio, Amparito Lhuillier, Teresin Mendezona, Jeremy Huang, Elvira Luym, Margie Lhuillier, Mike Rama, Tining Martinez, Annette Osmeña, Franz Fernan, Mani Lynn Osmeña, Meg Eteve, Rose Hennessey, Kathy Tesoro, Javi Sala, Junggie Canedo, Fiona King, Christina Garcia Codilla, Danessa Onglatco, Enrison Benedicto, Bea Villegas, Cybill Gayatin, LJ Moreno Alapag, Mau Marcelo, Jao Mapa, Gail Nicolas, Ram Sagad, Elmer Felix, RJ Calipus, Savannah Lamsen, Jommy Teotico, Marion dela Cruz, Manuel Chua, JC Tiuseco, Rob Sy, Charisse Yacapin, Cris Cartagenas, Zita Ortiga, Kaye Alipio, Marlon Carmen, John Lopez, Niña Ortiz, Patani Daño, Gigit Sulit, Emerson Dino, Chev Macias, German Moreno, Gary Valenciano, Sharon Cuneta, KC Concepcion, Helen Gamboa, Jackie Lou Blanco, Bing Loyzaga, Lani Mercado, Zsa-Zsa Padilla, Karylle, Gretchen Barretto, Dawn Zulueta, Helen Vela, Princess Punzalan, Maricel Laxa, Mariz, Jean Garcia, Sharmaine Arnaiz, Rachel Alejandro, Manilyn Reynes, Sherilyn Reyes, Princess Revilla, Rachel Anne Wolfe, Jam Morales, Raymond Lauchengco, Richard Reynoso, Illac Diaz, Chad Borja, Dingdong Avanzado, Jaime Garchitorena, Ariel Rivera, Mitoy Yonting, Lindsay Custodio, Lougee Basabas, John Nite, The Rainmakers, Samantha Lopez, Sunshine Cruz, Sheryl Cruz, Ike Lozada, Karina Ramos, Cristina Gonzales, That’s Entertainment barkada, Kris Aquino, Ana Gonzales, Mutya Crisostomo, Alicia Mayer, Caloy Garcia, Eric Quizon, Arlene Muhlach, Ogie Alcasid, Francis Magalona, Sugar Mercado, Derek Ramsay, Janno Gibbs, Jaya Ramsey, Lani Misalucha, Toni Gonzaga, Michael V., Diana Zubiri, Lana Jalosjos, Pauleen Luna, Julia Clarete, Cindy Kurleto, Ho and Ha, Long Meija, Keempee de Leon, Zoren Legaspi, Onemig Bondoc, RS Francisco, Chikiting Patrol Kids Krystal Galias, Maviel Gonzales, Chelsie Wingkee, Mikee Fajardo, Bryan Chua, Kevin Eguia, Nathan Zamesa, Ronald Diaz and Trixia Deseo, APO Hiking Society, Tito Sotto, Vic Sotto, Joey de Leon, Ritchie d’Horsie, Jimmy Santos, Herbert Bautista, Val Sotto, Yoyong Martirez, Jose Manalo, Wally Bayola, Paolo Ballesteros, Allan K., Inday Garutay, Gladys Guevarra, Teri Onor, Ian Red, Ruffa Gutierrez, Kristine Florendo, Lalaine Edson, Edna Diaz, Boots Anson-Roa, Toni Rose Gayda, Jericho Rosales, Edgar Allan Guzman, Mark Ariel Fresco, Ryan Julio, Donita Rose, Charo Santos-Concio, Loren Legarda, Cherie Gil, Lorna Tolentino, Cherry Pie Picache, Nora Aunor, Vilma Santos, Aurora Salve, Robin Padilla, Lilibeth Ranillo, Maritess Gutierrez, Sandy Andolong, Alma Moreno, Chiqui Hollman, Dina Bonnevie, Coney Reyes, Pilita Corrales, Snooky Serna, Pops Fernandez, Aiza Seguerra, Lady Lee, Bea Bueno, Dindin Llarena, Steven Claude Goyong, BJ Forbes, Maricel Soriano, Aiko Melendez, Plinky Recto, Angela Luz, Ces Quesada, Donna Cruz, Vina Morales, Giselle Toengi, Cacai Velasquez, Carmina Villarroel, Charlene Gonzalez, Michelle van Eimeren, Lana Asanin, Daiana Menezes, Ariani Nogueira, Ariana Barouk, Mikee Cojuangco, Julie Vega, Janice de Belen, Jaclyn Jose, Chanda Romero, Susan Africa, Christine Jacob, Ruby Rodriguez, Karla Estrada, Agot Isidro-Sandejas, Amy Perez, Regine Velasquez, Rosanna Roces, Jay Manalo, Jograd de la Torre, Roderick Paulate, Ronnie Ricketts, Aga Muhlach, Cesar Montano, Mari Kaimo, Edu Manzano, Romnick Sarmenta, Tirso Cruz III, Edgar Mortiz, Monsour del Rosario, Miguel Rodriguez, Orly Mercado, Rico J. Puno, Randy Santiago, Willie Revillame, Lito Pimentel, Tina Revilla, Louie Heredia, Dennis Padilla, Ai-Ai delas Alas, Jenine Desiderio, Smokey Manaloto, Liezl Martinez, Anjanette Abayari, Joy Ortega, Giselle Sanchez, Bayani Agbayani, Willie Nepomuceno, Candy Pangilinan, Jon Santos, Ruffa Mae Quinto, Joy Viado, Klaudia Koronel, Mystica, Raffy Rodriguez, Marissa Sanchez, Selina Sevilla, Madeline Nicholas, Leo Martinez, Pekto, Ate Shawie, Ate Guy, Jong Cuenco, Pia Pilapil-Gonzalo, Jojo Alejar, Paco Arespacochaga, Dang Cruz, Earl Ignacio, Leonard Obal, Jojo Abellana, Michael Laygo, Ronald Gan Ledesma, Yam Ledesma, Geraldine Roxas, Ben Sagmit, Yoyoy Villame Hannah Villame, Niño Muhlach, Natassia Nave, Jacky Woo, Patrick Ervin Mateo Jr., Lorraine Baretto, Maribeth Bichara, Lara Fabregas, Jerome John Hughes, Melisa Henderson, Everly Locsin, Glydel Mercado, Cody Moreno, Dolly Anne Carvajal, Angelu de Leon, TJ Manotoc, Marissa del Mar, Presbitero Velasco, Jr., Sarah Geronimo, Rachelle Ann Go, Erik Santos, BJ Manalo, Jenny