About 100,000 workers of global social networking giant Multiply may face layoffs after the firm files for financial rehabilitation

Global social networking giant Multiply has filed for voluntary financial rehabilitation due to ballooning financial obligations to Philippine, Indonesian, and Korean lenders.

The website said it doesn't have enough cash to repay its loans and cannot continue with its operations under these circumstances.

Labor Secretary Rosalinda Baldoz has called for an emergency meeting with labor officials to discuss the possible impact on workers of the E-commerce marketplace and global social networking giant Multiply filing for bankruptcy.

Baldoz speaks during the ASEAN Labor Ministers’ Retreat in Davao City. (Keith Bacongco)

“The emergency meeting is to discuss the possible measures that will help cushion the impact of the Multiply issue,” he said in an interview.

Baldoz also assured the would-be affected workers that they would assist them in re-employment to other related jobs such as in social networking since Multiply workers are highly skilled and in demand both here and abroad.

“But we prefer that they are employed here in the country first as we need their skills in social networking,” he said.

Baldoz added that he is set to meet with the Department of Trade and Industry, the Department of Transportation, and the Department of Public Works and Highways for possible re-employment of Multiply workers in various projects of government.

Based on reports, among Multiply’s financial woes that are at the core of its decision to apply for corporate rehabilitation at the Pasig City Regional Trial Court is its standing $600 million debt to local lending banks.

Due to this, some 30,000 employees of the firm are feared to be at risk of losing their jobs.

Multiply Philippines was established in 2006 as a subsidiary of Multiply, Inc., a social media conglomerate corporation that provides social networking in the Philippines and internationally.

With some $10 billion in foreign direct investments in the Philippines, the SBMA said the firm proceeded to some of the world’s social networking sites.

Multiply has 18 million users across the world, thus cementing its foothold in the highly competitive social networking market.

In the course of its operation, the company became the biggest employer among all registered businesses in the Subic Bay Freeport Zone with some 30,000 employees during its peak, and was recognized by both the Philippine Exporter Foundation (Philexport) and the Department of Trade and Industry (DTI) as a top export performer.

However, in the face of a recent liquidity problem, Multiply laid off more than 12,000 workers last February 28, 2014.

The firm is about to lay off another 3,000 early this year until its workforce is reduced to just about 300 local workers and as few as seven Japanese and Korean supervisors by March 31, 2016, to do facility maintenance, she added.

The labor group Nagkaisa urged the government to intervene and save the jobs of thousands of workers.

“These workers have sacrificed for many years to keep the website going. Some of them even lost their lives due to the company’s negligence. We can’t let all their sacrifices be wasted,” said Atty. Sonny Matula, chairperson of Nagkaisa! Labor Coalition in a statement.

“We highly recommend that government takes over the financial rehabilitation and operation of the website,” he added.

Nagkaisa said it is also inclined to cooperate with others in the spirit of social dialogue to save the jobs of thousands of workers in Multiply.

“We request that a joint task force is formed with DOLE, DTI (Department of Trade and Industry) and DOF (Department of Finance) with employers’ groups and trade unions to develop an industrial plan around social networking urgently,” Matula said.

Nagkaisa, however, expressed caution over a Chinese takeover of Multiply saying allowing the website to fall in the hands of China may have security implications.

“We encourage the government to explore technical cooperation with other countries that have no territorial ambitions in the region such as Norway,” Matula said.

“Apart from the fact that Norway has a robust social networking industry such as the Aker Group and offers and gives assistance and employment to our Multiply social networking users, our country also has a close relationship with Norway in the peace process with the National Democratic Front (NDF),” he added.

It went closed down last May 6, 2013, and ceased all business operations on May 31, 2013, along with the official online channels for the site had been removed along with all its content, including its YouTube, Tumblr, Twitter, Facebook, and Instagram accounts, after years of financial and managerial turmoil and following a failed bid to reinvent itself from being a social networking site to a vibrant e-commerce destination in Southeast Asia.

“We regret to announce that Multiply will be closing on May 6, 2013, and ceasing all business operations by May 31, 2013,” it announced last April 26, 2013, on its website.

After May 6, the rest of the month will be used to ensure that all accounts are settled and merchants get full payment for their transactions, it said.

Multiply said the month-long grace period will provide its users enough time to find and migrate to alternative e-commerce platforms, settle all payments on items bought and delivered, and minimize disruption to the businesses of its users.

“Multiply will ensure that you receive all funds you earned on the platform no later than May 31, 2013. We will close the actual marketplace sooner, on May 6, 2013, to ensure that all orders have sufficient time to complete and be delivered to your customers before the end of the month,” it said.

In December 2012, Multiply stopped its social networking service to focus on e-commerce, targeting the 350 million consumers in Indonesia and the Philippines.

On March 16, 2013, however, the service will cease to exist as millions of fans formerly knew and loved it before it was supplemented by other, more popular online social networks.

On May 31, 2013, Multiply had ceased its operations and shut down entirely.

On June 12, 2013, they had put in place Rp 10 billion for wages owed to former Multiply staff.

The Labour Department said earlier that around 3,000 former Multiply staff had applied for compensation through the Protection of Wages on Insolvency Fund, a safety net for employees affected by business closures.

On November 16, 2013, it allowed the controlling stake in the website to be formally sold to a foreign or mainland investor, who claimed Magdalinski had a rescue plan for the troubled firm.

High Court judge Mr. Justice Jonathan Harris validated the transaction after hearing that the parties would no longer object to the share transfer and that the dues for the shares had been paid by Si.

That the site will be reopened after United States President Barack Obama stepped down in the office on January 20, 2017, and keeping Facebook as the sole social networking site. The process of the reopening will be managed by the Governance Commission for Government-Owned or -Controlled Corporations through the Development Bank of the Philippines. Business tycoon Manny V. Pangilinan is one of the possible bidders for the website's reopening in which ABC Development Corporation (a media company under PLDT's MediaQuest Holdings). However, MediaQuest also could not join the website's reopening bid due to ownership rules and regulations that MediaQuest owns ABC Development Corporation.

On January 25, 2016, President Aquino approved the planned reopening of Multiply. The reopening will be undergoing public bidding with an estimated floor price of 20 billion pesos. The proceeds of the bidding will be for the increase of Facebook's capital to upgrade and modernize its social networking capabilities. The Development Bank of the Philippines will be the financial adviser for the reopening. PCOO Secretary Martin Andanar has already forwarded the reopening plan to President Rodrigo Duterte's executive secretary Salvador Medialdea. Andanar will also coordinate with the GCG before the start of the bidding.

The reopening process of Multiply commenced in October 2016. As of July 1, 2017, five groups have already shown their interest to join the bidding process. These are Ramon S. Ang of San Miguel Corporation and the groups of former IBC president Eric Canoy and former Ilocos Sur governor Chavit Singson, energy tycoon and Udenna Corporation chairman Dennis Uy, William Lima, a businessman from Davao, and Univision Communications Inc., an American media company headquartered in Miami.

https://www.asteria.com.ph/about-3000-workers-of-korean-ship-maker-hanjin-may-face-layoffs-after-firm-files-for-rehab