Hernandez, Empoy, Baby Bunot, Viva Hot Babes, Archie Alemania, Sheryn Regis, Jasmine Trias, Pokwang, TV Idols Ahron Villena, AJ Dee, Marc Cortez, JE Sison and Kiko Matos, Vhong Navarro, Tuesday Vargas, Isko Salvador, Lito Camo, Vanna Garcia, Thammie Aliwalas, VIVA Hot Men, Frances Garcia, Terry, Janelle Jamer, Clown In A Million Finalists, Paw Diaz, Joseph Garcia, Mike Chan, “Spicy” Susan Quinico, Hyubs Azarcon, Luane Dy, Angelica Jones, Dominic Ochoa, Bobby Yan, Salbakuta, Gina dela Vega-Cruz, Tintin Pizarro, Karen Tayao-Cabrera, Chin-Chin Gutierrez, Ida Marie Castro, Zorah Andam, Crispin Aranda, Normandy Baldovino, Jr., Yssa De Chavez-Castillo, Jaimie Cruz, Patty Santos, Marivic Del Pilar, Amelyn Veloso, Reyster Langit, Kim Atienza, Gaby Dela Merced, Nikka Cleofe-Alejar, Heny Sison, Susan Enriquez, Emoy Gorgonia, Gerry Geronimo, Maricel Halili, Amanda Page, Gabby Eigenmann, Bernadette Allyson, Mo Twister, Jake Roxas, Angelika dela Cruz, Antoinette Taus, Anne Curtis, Mylene Dizon, Jolo Revilla, Kyla, Angel Locsin, Nina, Danica Sotto-Pingris, Oyo Boy Sotto, Kevin Vernal, Champagne Morales, Miko Sotto, Cogie Domingo, Roxanne Barcelo, James Blanco, Jolina Magdangal, Jay-R, 604, Malik, Richard Gutierrez, Brad Turvey, Chynna Ortaleza, Jennylyn Mercado, Mark Herras, Yasmien Kurdi, Rainier Castillo, Cristine Reyes, Maxene Magalona, Dennis Trillo, Gab Valenciano, Marvin Agustin, Marco Alcaraz, LJ Reyes, Lovi Poe, EB Babes, Karel Marquez, Isabella Gonzalez, La Diva, You’ve Got Male, Sugarpop, Chris Cayzer, Martin Escudero, Heart Evangelista, Janus del Prado, RJ Rosales, Glaiza de Castro, Jhong Hilario, Rafael Rosell, Maja Salvador, Christian Bautista, Raymond Manalo, Nikki Gil, Charice, Kris Lawrence, Gian Barbarona, Sam Milby, Chuck Allie, Nicole Andersson, Gian Carlos, Ryza Cenon, Jacque Esteves, Sheena Halili, Jade Lopez, Ehra Madrigal, Iwa Moto, C. J. Muere, Jackie Rice, Jana Roxas, Mike Tan, Aaron Travinio, Nancy Castiglione, Marky Cielo, Aljur Abrenica, Stef Prescott, Rich Asuncion, Jesi Corcuera, Kiko Junio, Paulo Avelino, Jan Manual, Ailyn Luna, Kurt Perez, Sam Bumatay, Miguel Tanfelix, JM Reyes, Bea Binene, Gabriel Roxas, Shamel Leask, Paul Salas, Sandy Talag, Uno Guerta, Serge Septimo, Renz Juan, Madi Yu, Paolo Bediones, Joey Marquez, Pia Guanio, Raymond Gutierrez, John Lapus, Melanie Marquez, Mel Tiangco, Jay Sonza, Berwin Meily, Bong Revilla, Isabella de Leon, John Lesaca, Fides Cuyugan-Asencio, Bro. Eddie Villanueva, Kata Inocencio, Lyn Ching, Suzi Entrata, Ryan Agoncillo, Mickey Ferriols, Mon Isberto, Arnold Clavio, Miriam Quiambao, Arn-Arn, Martin Andanar, Eagle Riggs, Hans Montenegro, Daniel Razon, Lhar Santiago, Oscar Oida, Erika Ann Luna, Patricia Javier, Debraliz Valasote, Becca Godinez, Tessie Tomas, Roxanne Abad Santos, Bessie Badilla, Rio Diaz, Kevin, Ana Marie Craig, Robert Em, Sharmaine Suarez, Fire (Ana Rivera & Soraya Sinsuat), Valentin Simon, Juannie, Jenny Syquia, Camille Ocampo, Mausi Wohlfarth, Mike Zerrudo, Gemma Fitzgerald, Jomari Yllana, Dingdong Dantis the Impersonator, Eisen Bayubay, Joyce Jimenez, Aji Estornino, Nadine Schmidt, Jun Encarnacion, Lara Melissa de Leon, Ilonah Jean, Star Querubin, Ronniel Mendoza, Rene Requiestas, Gelli de Belen, Judy Ann Santos, Claudine Barretto, Rico Yan, Mark Vernal, Bojo Molina, Rannie Raymundo, Redford White, Norman Mitchell, Winnie Cordero, Joy Viado, Joji Isla, Dinky Doo, Jr., Whitney Tyson, Sammy Lagmay, Cynthia Patag, Beverly Salviejo, Bentong, Voice Unlimited, Daisy Reyes, Vivian Velez, Gina de Venecia, Rhea Santos, Love Anover, Christian Esteban, Pia Arcangel, Atom Araullo, Drew Arellano, Tonipet Gaba, Jigs Mayuga, Avi Siwa, Ramon Bautista, Angel Rivero, Tado Jimenez, Hero Angeles, Sandara Park, Roxanne Guinoo, Joross Gamboa, Melissa Ricks, Michelle Madrigal, Joseph Bitangcol, Neri Naig, Raphael Martinez, Errol Abalayan, Kiray Celis, Katrina Legaspi, Mikylla Ramirez, Eliza Pineda, Kristel Fulgar, Sharlene San Pedro, Miles Ocampo, Angel Sy, Nikki Bagaporo, Julia Montes, Alfred Labatos, John Manalo, Iggy Boy Flores, Kobe Vidanes, EJ Jallorina, Carl Barrameda, Steven Fermo, Yong Chiu, Nikki Valdez, Carlo Aquino, Alwyn Uytingco, Marc Acueza, Shaina Magdayao, Serena Dalrymple, Jiro Manio, Yuuki Kadooka, Cory Quirino, Angel Aquino, Daphne Osena-Paez, Amanda Griffin, Iya Villania, Cheska Garcia, Iya Yotoko, Manu Sandejas, Kennevic Asuncion, Kennie Asuncion, Laura Jean, Tim Yap, KC Montero, Miggy Eugenio, Rico Barrera, Chiqui Alcala, Jayson Gainza, Nene Tamayo, Jun Bob dela Cruz, Cass Ponti, JB Magsaysay, Racquel Reyes, Uma Khouny, Jenny Suico, Franzen Fajardo, Bettina Carlos, Reema Chanco, Bianca King, Inah Estrada, Alynna Asistio, Winwyn Marquez, Megan Young, Benj Punzalan, Kat de Castro, Alex Gonzaga, Badjie Mortiz, Bangs Garcia, Joem Bascon, Charee Pineda, Timmy Boy Sta. Maria, Eda Nolan, Janelle Quintana, Mikel Campos, Blumark Roces, Jana Pablo, Kontin Roque, Kristoff Abrenica, Jamilla Obispo, Keanna Reeves, John Prats, Kim Chiu, Gerald Anderson, Yeng Constantino, Jay-R Siaboc, Ronnie Liang, Panky Trinidad, Irish Fullerton, Chad Peralta, Lucy Torres-Gomez, Grace Lee, Sandra Aguinaldo, Kara David, Howie Severino, Jay Taruc, Cheche Lazaro, Jiggy Manicad, Maki Pulido, Anjo Yllana, Raymart Santiago, Randy David, Ali Sotto, Angelique Lazo, Ivan Mayrina, Raffy Tima, Oscar Orbos, Winnie Monsod, Ferds Recio, Romi Garduce, Kiko Rustia, Eric Fructuoso, Susan Lozada, Assunta De Rossi, Jackie De Guzman, Wendell Ramos, Antonio Aquitania, Diego Llorico, Shirley Fuentes, Alma Concepcion, Myka Flores, Luis Alandy, Aya Medel, Ara Mina, Sharmaine Arnaiz, Wowie De Guzman, Maureen Larrazabal, Francine Prieto, Boy 2 Quizon, Paolo Contis, Moymoy Palaboy, Gwen Zamora, Sef Cadayona, Max Collins, Denise Barbacena, Mikael Daez, Arny Ross Roque, Kim Domingo, Arra San Agustin, Mikoy Morales, Ashley Rivera, Analyn Barro, Liezel Lopez, Yasser Marta, Anna Vicente, RJ Padilla, Faye Lorenzo, Kim Gantioqui, Randolf Stalamakey, Ryan Yllana, Jaja Gonzales, Boom-Boom Gonzales, Sabado Boys Jimmy Bondoc, Luke Mejares, Paolo Santos, Myke Salomon and Thor Dulay, Betong Sumaya, Joel Villanueva, Connie Angeles, Jeff Arcilla, Arlene Tolibas, Lou Veloso, Eula Valdez, Eugene Domingo, Jodi Sta. Maria, Angel Jacob, Rosanne Prieto, Regine Tolentino, Renford Alano, Aria Cariño, Isabella Dayto, Romina de Jesus, Mikee de Vega, Caleb Gotico, Ella Guevara, Nikki Liu, Sam Turingan, Cha-Cha Cañete, Bugoy Cariño, Izzy Canillo, Rob Pengson, Mico Aytona, Lucky Mercado, Andrea Torres, Monica Verallo, Fernando Aracama, Ricky Reyes, Rosebud Benitez, Mitchie Sison, Nino Logarta, Jonah Trinidad, Darlo Lopez, JL Cang, Chiqui Roa-Puno, Kat Alano, Cheena Crab, Janna Dominguez, Precious Lara Quigaman, Lolit Solis, Butch Francisco, Bobby Andrews, Michael Flores, Rica Peralejo, Ciara Sotto, Red Sternberg, Raven Villanueva, Lee Robin Salazar, Chico Ventoza, Polo Ravales, Menchu Macapagal, Karen Joanne Organo, Kim Delos Santos, Chubi del Rosario, Chantal Umali, Ardie Aquino, Idelle Martinez, Sunshine Dizon, Dino Guevarra, Jam Melendez, Kenneth Cajucom, Maui Taylor, Aiza Marquez, Maybelyn dela Cruz, Trina Zuñiga, Biboy Ramirez, Sherwin Ordoñez, Joseph Izon, Danilo Barrios, Jason Red, Erwin Aquino, AJ Eigenmann, Roanna Ruiz-Jamir, Railey Valeroso, Karen delos Reyes, Tricia Roman, Valerie Concepcion, Charina Scott, Denise Laurel, Mitzi Borromeo, JC de Vera, Lester Llansang, Crystal Moreno, Tricia Roman, Alessandra de Rossi, Brian Revilla, Karen delos Reyes, Diane Delfin, Sharah Robles, Mikel Campos, Gelai Bersaba, Rafael Kua, Warren Austria, Neil Patrick Ramos, Jad Gallanosa, Karen Trinidad, Arc Mercolesia, Dianne Kimberly Dean, Lauren Young, AJ Perez, Empress Schuck, Carla Humphries, Valeen Montenegro, Aldred Gatchalian, Mikki Arceo, Mikee Lee, Angelo Patrimonio, Chris Gutierrez, Zia Marquez, Isabel Blaesi, Krista Valle, Daphne Cortes, Jessy Mendiola, Caroline Riggs, Arno Morales, Martin del Rosario, Bryan Homecillo, Jeoff Paolo Monzon, Alfonso Martinez, Carlo Guevarra, Isabelle Abiera, Erich Gonzales, John Wayne Sace, Jordan Aguilar, Benjamin Besa, Puma de Borja, Tim Espinosa, Jenna Estrella, Hiyasmin Neri, Franz Pumaren, Marvin Raymundo, Bianca Reyes, Beatriz Saw, Mickey Perz, Wendy Valdez, Gee-Ann Abrahan, Bodie Cruz, Bruce Quebral, Nel Rapiz, Robert Woods II, Saicy Aguila, Yen Galagnara, Ezekiel Dimaguila, Jasmin Engracia, Dionne Monsanto, Geraldine Javier, Maricris Dizon, Jeremy Hidano, Mikah Dizon, Vaness del Moral, Vivo Ouano, Rea Nakpil, PJ Valerio, Ivan Carapiet, Benjamin Alves, Ashley Gruenberg, Hayca Bunevacz, Nikki Bacolod, Fred Payawan, Angelo Ilagan, Sam Concepcion, Kevin Lapena, Cheska Ortega, Louise delos Reyes, Czarina Suzara, Miki Hahn, Princess Ryan, Vicky Morales, Miguel Aguila, Kamae de Jesus, Dino Imperial, Bianca Manalo, Sam YG, Say Alonzo, Joaqui Mendoza, Aaron Juantas, Miguel Sarne, John Dychioco, Charis Antalan, Joyce Manansala, Cheeno Almario, Alex Santos, Janeena Chan, Ejay Falcon, Nicole Uysiuseng, Beauty Gonzales, Alex Anselmuccio, Nan Clenuar, Valerie Weigmann, Rona Libby, Priscilla Navidad, Josef Elizalde, Jolas Paguia, Kevin Garcia-Flood, Linda Backlund, Jieriel Papa, Regine Angeles, David Chua, Bea Lucero, Jamie Lim, Cyril Roxas, Heleina So, Arhia Faye Agas, Junna Tsukii, Japoy Lizardo, Butch Morrison, Ralph de Leon, Meggie Ochoa, Annie Ramirez, Shugen Nakano, Gilbert Ramirez, Kiyomi Watanabe, Nathan Ayson, Nica Calapatan, Sam Dominguez, Aleah Finnegan, Lucia Gutierrez, Kylee Kvamme, Emma Malabuyo, Levi Ruivivar, Ancilla Manzano, Kursten Lopez, Maria Cristina Loberanes, Elaiza Yulo, Carlos Yulo, Karl Yulo, Juancho Besana, John Ivan Cruz, Justine Ace De Leon, Jhon Romeo Santillan, Jan Gwynn Timbang, Jed Diamante, Tim Polero, Anton Asistio, Sara Castaneda, Pauline Lopez, Anna Beatrice Sarmiento, Mateo Luiz Sarmiento, Jason Sia, Kurt Barbosa, Baby Canabal, Dave Cea, Laila Delo, Veronica Garces, Samantha Catantan, Janna Catantan, Allaine Cortey, Noelito Jose Jr., Nathaniel Perez, Sammuel Tranquilan, Maxine Esteban, Chynna Mamawal, Mark Balce, Brice Vincent Baisa, Iyo Canlas, Miko Eala, Alex Eala, Louis Naguit, Christine Patrimonio, Clarice Patrimonio, Skye Chua, Katrice delos Reyes, Riana Lago, Ludwig Hans Carizo, Michael Christian Martinez, Jules Vince Alpe, Christopher Caluza, Edrian Paul Celestino, Alisson Perticheto, Hidilyn Diaz, Elreen Ando, Kristel Macrohon, Rosegie Ramos, Vanessa Sarno, John Ceniza, John Tabique, Cris Nieverez, Joannie Delgaco, Margielyn Didal, Mazel Alegado, Rydelle Abarico, Jericho Kiko Francisco, Renzo Mak Feliciano, David Sebastian Chanco, Hergie Bacyadan, Josie Gabuco, Irish Magno, John Marvin, Eumir Marcial, Carlo Paalam, Marjon Piañar, Riza Pasuit, Nesthy Petecio, Norlan Petecio, Rogen Ladon, Charly Suarez, Aira Villegas, Spencer Abadilla, Paolo Abcede, John Clinton Mitchell Abetong, Ronniel Abinal, John Lester Abundio, Jay-R Albino, Ralph Alfaro, MJ Amador, Manuel Angelo, Chael Anthony, Aps Araneta, Arlan Arbois, Redd Arcega, Teejay Arceo, Brace Arquiza, Donovan Arrio­la, Marcus Asis, Narcisa Atienza, Ryan Balila, Marc Bangayan, Junrey Bano, Jesicca Barnard, Bernalyn Bejoy, Ash Benedict, Anthony Beram, Ryan Bigyan, Gab Borres, Aljan Bisda, Jasmin Bombita, Alfrence Braza, Andre Brouillette, Riezel Buenaventura, Josh Buenavista, John Lloyd Cabalo, Melvin Calano, Ernie Calipay, Jay-R Camingawan, Christian Capito, Angel Cariño, Darrell Castillo, Ron Castilo, Ethan Chan, Lance Chan, Chesther Chua, Jesson Ramil Cid, Josh Cisnero, Kenneth Co, RC Coronel, Ezekiel Cortez, Eric Cray, Charlie Cuevas, Jao Cunanan, Elyar Cutler, Henry Dagmil, Jamela de Asis, Cali De Guzman, George de Lumen, Nico de Ocampo, Jericho Del Rosario, John Marcky Dela Rosa, JB Du, Charles Edrian, Cedric Evann, Ryan Kolton, Nick Nolte, Jordan Pauluhn, Phillip Gian Dela Cruz, Kurt Dy, Marisol Amarga, JM Asis, Clinton Kingsley Bautista, Robyn Brown, Joan Caido, Alexie Caimoso, Andrew Co, Elijah Kevin Cole, Michael Ver Comaling, Anthony Constantino, JC Dacillo, Daniella Daynata, Onie De Guzman, Kaizen Dela Serna, Hockett Delos Santos, Sarah Dequinan, Mark Harry Diones, Abdul Eldrakroury, Melissa Escoton, Mark Espiritu, Opi Eusebio, Kyle Fabian, Jules Fernandez, Arniel Ferrera, Angel Frank, Joida Gagnao, Thirdy Galvin, Rom Galido, Jacob Ganzon, Ian Garcia, Mark Ian Garcia, Manuel Gata, Juacho Gerona, Sean Gervacio, Princess Joy Griffey, Edwin Giron Jr., Edric Go, Junel Gobotia, Brian Gocheco, Richard Rey Gomez, Kenny Gonzales, Leonard Gorospe, Mervin Guarte, Said Guermali, Yacine Guermali, Gilly Guzman, Christine Hallasgo, Fino Herrera, Lauren Hoffman, Paul Ibanez, Anthony Ignacio, James Matthew Concepcion, Migo de Vera, Mico del Prado, Kiko Ipapo, Korkie Rey, Adrian Insigne, Joshua Jacobe, Park Ji Yong, Jimsen Jison, Kurt Kendrick, Renz Kieser, Kristina Knott, Mateo Konradi, Alhryan Labita, Daniel Lauchengco, Gab Lagman, Ero Lance, Bridge Lee, Johnmike Lera, Nico Librojo, Jojo Ligmayo, Carter James Lily, Benjamin Lim, Stephen Lim, Angelo Linco, EJ Moen Liwanag, Anfernee Lopena, Blair Lopez, Lawrence Lopez, Hussein Lorana, Chris Lorenzana, Jasper Louis, Jeff Lugay, Jessel Lumapas, Rafael Luneta, Eloisa Luzon, Gemmah Malapit, Ronnie Malipay, Zion Mandanas, King Mangansakan, JC Maniacop, Danae Manibog, John Albert Mantua, Abiegail Manzano, Christian Opao Martinez, JC Marquez, Mariano Masano, Wenlie Maulas, Francis Medina, Franz Miaco, Aeron Minor, Ced Miranda, Kurt Mendoza, Vince Molina, William Morrison III, King Archie Narcelles, Zion Corrales Nelson, Clint Niño Neri, Alyana Nicolas, EJ Obiena, Francis Edward Obiena, Matt Obiena, Timothy Okolo, Kurt Joshua Ong, Kurt Kaizer Ong, Nathan Padilla, Evalyn Palabrica, EJ Panganiban, Kharis Lark Pantonial, Gian Pascual, Jerico Pasumbal, Christelle Peig, Than Perez, Sep Blessee Placido, Rafael Poliquit, Shaira Portugal, Bench Posadas, Geremy Quintos, Ann Katherine Quitoy, Sky Quizon, David Racelis, Frederick Ramirez, Clarke Rapinan, John Marvin Rafols, Von Razo, Renz Lloyd Recinto, Patrick Reyes, Kayla Richardson, Kyla Richardson, Jkris Rodrigueza, Joshua Ronett, Valentine Rosales, Tyler Ruiz, Bruce Sanes, Karl Santiago, Aaron Santos, Katherine Khay Santos, John Paul Sarmiento, Kurt Jigen Sartorio, Maureen Schrijvers, Cristan Sempio, Joshua Seno, Joyme Sequita, Christian Sesuca, Ian Sicat, Kimberly Singson, Richard Solano, Ruffa Sorongon, Jonald Sotto, Caleb Stuart, Matt Sumbrado, Phil Santua Sykes, Charles Sy, Enzo Tabag, MJ Tabal, Geremy Tan, Michael Fernand Tan, Prince Tan, Aira Teodosio, John Alfred Telan, Alfonsso Tiu, Christian Tiu, Paolo Tiu, Aries Toledo, John Christopher Tolentino, Jeremiah Tomas, Justin Torio, Marestella Torres-Sunang, Cathreen Trigo, Calvin Tuazon, TJ Ty, Janry Ubas, Jomar Udtohan, Christopher Ulboc Jr., Patrick Unso, Jharles Uy, Natalie Uy, Alvin Vergel, Abby Bidaure, Jonathan Reaport, Jayson Valdez, Amparo Acuna, Franchette Quiroz, Yheen Valero, Ram Velasquez, Roldan Verano, Rave Victoria, Jake Villamor, Kyle Gelzie Villanueva, Rosie Villarito, Ian Villaroman, Marco Vilog, Sonny Wagdos, Leo Yadao, Anton Yang, David John Yatco, Joseph Yu, Brandon Yulo, Von Zabala, Geovany Zambon, Micco Sollano, Marielle Infantado, Jasmine Alkhaldi, Xiandi 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Layug, Mat Realizan, Merriella Ferreras, Hanna Leander, Michelle Salao, Rakim Santos, Jomar Yee, Elijah Canlas, Kyle Velino, Althea Ruedas, JB Mendoza, Sofie Jewel, Caira Lee, MJ Ordillano, Bey, Timmy Albert, Xandra Bonifacio, Gabriel Obispo, Jhana Villarin, Anne Alvienne, Sebastian Bautista, Tess Dumpit, Rob Solo, Jim Amen, Lyza Jane Pascual, Heaven Peralejo, Patrick Roxas, Salome Salvi, Nicco Manalo, KL Socobos, Miguel Gonzalez, John Regana, Kean Parale, Laurence Matias, Wayne Gutierrez, Tatin Castillon, Alas Ruanto, Angelo Calucin, Gerald Monton, Charlie Tumaliuan, Grey Ramos, Aerone Mendoza, Rex Baculfo, Ashantie Bogay, Hurry Up Tingson, Gboy Pablo, JD Aguas, Kobe Valte, Chester Grecia, Marc Reinyil, Eisel Serrano, James Vasquez, Jhon Mark Marcia, Mhack Morales, Conan King, Ara Doria, Vern Kaye, Atasha Muhlach, JD Axie, Jabo Allstar, Kyosuke Guinto, Annika Bartolome, Remie Escote, Jody Modo, Chloey Largado, MJ Abellera, Rain Luna, Lester Llansang, Annikaa Co, Anna de Leon, John Matthew Uy, Chloe Mendoza, Zsara Tiblani, Jkie Plantilla, Jenn Rosa, AJ Natucatac, Albie Casiño, Sahara Bernales, Justin Alfonso, Dani Zee, Cathy Macalalad, Rosel Ros, Kert Montante, William Patrick Daniels, Justin Macapinlac, Celine Pialago, Lawrence Dela Cruz, Wendy Yuchengco, Aviona Dass, Micaela Copo, Tranx Risch, VJ Mendoza, Symon de Leña, Adrian Ong, Naz Gabrielle San Juan, Cali Mendoza, Mark Joseph Alejo, Alexander Kirchman, Yana Sonoda, Derrick Colin So, Newson Uy, Jercy So, Lance Tiu, Matthew Ian So, Justine Teng, Ezekeil Polina, Ashanti Bandol, Elixabeth Lee, Ayanna Quizon, Athalia Badere, GJ Dorado, Steel Remington, Sophia Bianca Vidal, Cass Carpina, AC Reyes, Sherie Sison, Lex Rius, Andrew Scott, Prince De Guzman, Patricia Marasigan, Rie Miyazawa, Shaun Pelayo, Sam Shoaf, Lizvette Salcedo, Kim Bryan De Leon, Euleen Castro, Dayrone Cy, Iverson Santos, Lebron Myke Burlungan, Darlyne Teodoro, Sophia Lopez, Tanner Evans, Justine Villanueva, Cali Delos Reyes, Russ Garcia, Elaine Duran-Pengson, Giuliana Chiong, Bryanboy, AJ Ferrer, Andres Muhlach, Skye Mariveles, Duffy Fukiyama, Mariam Saint, Juan Paulo Calma, Jacqueline Gulrajani, Bruise Dianne, Sarah Gerber, Katleen Bautista, Katrina Paula, Anthony Cortes, Ericka Peralejo, Icoy Rapadas, Skywalker David, Carl Garcia, Gerick Manalo, Cedrick Juan, Marimar Tua, Mark Rivera, Marius Tolentino, Daytona, Sam Coloso, Butterfly Repking, Tyler Lopez, Carmela Lorzano, Kenneth Aniban, Dani Porter, King David Gonzales, Gianna Huelgas, Kyle Villanueva, Jayden Lim, Ericca Laude, Dylan Menor, Cloud 7, Dom Pangilinan, Geo Mhanna, May Ann Basa, Olive May, Mark Oliveros, Chef Ylyt, Pepita Curtis, Migs Almendras, Rein Hillary, Gazini Ganados, Bea Gomez, Gary Estrada, Nikki Van, Darrah Fernandez, Prince Keizer Fernandez, Amara Smyth, Jhunne Marr Capilador, Angel Usana, Nanette Inventor, Hanna Amistad, Dio De Jesus, Alexa Catuday, Rommel Luna, Aisha Francisco, Katrine Ordonez, Boaz Mariano, Crismar Menchavez, David Francisco, Borj Papin, Atty. Ed Chico, Alex Payan, Denzel Guiao, Zac Papin, Farrah Demorar, Alexa Grey, Cassey Mae Real, Sandex Gavin, Zoe Anthonia Viterbo, Joanne Reyes, Dos Flores, Tiffany Jhane, Ahyeza Tugade, Ellieyah Charmainne, Jericko Aquino, Kelxy Bonalos, Skylee Alcalde, Princess Jaira, Trisha Loraine, Vrin Guarin, Alyssa Jane Li, Patrick Victorino, Meann Espinosa, Teetin Villanueva, Lance Reblando, Vino Mabalot, Miah Canton, Jude Hinumdum, Vyen Villanueva, Julia Santiago, Sarah Paredes, Althea Inagaki, Jet Vasquez, Joel Ludovice, Jaybee Sugue, JP Valdez, Arzi Brinq, MJ Mariano, RR Lopez, Maria Gruzvintceva, Alfy Yan, Leann Casabal, Matteo Roswell, Zel Fernandez, Maru Delgado, Ysabelle Palabrica, Liz Gonzales, Dreamiel Caspe, Maica Remigio, KZ Diaz, Bradley Jon Kison, Jasper Torres, Ashley Lopez, Paula Santos, Iris Abraham, Ali Asaytona, Angela Antonio, Ace Toledo, Bella Micucci, Jeziah Victoria Viterbo, Marc Joel Castelo, Anicka Rubio Castelo, Ingrid Paras, Dean Petran, Arianne Diviva, Chelsea Ylore, Elai Garcia, Dax Martin, Lloyd Umali, Isabelle Murphy, Achilles Domingo, Ajax Domingo, Diana Vargas, Jywhon Palabin, Raphael Dantes, Charlie Tabaranza, Aria Fernandez, Aiyanna Sulwer, Amarah Espinosa, Micah Cruzh, Saffea Sulwer, Elia San Pedro, Grey Noble, Yuri Gabe, Ava Facultad, Queen Loraine Reyes, Freya Montierro, Ellaine Leu, Jannika Bailer, Shamcey Tolentino, Jassy Calupitan, Shelo Mendoza, Kaye Dela Fuente, Cyril Herrera, Jayla Julian, Sandei Gonzales, Shane Whiliane, Kris Rivera, Yuki Valdez, Aela Buenavista, Josh Cruz, Algeleth Mika Pardo, Cheena Dizon, Je Ann Pagmanoja, Zachi Chua, Zara Chua, Arthur Gucio, Nicole Espinosa, Aki Hernandez, Andrea Gee, Brent Suarez, Snow Valencia, Natania Guerrero, Benedict Lao, Stanley Abuloc, Dwayne Bialoglovski, Ayana Quizon, Kent Domingo, Cage Gatuz, Aliyah Buenaventura, Aliyah Buenaventura, Czarina Vailoces, Steven Nacpil, Mianne Fajardo, Steel Remington, Ken Matteus, Gabriel Evangelista, Syburg Shein, Isaiah Viñalon, Jay Leanda, Zandrex Prijol, Allen Torrocha, Aerin De Gracia, Shannell Dizon, Anthonette Dela Cerna, Tyler Calma, Beca Tan, Yessa Vasquez, Wulff Alvarez, Cleo Del, Crish Damian, Marco Pastor, Dash Cuya, Lee Crisologo, Casper Perron, Brie Barameda, Arabella Del Rosario, Shalanie De Vera, Monica Ouano, Eli Grayson, Jenina Primero, Venice Loo, Ally Madrid, Meggan Shinew, Ella Marquez, Venuce Becky, Ara Abris, Iree Salvio, Nile Bacayo, Christine Li, Angelina Cruz, Tasha Mitra, Leanna Mitra, Ezri Mitra, Carmella Ford, Michelle Garcia, Ice Almeria, Joaquin Arce, Christophe Sommereux, Aeva Llova, Prince Ocampo, Angelito Jumalon, Alyssa Pardo, Sandra dela Cruz, Adriana Roces, Pia Peralta, Joanna Bersola, Dhally Navarra, Rhian Rivera, Raffiel Victorino and featuring SOP Dancers, The Manoeuvres, Streetboys, Abztract Dancers, Kids at Work, UMD, Male AttraXion, E-Male Dancers, WEA Dancers, Addlib, Philippine Island Assassin, SexBomb Girls and Junior New System with the special participation of Trina Belamide, Kathryn Bernardo, Jose Mari Chan, Coco Martin, Daniel Padilla, Jamie Rivera, Dia Mate, Dayanara Torres, The Tux, Tiffany Darwish, Sheena Easton, Billy Joel, Kevyn Lettau, Sugarfree, Bituin Escalante, Barbie Almabis, Bayang Barrios, Eraserheads, Peryodiko, Sinosikat, Rocksteddy, Pochoy Labog, Nicole & Carlo, Amigos, Julianne, Chicosci, Tanya Markova, Kjwan, Sandwich, Pedicab, Imago, Urbandub, Parokya ni Edgar, Rivermaya, Banda ni Kleggy, Callalily, Chicosci, Gracenote, Kamikazee, Rocksteddy, Salbakuta, Save Me Hollywood, Moonstar 88, Sponge Cola, Legit Misfitz, Silent Sanctuary, The Juans, Ateneo Chamber Singers, Bukas Palad Music Ministry, Gloria Patri Singers, Hangad, Himig Heswita and Leanne & Naara.

From the boardroom to the gym, and back

(Reprinted from the August 8, 2008 issue of the Philippine Daily Inquirer.)

Fashion is just a reflection of what’s happening around us,” said Rajo Laurel. “If the people need more outerwear and workout clothes to attain a healthy lifestyle, as designers we have to provide that.”

Thus came about “Fitness.Fashion,” the SRO curtain raiser to the Samsung-sponsored Inquirer Lifestyle Series, held last Thursday at Peninsula Manila. After Samsung, major sponsors are HSBC, The Peninsula Manila. The brands behind the show are Kipling, Speedo, Puma, Fila, Bench, Nike Golf, Marks & Spencer, Adidas, Aigle, Oxbow, Swatch and L’Oreal.

A collaboration between Manila’s top designers and leading activewear brands, the show featured fitness icons as guest models.

Lulu Tan-Gan said, “Thelma (Lifestyle editor who conceived the project) keeps us designers competitive and challenges us to trend-set... Today’s health-craze lifestyle is balance at work and play. Having to change gear from work to exercise can take time. The ideal is to be half-dressed for the action. This generation is selective and will not do active performance without style.”

Tan-Gan added: “It would be great if active sports brands can add new top-end lines that fuse athletic sportswear and style, with designers coming up with high-fashion athletic wear that focuses on sports performance.”

That may not be a long shot. This early, the project has already produced results. At least one designer is now in discussions to develop a fitness line, while a few others are adding sportier looks to their RTW lines.

Louis Claparols’ ‘Star Wars’ for Speedo

Since last year, Louis Claparols’ garments have taken a sportswear feel. Thus, “Fitness.Fashion” was a natural fit. A devout yogi, he didn’t, however, design around yoga. He worked around the brand’s Spa Collection of basic black swimwear and loungewear, influenced by the uniforms of the imperial storm troopers on “Star Wars.” He designed skirts, leggings, sheer tops and boleros in contrast black, blue and white for “visual impact.”

Lulu Tan-Gan’s futuristic tenniswear for Fila

Knits queen Lulu Tan-Gan stuck to her signature knits—tube ribbings, spaced dyed texture—to jazz up Fila’s tennis line of traditional tops, dresses, skirts, skorts and culottes. Her theme was “Spacey at the Court,” featuring what she described as “futuristic, fun, easy pieces.” In a nod to tradition, Tan-Gan maintained Fila’s traditional black, red and white, but used yellows for accent. In keeping with the futuristic theme, she used nylon thread for the knits with metal hardware thrown in.

Ivarluski Aseron’s couture touch for Puma

Hussein Chalayan will reportedly create a collection for Puma, which made Ivarluski Aseron especially thrilled to work with the brand. Aseron’s first activewear line paired Puma pieces with jackets and pants with couture touches—pleatings and drapings, patchwork patterns. “There were couture techniques, but they were very wearable. I put no linings and the fabrics were very easy (cotton piqué).” The good news: Similar pieces will be sold under his line for Myth.

Barba’s Suzanne Lenglen inspiration for Kipling

A strong believer in clothes that breathe and move with the wearer, Vic Barba looked to the French tennis great of the flapper era, Suzanne Lenglen, for inspiration. Lenglen was famous for both her ferocity on the court (31 grand slam titles), emotional displays and rebellious fashion style. At the time when stiff, long-sleeved dresses were the regulation court uniform, Lenglen opted for lightweight and gossamer dresses by Jean Patou. Barba similarly went for easy silhouettes—jumpsuit, maxi dress, shirtdress, roomy pants and Capri pants for men. He used stretch materials like cotton, jersey, twill.

Anthony Nocom’s preppy line for Nike Golf

A veteran menswear designer though a complete novice in golf, Anthony Nocom found it a pleasant surprise that Nike Golf’s shirts, specifically the Tiger Woods collection, were all in bright colors. Nocom designed shorts in candy-striped fabrics, and sport jackets, including a denim, to go with his after-tee, clubhouse look. His styling was very preppy; he layered the golf tees and threw in some pastel-colored belts. He picked a pair of lime-green pants that had “no hanger appeal” from Nike’s own collection, in the hope of moving it from the selling floor.

Patrice Ramos-Diaz’s feminine details for Adidas

“My collection was an attempt to show harmony between two concepts that are more often than not perceived as opposites— femininity and physical strength,” Patrice-Ramos-Diaz said.

Girly hooded ponchos, electric-pleat tulle and lace skirts and glammed-up tennis jumpsuits combined well with seemingly masculine Adidas pieces in techno fabrics.

“With the use of ornamentation and styling—crystal brooches, ribbon ties, fuchsia jersey wrist bands and thigh-high jersey leg warmers, and the use of materials such as tulle and metallized lace, I tried to push femininity to explore its contradiction to masculinity while still proving that fitness and strength can be found in a girly girl.” A fitness buff, Ramos-Diaz made sure her collection reflected that sports can be fun also for benchwarmers.

“I think fashion motivates people to get into a sport,” she said.

Joey Samson’s fresh take for Bench

To bring a fresh, more sophisticated feel to a mass retail brand like Bench was the challenge for Joey Samson.

He chose to inject the aesthetics of Japanese sportswear into the collection and added prevailing trends such as rock-star jackets and wide-leg sequined pants for formal cruise looks, if toned down by the fitness slant.

To contrast Bench’s multicolor palette, he went for a subtler black-and-white collection with some red accents. Samson used vintage fabrics from Cubao, which proved to be not enough when his initial ideas led to new ones.

No matter how basic a brand is, one can put a twist to it, he said. “The idea is to make something one can wear from work to workout or vice versa... In one look, I had a tuxedo jacket thrown over a golf outfit. That’s where the trick lies. When you say tuxedo, it doesn’t have to be strictly formal.”

Randy Ortiz’s military look for Puma

Randy Ortiz had earlier conceptualized an urban safari and military-inspired look for his Rainy Season Collection for Myth boutique. His collaboration with Puma was anchored on it, proving again that it’s not a stretch to marry sportswear with special designer pieces.

His palette was of khakis, fatigues and browns. “It’s how a designer chooses to dress it up—as street-casual couture or more dressed-up and upbeat. There’s a change in lifestyle. Everyone is into wellness. At a certain point, it jives,” he said. The military look is more a fashion statement than a political,” he clarified. And “it’s rebellious in that aspect.”

James Reyes’ modern gladiator for Speedo

The Olympian as a “modern gladiator” was James Reyes’ concept for Speedo.

To his delight, one of his pieces landed on the front page of the Inquirer last week, no small thanks to his model, sports advocate Sen. Pia Cayetano. Reyes likes to refer to his clothes as “non-garments” and mere add-on pieces to the Speedo Competition Line swimwear. He made shorts, hoodies, capelets and abbreviated jackets. They’re like “armory,” he said. For the senator, he made a jacket in deference to her stature. But “I was surprised because she didn’t want to wear it. She’s proud of her body. She’s very athletic.” Cayetano took to the catwalk in a headline-ready, bareback swimsuit paired with Reyes’ loose black skirt that grazed the floor.

Rhett Eala’s retro for Adidas

Himself a creative director for a casual-sportswear brand, Rhett Eala took the challenge as an expanded venue for a recent mini exhibit of his artworks. Deciding to use Adidas accessories for the collection, he transferred his nationalist and Damien Hirst-inspired paintings via silkscreen on polo shirts and bottoms from the brand Collezione, which he designs. For a retro feel, he went for a solid black-and-white collection.

Arcy Gayatin’s dance icons for Marks & Spencer

Choosing camisoles, basic tees and stretch pants from the British clothing brand, the Cebu designer decided to give a nod to modern dance’s grand dames Isadora Duncan and Martha Graham in her collection. Marks & Spencer gave her free rein to embellish the pieces. “It was fun,” she said. “I can relate [to the looks]. It means you can have a basic tee and an embellished skirt and even wear it to a formal affair.” The exercise was a positive project “to give people an idea that you can fuse these two ideas: off the rack and made to order.”

Rajo Laurel’s sports-to-sensual look for Aigle and Oxbow

His was a tough test: merging his aesthetics—romantic, luxurious and sexy—with that of two relatively unknown brands (at least locally). Aigle is a French outdoor-camping brand, while Oxbow creates surfing gear. Laurel picked out Aigle’s linen and earth-toned pieces and “resized them for more sensual shapes.” His own pieces were mixed with Oxbow’s swimsuits and shorts. “My vision was for a woman like my muse, Jeena Lopez, who rock-climbs one day, surfs and kite-boards the next, then goes to a club the next day,” Laurel said. He is now in talks with a brand to develop a fitness line.

Controversies

The country expected to make 10 million pesos ($ 357,000) profit out of the fashion show, as well as the accompanying media exposure. The 150 million pesos ($ 5.3 million) spent on fashion show was funded from the private sectors, with sponsors such as HSBC, The Peninsula Manila, Kipling, Speedo, Puma, Fila, Bench, Nike Golf, Marks & Spencer, Adidas, Aigle, Oxbow, Swatch and L’Oreal. 

Some of the expected sponsorship money did not eventuate, leading the shortfall to be covered by the city government.

By July 31st, when the fashion models and guest models were already in the hotel, organizers confirmed that they were short of money and were unsure whether a profit would be made from the event.

In the midst of rains around the time of the fashion show, the Makati City government promised to ensure that the day of the fashion show would be "rainy-free".

The fashion show came under attack from the Nationalist Movement of New Women, a branch of the National Democratic Front, which claimed that it was being used to promote sex tourism. The cost of the event was also criticised by the Philippine Congress, despite it being endorsed by President Tito Keren Pascual. A social function attended by guest models held prior to the fashion show was picketed by the women's group, who opposed the nature of the event and the lavish spending.

The day prior to the fashion show a small homemade bomb exploded outside the fashion show venue where the models and guest models had earlier been rehearsing, although it caused little damage and there were no injuries.

More than 3, 000 policemen were involved in protecting the models and guest models, as well as dozens of policewomen assigned as bodyguards.

Guest of Honor (July 31, 2008 Fashion Show at the Rigodon Ballroom of the Peninsula Manila):

• President Karen Lourdes Pascual
• Vice-President Noli de Castro
• House Speaker Prospero C. Nograles
• Senate President Juan Ponce Enrile
• Supreme Court Chief Justice Reynato S. Puno
• Former President Corazon Cojuangco-Aquino
• Former President Fidel V. Ramos
• Former President Joseph Ejercito-Estrada
• Manila Archbishop Gaudencio Cardinal B. Rosales
• Manila Mayor Alfredo S. Lim
• Makati City Mayor Jejomar C. Binay
• Tourism Secretary Alberto A. Lim
• Metropolitan Manila Development Authority Chairman Atty. Francis C. Tolentino
• Philippine Long Distance Telephone Company Chairman Manuel V. Pangilinan
• Ayala Corporation Chairman and CEO Jaime Augusto Zobel de Ayala
• Cultural Center of the Philippines Chairman Emily Altomonte Abrera
• National Commission for the Culture and Arts Chairperson Dr. Vilma Labrador
• Makati Business Club President Ramon R. del Rosario Jr.
• Makati Business Club Executive Director Bill Luz
• Philippine Amusement and Gaming Corporation Chairman and CEO Efraim Genuino
• Philippine Olympic Committee Chairman Peping Cojuangco
• Philippine Daily Inquirer Chairman Marixi Rufino-Prieto
• Philippine Daily Inquirer Founding Editor Eugenia Duran-Apostol
• Philippine Daily Inquirer President Alessandra R. Prieto-Romualdez
• Philippine Daily Inquirer Editor Letty Jimenez-Magsanoc
• Philippine Daily Inquirer Publisher Isagani M. Yambot, Sr.
• Philippine Daily Inquirer Lifestyle Editor Thelma Sioson-San Juan